Shift Communications

JANUARY 30, 2017

We’ve used the expression data-driven PR for quite some time now, but haven’t clearly defined it. What does data-driven PR mean? How do you know whether your public relations efforts are data-driven or not? To be data-driven is to make decisions with data first and foremost.

Data-Driven PR 60

Data-Driven PR Data Pitching SEO 60

Onclusive

SEPTEMBER 13, 2017

1 Paid search, display ads, social media, online video advertising and email marketing will grow to 46% of advertising budgets 2. So what does digital marketing growth have to do with PR? Digital communications attracts and engages customers: What is the New PR? ” 4.

Measurement 231

Measurement Data-Driven PR Survey Storytelling 231

Newsfile

JANUARY 30, 2024

Out of 1001 PR Pros interviewed, what percent used generative AI in the following tasks? For instance, AI can help you generate ideas for your next blog or article, advertising strategy or any facet of PR. In particular, short form videos are booming in PR trends. As well, it synthesizes a host of ideas.

Trends 105

Trends YouTube Video Social Media 105

Shift Communications

APRIL 2, 2015

Social Media Analytics – Twitter, LinkedIn and Facebook all offer analytics and insights into brand pages. There is some pretty useful information there that can not only tell you how you’re doing but also help shape your content strategy (and heck, maybe even give you some pitching ideas). Get to know them! Senior Marketing Analyst.

Marketing 60

Marketing Data-Driven PR Analytics Training 60