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Product Recalls

Ronn Torossian

A product recall involves a company retrieving or requesting a return or exchange of a product after defects have been discovered in it. They usually occur as a result of safety concerns related to a manufacturing or design defect in a product. The post Product Recalls appeared first on.

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Importance of Product Names

Ronn Torossian

The post Importance of Product Names appeared first on. Giving names to solutions is not an easy thing to do, because most of the time, companies end up finding themselves in front of a whiteboard, with various ideas and phrases written on it.

Company 195
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The Importance of Ethics in Health and Wellness Products PR

Ronn Torossian

Public relations are crucial in shaping public perception of health and wellness products. The significance of ethical practices in health and wellness products PR cannot be emphasized enough. In […] The post The Importance of Ethics in Health and Wellness Products PR appeared first on.

Ethics 195
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Pumping up Product Content

Ronn Torossian

Product content, in general, is information that a business provides about its products and services. When people buy online and cannot physically see or touch products, powerful product content impacts purchase decisions. Hence, product content is crucial for any business.

Strategy 195
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5 Tips for Press Release Product Debuts | Business Wire

Business Wire

Unveiling your company’s latest product is more multifaceted than it was even a few years ago.

B2C 264
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6 tips for mastering product ranking for maximum conversion impact

Agility PR Solutions

It doesn’t even matter what segment or product you’re offering if the results are consistent throughout. So what should you do […] The post 6 tips for mastering product ranking for maximum conversion impact appeared first on Agility PR Solutions. This can lead to potential missed sales and hinder the growth of your business.

Marketing 105
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Why Product Boycotts Work (Or Not)

ImPRessions - Crenshaw Communications

It’s a pretty common challenge of product boycotts and says something about how useful they are, or aren’t. Do product boycotts ever work, or are they performative? When boycotts trigger “buycotts” Product boycotts are usually more complicated than they seem. But is the boycott affecting sales?

Policies 170