Remove 2016 Remove Exercises Remove Local Remove Technology
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The journey from lockdown

Stephen Waddington

In the UK a three day simulation exercise called Exercise Cygnus took place in 2016 to consider the potential impact of a pandemic influenza outbreak. Apps, social media channels and websites have been switched to providing a local context to government guidance. Practitioners have never been busier.

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An analysis of the impact of AI on skills in PR

Stephen Waddington

A new report published by the CIPR examines how much of what we do in public relations is threatened by technology. It examines the impact of technology and specifically AI on public relations practice. Technology is impacting PR in a variety of ways, including the simplification of tasks; listening and monitoring; and automation.

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Hold the front page: the news business remains a work in progress

Stephen Waddington

It’s why much of the local and regional media is on its knees. Advertising, at least in Europe and the US, has shifted from local and national media to Amazon, Apple, Facebook, Google, and to a lesser extent Twitter. Technology is a possible solution. Digital news is a commodity business. It almost seems unfair.

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Establishing a [new] Social Media Class: Introducing #FrebergSM

Karen Freberg

I am forever grateful for the coverage, write ups, and praise the class has received at the local and national level. This was a conversation I had back in late 2016, and it continued on for 2017. Second, what would be some of the exercises, topics, and even resources I would need to have here in order to provide an advanced class?

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How I 1st-Drafted an 87,000-Word Self-Help Book over 46 Days in 2018*

ZudePR

2 Doing the Research It was February 2016. It’s June 2016. It germinated in February 2016 and over the next six months it began to sprout. September 2016 saw progress halted and by July 2017 it was in danger of dying a withering death. However, I spent most of the time working at my local health club for the sociability.

Writing 83
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5 Newsworthy Content Ideas for the 2016 Election Season

Beyond PR

New technologies and scientific research continue to tackle the environmental challenges that we face as both individuals and a country, such as the management of our public lands and waters, protections for our farmers and the health of our families. It can also cross borders with other topics, like nutrition, food safety and exercise.

Energy 40
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ICON Recap: Nina Jankowicz on Winning the Disinformation War

PRSay

Although Election Day is fast approaching, the lessons from 2016 have yet to sink in, said Nina Jankowicz during her General Session at PRSA’s ICON 2020 virtual conference today. And what about the response of the technology sector, most notably Facebook and Twitter? Our response, however, exists almost entirely in realms.”.