2023 Measurement Print Web 
ImPRessions - Crenshaw Communications
JULY 10, 2023
Track Campaign Effectiveness In the past, it was difficult to measure the impact of a PR campaign. The chatbot in the room It’s hard to have a discussion about disruptive technology in 2023 without touching on generative AI tools like ChatGPT. in the business world, and particularly in Silicon Valley.”
Sword and the Script
APRIL 2, 2024
The quality of queries changed too as the web evolved. The feature “enables organizations to gather on-the-fly insights from global print, broadcast and social media platforms, contextually analyze specific brand mentions or trends, and perform language translations.” Measurement templates.
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Burrelles Fresh Ideas
JANUARY 9, 2024
Today’s PR pros must not only navigate, research and pitch in an increasingly complex media environment but also track (monitor) and measure the results in a way that resonates with stakeholders. Here are some (but not all) updates, improvements, and additions we launched in 2023 to help you and your PR team succeed in 2024.
Sword and the Script
JANUARY 31, 2023
USD according to Google as of January 2023, so with ~313 million shares outstanding ( according to MarketWatch ), my back-of-napkin math puts the deal value in the ballpark of $563 million USD. as per 18 January 2023 and 135% to the last traded price of NOK 7.67 as per 18 January 2023 and 135% to the last traded price of NOK 7.67
Burrelles Fresh Ideas
AUGUST 2, 2023
Despite the growing popularity of streaming services, cable and broadcast television still dominate TV viewing time in the US, comprising 53% of the overall viewership as of May 2023, as depicted in the chart below. Since 2016, there has been a slight increase in online news consumption and a slight decrease in print news consumption.
Buzzstream
DECEMBER 13, 2023
I joined BuzzStream as Director of Content Marketing in November of 2023. Or a food journalist for print media. Its value proposition lies in offering a centralized platform that enables users to discover journalists, pitch stories, monitor media coverage, and measure the impact of PR campaigns. Free for four emails per day.
Buzzstream
DECEMBER 13, 2023
I joined BuzzStream as Director of Content Marketing in November of 2023. Or a food journalist for print media. Its value proposition lies in offering a centralized platform that enables users to discover journalists, pitch stories, monitor media coverage, and measure the impact of PR campaigns. Free for four emails per day.
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