PR for Anyone

MARCH 30, 2022

It’s the age-old question… what is more impactful to a business – advertising or publicity? 1 – publicity is free – advertising you pay for. #2 2 – publicity is someone else telling the world how great you are – advertising is you telling the world how great you are. #3

Advertising 130

Advertising Advertising Publicity YouTube 130

Stuart Bruce

OCTOBER 6, 2016

The areas where PR agency people want more training are SEO (38%); paid search (30%) and paid social media activity (26%). The majority of in-house comms people gain their social media education and insight from conferences and events (50%) and seminars and roundtables (50%), which has grown significantly by 18%.

Training 119

Training Digital PR Media Training Education 119

Prohibition

JULY 19, 2018

So in such a busy marketplace, and in an age where the budget can’t always stretch to support content marketing , social media marketing , influencer marketing , advertising, design, e-marketing, PPC, SEO and everything else you’ve been advised to invest in, how can you justify spend to stand out from the crowd? Organic SEO.

Publicity 48

Publicity Advertising Advertising Tools 48

wiredPRworks

FEBRUARY 11, 2016

Promote your business and amplify your message across communication channels: Public Relations and Social Media. Print and Digital Advertising. How SEO works to get you in front of search engines and people. SOCIAL MEDIA TRAINING SUCCESS TRACK. Building the foundation of a comprehensive social media marketing plan.

Training 45

Training LinkedIn Marketing Pinterest 45

Norton's Notes

OCTOBER 13, 2014

There’s a myth about PR and digital that PR agencies need to be able to build a website and to implement a strategic, in-depth SEO programme and to buy huge amounts of digital media space at knock-down prices. If PR is to fight off the challenge from digital, advertising and SEO practitioners, it must play to its strengths.

Digital PR 45

Digital PR Trends Training Media Training 45

Norton's Notes

JULY 29, 2015

So many organisations have experienced negative consequences of trusting SEO agencies to manage content marketing for them, only for them to be penalised by Google. Do you believe Marketing, PR, and SEO will merge into one? Do you think Google will eventually rid the world of SEO? Without a doubt it’s online reputation.

Interviews 28

Interviews SEO Banking Radio 28