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5 Ways to Reach New Audiences Through Tech Innovations

Cision

These numbers may not be everything marketers are hoping for, but consider this: It took the telephone 45 years to penetrate half the homes in America; radio, less than 20; color TV, 15; computers, 10; cellphones, eight; and the internet, a mere six years. This growing device mesh leads Gartner’s list of strategic technology trends of 2016.

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Voice assistants: what you need to know for marketing and public relations

Stephen Waddington

Google followed Amazon with the Google Assistant platform for the Google Home, Google Home Mini and Android in 2016. Both Amazon and Google are taking aim at third party markets such as automotive via licensing agreements with manufacturers. It’s accessible in a bite-sized flash format, and long form such a podcasts and radio shows.

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Countdown to CES 2023: Top 7 PR Lessons for Mobility and Automotive Suppliers

Bianchi Biz Blog

After two years without a full-fledged, in-person CES, automotive suppliers and vehicle technology providers – and their customers – are eager for CES 2023, which is just a few months away. The show was rebranded as CES, and today it is recognized globally as a – if not THE – top showplace for automotive and mobility technology.

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Top 9 CES2022 PR Lessons for Automotive & Mobility Suppliers

Bianchi Biz Blog

Automotive and mobility technology suppliers seem to be chomping at the bit to return to CES2022, one of the most important shows for advanced automotive technology, slated for January 5-8, 2022 in Las Vegas. continues to open up post COVID19. continues to open up post COVID19. CES expansion and momentum continues.