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Rock The Pitch #7: The Anti-Facepalm Formula

Rock the Status Quo

PITCH submission comes from Lindsay Bell, the fabuloso content director over at Spin Sucks. There is a certain irony that, as PR professionals who earn a living based on our pitching skills, our own industry blogs are smothered with a constant deluge of bad pitches. His pitch worked. His pitch worked.

Pitching 173
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AirPR Interview Series: Emmy Award Winning Journalist & PR Pro Mika Stambaugh

Onclusive

“Nail the elevator pitch.”. We focus on working with non-profits, small businesses, women CEOs and business owners. One of the ways I have seen PR evolve is pitching used to be only to the assignment desk and now I mainly pitch directly to the reporter. Mika: Nail the elevator pitch. TMI does PR.

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The Power Of Creativity In PR

ImPRessions - Crenshaw Communications

They must constantly generate fresh concepts for bylines and story angles for pitching, as well as dreaming up campaign ideas for clients. Intuit reinvented itself six years ago as a provider of services to small businesses. Yet creativity plays a part in much of a PR person’s daily work.

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PR and Marketing Professionals: Three ways to be better in the new year

The Stalwart Blog

For instance, the New York Times ’ You’re the Boss blog published its last post in December 2014 and renamed its small business section Entrepreneurship. Make a list of all the publications you pitch and spend time getting reacquainted with the content on which they focus. Are there new sections?

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How PR professionals can prepare for 2016

The Stalwart Blog

23, 2014 and that its small business section was renamed to Entrepreneurship. Make a list of all the publications you pitch and spend time getting reacquainted with what they cover. While it’s not uncommon for reporters and editors to change periodically, there are other aspects of media outlets that alter as well.

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PR resolutions for 2015

Public Relations Sydney

Review your media coverage Did you achieve as much media coverage in 2014 as you wanted? Review the media coverage you achieved last year and the publications in which they appeared and determine if you need to review your approach to pitching to the media. A PR strategy can be great tool to help you achieve your business goals.

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The Making of Cision: A Brief History of 15 M&A Transactions that Consolidated a Sizable Chunk of the PR Technology Market into One Company

Sword and the Script

1) February 18, 2014: Enter GTCR . Sources: Business Wire , PRWeek , RMP Analysis , Chicago Tribune , Mergr.com ). 2) April 7, 2014: Vocus. Sources: GlobeNewsWire , Business Wire , TechCrunch , Adweek , PRWeb ). 2a) June 2, 2014: Vocus + Cision. 2b) September 8, 2014: Outmarket. 4) October 22, 2014: Gorkana.