Bianchi Biz Blog

FEBRUARY 1, 2024

Understanding Japan’s unique media landscape, where traditional platforms like print and TV coexist with digital trends, is pivotal. While online platforms wield influence, traditional media such as newspapers and television maintain substantial power. However, there has been a decline in this number by about 70% in 2020.

Marketing 107

Marketing Newspapers Print Local 107

Stephen Waddington

JUNE 25, 2020

The Reuters Institute Digital News Report 2020 is a challenging read. Print is down but digital is booming. COVID-19 boosts news consumption across all mainstream media (except print) The COVIDA-19 crisis has substantially increased news consumption for mainstream media. The future of news is complicated.

Newspapers 103

Newspapers Print Local Television 103

Stephen Waddington

MAY 19, 2020

That will continue, impacting outdoor, experiential, events, meetings and print Brands need to own and control their own media to engage with stakeholders. Engagement and traffic on Facebook, LinkedIn, Instagram, TikTok and WhatsApp is up. Radio, television and streaming are also holding up or growing.

Crisis 151

Crisis Government Energy Community 151

Sword and the Script

AUGUST 4, 2020

Summary of monthly PR tech news: Critical Mention adds a media database; Talkwalker acquires Nielson Social; Watch out for fine print in media monitoring contracts As a term, earned media made a big splash in search trends in late 2004 or early 2005…and then interest waned. Over time, the digital community warmed to the term again.

Media Relations 156

Media Relations Media Print Software 156

ImPRessions - Crenshaw Communications

JANUARY 22, 2020

Netflix — which has more than 2 million subscribers in India — will spend $400 million on Indian content for 2019 and 2020. 7 percent who rated print media as important and 54. 6 percent who said television would rank highly in 2020.

Mobile 156

Mobile Local Technology Trends 156

Critical Mention

JANUARY 22, 2020

A record number of Critical Mention customers added to the platform as of January 2020. The additions of Facebook and YouTube as social sources in the Critical Mention platform. “I Critical Mention offers real-time media monitoring, intelligence and analytics for broadcast television, radio, online news and social media.

Television 80

Television Radio Analytics YouTube 80

Stephen Waddington

APRIL 18, 2020

If this happened in 2020 it wouldn’t attract a murmur of attention let alone become an international news story and clock up 40 million YouTube views. We’ve accepted a significant reduction in production quality in mainstream radio and television. This week we’ve been thinking about the future of print media.

Media 83

Media Crisis YouTube Television 83