ImPRessions - Crenshaw Communications

JUNE 18, 2019

Maybe the company has weathered some bad PR and it’s looking for a reputation lift. Think in terms of measurable brand preference, increases in website traffic, lead generation, or even specific deliverables, like speaking opportunities generated for the CEO. They’re measurable. They’re well resourced.

Strategy 220

Strategy Measurement Advertising Advertising 220

PRSay

APRIL 25, 2024

Your goals should be specific, measurable, achievable, relevant and timed (SMART). Seek out relevant courses, workshops, seminars and webinars. Over time, your brand may come to speak for you and, as they say, your reputation will precede you. Start by clarifying your long-term (or at least mid-term) career goals. Do your SWOT.

Strategy 87

Strategy Brand Branding Leadership 87

Cision

APRIL 14, 2017

This week, I got to speak with Salzman about combining a love for words with a love for impact measurement, a foolproof way to approach strategic communication, and her secrets to media relations success throughout her career. I have never met a seminar I didn’t want to cherry-pick—i.e., Digital has transformed the way we communicate.

Reputation 177

Reputation Measurement Exercises Pitching 177

Cision

JUNE 15, 2017

HPRA provides year-round programs, professional development seminars and networking among other services. . Hispanic public relations professionals, I’m excited to work with this year’s diverse volunteer board representing corporate, agency, consultants, and media entities, to help cultivate our future leaders and propel our industry.

Automotive 245

Automotive Resources Strategy Consumer 245

PR 20/20

JANUARY 16, 2023

Beyond content, CMI does break it down into other areas, like SEO, social, and measurement. MarketingProfs ( @MarketingProfs ): Covers all things marketing via articles, podcasts, online seminars, guides, and tutorials. HubSpot ( @HubSpot ): Topics segmented by marketing, sales, and agency.

Blogging 52

Blogging Marketing Pinterest SEO 52

Critical Mention

AUGUST 26, 2018

There are also six professional tracks that attendees can choose from: marketing communication, leadership & management, big data & measurement, reputation & crisis management, tools & techniques, and a special interests track. His appointment followed more than 25 years of service in the corporate and agency sectors.

Interviews 79

Interviews Ethics Conference Leadership 79

Burrelles Fresh Ideas

JUNE 13, 2023

Whether seeking heightened brand visibility or driving more web traffic, success requires focusing on measurable targets upfront throughout execution. Tip 8: Measure your results Even with financial constraints at play, gauging success in PR is paramount.

Analytics 40

Analytics Content Marketing Measurement Advertising 40