Solo PR Pro

JANUARY 11, 2021

5 solo PR pros share their predictions for the PR industry in 2021. We are the original content marketers – digital, print and visual. Here's to an illuminated 2021 and the future of our industry. PR is the storyteller of the organization. 2021 will be another “change year” for the PR industry.

Industry 79

Industry Print Ethics Internal 79

PRSay

FEBRUARY 16, 2024

In the focus groups, service members acknowledged photography, videography, writing and storytelling remain essential for capturing and curating quality content and messaging. These units rely on printed materials to disseminate information, making print-shop training more relevant for afloat sailors and Marines than for airmen or soldiers.

Public Affairs 86

Public Affairs Communications Radio Television 86

Sword and the Script

DECEMBER 22, 2020

Effect of thought leadership on reputation and sales. According to a study by Edelman, “48% of decision-makers spend an hour or more reading thought leadership content each week. In addition, “89% of decision-makers say thought leadership “can be effective in enhancing their perceptions of an organization.”

Survey 174

Survey Marketing B2B Study 174

Stephen Waddington

DECEMBER 15, 2021

Almanac: Challenges and opportunities for public relations 2022 from Stephen Waddington This isn’t a review of 2021, or even a series of predictions for 2022. Stephen Waddington, 16 June 2021, [link] National AI Strategy, UK Government, 22 September 2021, [link] Build Back Better: our plan for growth, UK Government, 3 March 2021, [link].

Publicity 128

Publicity Government Guidelines Facebook 128