Remove Advertising Remove Newspapers Remove Study Remove Television
article thumbnail

Maxim Behar: What will be the television of the future

Maxim Behar

Host: Television has a long history behind it. Maxim : It depends on the concept of television. Is it the screen that stands on the wall or stands opposite of you or is it the institution of television. The institution of television has two elements - one is technological, the other is content. Host: In time, yes.

article thumbnail

Maxim Behar for “24 Chasa": "PR crisis management became routine"

Maxim Behar

The PR expert Maxim Behar shared his opinion for 24 Chasa newspaper about the rapidly changing communications and the application of modern media tools in business. Globally, for years there has been a fairly rapid unification of the three elements of the business of public communications - PR, advertising and digital business.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Back to School Media Pitches

PR for Anyone

So for the next thirty days, in terms of your local media, newspaper, radio, television, you have a great opportunity to pitch back-to-school stories. Transcript. It is the end of August. I know where I am, the majority of the kids went to school today. Think about what you can talk about related to going back to school.

Pitching 130
article thumbnail

Qualify Hard; Close Easy: Leads in Unscripted Marketing Links

Sword and the Script

As a small business owner, Mr. Roberts told me he’s tried local newspaper ads and local television ads to drive leads to his business – but nothing works like the internet. Relevant content of high quality, that provides the answer for which people are searching, like the sort Mr. Robert’s creates for his blog.

article thumbnail

13 stories about the future of news

Stephen Waddington

Television news and online sources have seen significant upticks against a trend of decline. Consumption of printed newspapers has fallen as lockdowns undermine physical distribution. This is likely to accelerate the shift to an all-digital future.

article thumbnail

Journalism and News Trends for PR Pros

Cision

Subscriptions and advertising are down for most media, and there is no single model that can replace them across the sector. Check out the 2015 Global Social Journalism Study! The revenue model for journalism is at best in flux, and at worst, in chaos. Layoffs and restructuring are still common practices. More data journalism.

article thumbnail

9 Content Snacks from the Story of Content Marketing

Sword and the Script

It does so through a who’s who list of interviews and case studies from brands big and small. So usually that was traditional publishing, so perhaps a newspaper or a magazine. Advertising was fabulous at getting our attention, this burst of disruption. Also see: The Single Most Valuable Attribute of Content Marketing.