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No Going Back After COVID — Communications Trends for 2021

PRSay

After dealing daily with the health and financial concerns for employees and their families in a COVID world, genuine empathy will underpin all communications as never before. Valerie Di Maria is principal at the10company , a strategic marketing and communications agency. Empathy is essential. Avoid remote culture shock.

Trends 186
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Top 10 Reasons To Work At A PR Firm

ImPRessions - Crenshaw Communications

Of course, anyone entering the field is likely to look at the different paths to a career, which typically means exploring large agencies, in-house opportunities, and smaller firms. We’d like to make the case for agency work for any aspiring PR strategist. PR Agencies Offer Breadth of Experience.

Skype 147
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Best PR Practices For Working With International Clients

ImPRessions - Crenshaw Communications

International business helps put a PR agency (quite literally) on the map, opening doors to expanded business opportunities. Negotiations on exact embargo times have become more complicated, but not insurmountable, as major financial newspapers publish in different editions and time zones, as well as online.

Internal 147
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It pays to have good friends! Oprah Winfrey’s Instagram post promoting Duchess of Sussex’s coffee was ‘a million dollar post in free publicity’ putting Meghan and Harry on path to building a BILLION dollar brand

Mark My Words

Ms Markle’s coffee investment is the first since she and Harry emigrated to pursue a private life and seek ‘financial independence’ from the royal family in California – but is still likely to ‘raise eyebrows’ at the palace, experts claim. He was an early investor in Skype, AirBnB and Uber.

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Across the Generational Divide: Two Marketers’ Perspectives

Deirdre Breakenridge

We work at a digital marketing agency focused on data-driven performance media—programmatic advertising, PPC, SEO and more—and our clients rely on us for out-of-the-box thinking. Whether keeping in touch through Skype or social media or taking a moment to teach someone something new, it can bring people together. Gail Nelson.

Marketing 119
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How I 1st-Drafted an 87,000-Word Self-Help Book over 46 Days in 2018*

ZudePR

I remember four early mornings (14 hours) spent in a cottage on the Yellow Earl’s estate on the edge of the Lake District struggling to write the definitive explanation of a tricky financial concept for UK folks before my family woke up. F: Meeting people It’s important you meet people and stay socialised. I’d appreciate that.

Writing 83
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#SelfPub – Part 2: Finding Alphas*

ZudePR

It covers a diverse range of topics but centres on finding your purpose, facing your digital fears to future-proof your career, decluttering your life, and embracing financial independence. I’ve had extensive conversations over the phone, Skype, in person and by email. What Have I Got to Lose? Ages range from 40 to 60.

Google 101