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The Bandwagon Effect: Momentum Is Everything

Doctor Spin

Much of the scientific research on the Bandwagon Effect stems from research on political communications. Overcoming the inertia of a widely held belief or trend requires strategic and often more creative communication efforts. Please support my blog by sharing it with other PR- and communication professionals. 2022, October 25).

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Mastering the art of simplicity to make your brand stand out  

PR in High Definition

The good news is that from 9 th July- 1 st August 2022, it is Free Hugs Month. The Free Hugs Campaign began in 2004, founded by an Australian man under the pseudonym Juan Mann, where volunteers offer hugs to complete strangers in public as a random act of kindness. So, what are you waiting for? Get hugging!

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After a Recent Three-Way Tie Up, Onclusive Acquires Critical Mention

Sword and the Script

As a communications pro, you are generally privy to conversations the rest of your peers are not. And here we go the PR Tech Sum for the month of June 2022…. million over five venture rounds since 2004. million in revenue in Q1 2022 , “an increase of 23.1% I’m open to being proven wrong. Indeed, I’m hoping I am.

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The PR Industry Needs More Than Just Better PR

Doctor Spin

Social media began to emerge with behemoths like Facebook founded in 2004 and Twitter in 2006. It was a golden opportunity for PR to gain traction in a space dominated by two-way communication, relationships, and trust circles. Why Marketing Over Communications? There’s email marketing , not email communications.

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Forget “Better PR” — The PR Industry Needs Education

Doctor Spin

Social media began to emerge with behemoths like Facebook, founded in 2004 and Twitter in 2006. It was a golden opportunity for PR to gain traction in a space dominated by two-way communication, relationships, and trust circles. Today, SEO (like SEM) is considered a form of marketing instead of earned and owned communication.

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Maxim Behar on the life of Elizabeth II

Maxim Behar

On the other hand, this was the first monarch to have a Twitter account, which is far from negligible, long before her son, who is now already king, and began to communicate with young people through social media. Bulgaria entered the European Union - in 2004, we signed an agreement. There are dozens of such cases.