#PR Expanded [Guest Post]: Drawn To The Spotlight, Part 1
Deirdre Breakenridge
FEBRUARY 2, 2015
The idea was sparked from a conversation I had with Gini Dietrich as we were developing the launch strategy for my new book, Sticky Branding. I launched my group in May 2010, and with the help of my members we have grown the group into a vibrant and engaged community. My answer was, “No. The conditions for success have changed.”.
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