wiredPRworks

APRIL 13, 2022

With tight regulations and even tighter internal compliance guidelines, there’s no free and easy posting. Bank, Capital One and TD Bank discover ways to motivate consumers to act. Before joining McGuffin, Chris launched a digital promotion agency, Slant Marketing, and grew it to more than 25 people.

Financial 52

Financial Social Media Banking Media 52

Cision

FEBRUARY 3, 2017

It continues a thought leading series based on Agency and Client-side workplace issues, and is the basis of a forthcoming coaching and mentoring book to be published in 2017 alongside the 15th anniversary of the agency. This news article was written by Courtney Lukitsch, Founder and Principal at Gotham PR in New York and London.

SEO 120

SEO Creativity Mobile Journalism 120

PRSay

AUGUST 12, 2016

Before my time at adidas they were actually my client, as I worked for the brand’s PR agency for almost three years. Information overall is consumed differently because of social and the competition among stories today grows stronger each day. I started my PR career on the agency-side and the experience there is invaluable.

Storytelling 60

Storytelling Social Media Sports Strategy 60

Mindful Marketing

SEPTEMBER 11, 2015

He has developed communications strategies, managed internal teams and placed high-level business and technology coverage for companies in the semiconductor, services, security, cloud, wireless, enterprise software, marketing and consumer device industries. The company was founded in 2002 and I joined just over a year later.

Marketing 50

Marketing Wireless Software Journalism 50

PRSay

FEBRUARY 19, 2021

Parke Gibson International, in New York in 1960. “He and a 2002 recipient of the D. Says Terrie Williams, president, the Terrie Williams Agency in New York: “D. In 1969, Gibson published “The $30 Billion Negro,” an examination of the consumer strength of the African American community. Parke Gibson Pioneer Award.

Publicity 157

Publicity Corporate Community Advertising 157

MaccaPR

MARCH 14, 2016

So our PR agency was delighted to host an event featuring former General Mills Chief Marketing Officer Mark Addicks (pictured above right), in partnership with the International Association of Business Communicators-Minnesota. What follows is the first of a two-part dive into Addicks’ lessons for brand marketers. “To

Brand 48

Brand Branding Advertising Advertising 48

Sword and the Script

SEPTEMBER 2, 2014

While I was meeting with one prominent agency principle, I asked her what else I needed to do to fill out my skill sets for my career path. She looked at me and point blank said, “Well, if that is your weakest link, and that’s an important one, then take it head on and get a PR agency job for a year.”.

Content Marketing 112

Content Marketing Mobile Google B2B 112