Doctor Spin

FEBRUARY 22, 2024

Source: Journal of Communication 1 Botan, C., & Taylor, M. Journal of Communication, 54, 645–661. Organizations’ media relations activities can influence media content and opinions, but success depends on more than just distributing news releases.” Source: Journal of Accounting and Economics 5 Brown, L., A Case Study.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Buzzstream

JANUARY 22, 2024

Then, in 2014, Google warned about the potential harm of guest posting if its main purpose was solely link building. 150+ Quality Guest Posting Sites Below is the list guest post sites broken down by general category. There is some overlap between the sites and categories.

Analysis 91

Analysis SEO Guidelines Google 91

Sword and the Script

DECEMBER 26, 2023

Against that backdrop, I’ve organized this year’s prediction roundup into the following categories: Predictions that have little or nothing to do with AI; Predictions that express caution about AI; Predictions that are enthusiastic about AI; Predictions from PR software executives; and One prediction from ChatGPT.

Writing 200

Writing Communications Marketing B2B 200

Sword and the Script

OCTOBER 21, 2014

Barnes to forgive me the editorial liberty I’ve taken with this headline, but that’s my takeaway after finally reading the UMASS Dartmouth Study: The 2014 Fortune 500 and Social Media: LinkedIn Dominates As Use of Newer Tools Explodes. It’s a very difficult perception to overcome because a blog is really, or ought to be, a news site.

Social Media 119

Social Media Study Blogging Company 119

ZudePR

DECEMBER 30, 2016

Here’s an extract: “How to create interesting content for a boring product or stale industry. All 160 episodes since July 2014. If you fit into the latter category, this book will give you hope. Reverse brands defy augmentation trends in product categories and say no (deliberately and without apology) where others say yes.

Writing 84

Writing Google Meeting Airlines 84

ZudePR

JUNE 6, 2016

I read a lot every day – mostly, because I compile a weekly marketing digest of all the vital marketing news of the week and publish it at Traffic Generation Café (almost) every Saturday. Since I don't control the news (wouldn't that be nice.), my day is somewhat at the mercy of the marketing industry. I'm either on or off.

Writing 114

Writing Social Media SEO Blogging 114

ZudePR

MAY 31, 2015

And for want of a better term I’m bracketing them in the category of “new PR” Or “new communications” to be more accurate, as these once disparate disciplines are increasingly converging. But in the industrial age of command and control hierarchy this line meant: guard knowledge; hoard it.

Communications 81

Communications How To Blogging Content Marketing 81