Critical Mention
OCTOBER 27, 2018
In 2013, to promote “Carrie,” a remake of the original 1976 version, its distribution company MGM Films created a Halloween surprise for customers who were taking a coffee break at a local coffee shop in New York. This video quickly went viral and has more than 40 million views on YouTube. MGM films staged a telekinetic surprise.
NewsWhip
JULY 7, 2021
Since June 1st, the story has resulted in almost 400k interactions across the web. Roger’s dresses blew up on the popular app Tik Tok, especially after a video went viral of two women calling the pieces “ hideous.” Balenciaga x Crocs. All of the traffic caused the website to crash , as TMZ reported in their article with 6.1k
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Cision
MARCH 1, 2016
One of the great examples of crisis/not crisis was the 2013 hacking of Burger King’s Twitter account by a McDonald’s fan. In The New Rules of Marketing and PR , David Meerman Scott argues that social media and web publishing have forever changed the PR profession.
Buzzstream
JUNE 16, 2021
This piece is a remix: Unicorn League is a piece we created for Sage, which sadly is no longer live on the web (like much of my work). me in 2013, from Throwing Sh*t Against the Wall & Analysing What Sticks, “by deconstructing the success of others you can improve your own chances”. ~ Now let’s take a look at remixes.
Cision
NOVEMBER 24, 2015
In 2013, a photographer brought a lawsuit against BuzzFeed for the use of a photo he originally posted in Flickr. After he sent a takedown notice, the website took down the photo and updated its post, however, the photographer alleges the photo had already spread virally to other websites without proper attribution.
Sword and the Script
DECEMBER 10, 2019
But I am curious if consumer trust has reached a point where more and more brands will look to intentionally create content that ‘goes viral’ due to its divisive or outrageous nature. Related predictions posts from around the web: 7 Tech CEOs Share Marketing Trends And Predictions For 2020 (Forbes / Kimberly Whitler ).
MaccaPR
JANUARY 6, 2015
Just as we did in 2013 with " PR and Social Media Counsel from MaccaPR''s Most Popular Posts ," we''re now taking a look back at the most successful recent posts on MaccaPR, according to our readers. Is it website or Web site? Top 10 MaccaPR Blog Posts of 2014. #1. If you haven''t already, this is a great post to bookmark.
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