Communications Conversations

SEPTEMBER 10, 2020

I was a radio news reporter for three years in St. I reported on just about anything during my time in radio…Breaking news, traffic reports, school board meetings…I even interviewed cats at the humane society one time (look it up; Editor’s Note: Ha! I really appreciated my time in radio and print journalism.

Radio 167

Radio Journalism Interviews Energy 167

PRSay

JANUARY 14, 2022

Civility matters, and if communicators aren’t the leading the band of discourse, we will all be off pitch. Just a searching for a mystery train. This is radio nowhere. These same principles hold true with your teams. Proactive culture communication must show and tell people why they should join your band and not go solo. “I

Communications 165

Communications Trends Nonprofit Radio 165

PRSay

MARCH 18, 2020

Whether you’re a health-care organization wondering about messaging or a brand trying to find a home for an unrelated story during this time, here are some tips for PR pros to successfully navigate this current news cycle: Know that this isn’t pitching as usual. Another said coronavirus stories are all she is working on.

Resources 214

Resources Pitching Television Radio 214

MaccaPR

AUGUST 18, 2020

Has anything changed with how PR pros and corporate communicators should approach TV and radio producers during this COVID-19 pandemic and economic meltdown? With the majority of interviews being done virtually, it’s important that your spokesperson is trained to deal with any potential quirks that might result from remote interviews.

Interviews 71

Interviews Skype Radio Pitching 71

PR for Anyone

OCTOBER 14, 2021

Why not take the media you receive – an article, blog, or radio or television interview, and send that to a prospective client or customer. So pitch, pitch, pitch, and let me know all of your success stories. Tell them you thought they might be interested in the topic and that you were interviewed on the subject.

Tools 130

Tools How To Publicity Interviews 130

PRSay

JANUARY 8, 2019

As communicators, we have long relied on earned media or public relations — usually in the form of media relations — to place our clients’ names on the internet, on TV, in print and on the radio. In today’s media environment, pitching reporters and editors has become a lost art. Now it’s time to make your strategy a reality.

Storytelling 163

Storytelling Media Nonprofit Government 163

PRSay

FEBRUARY 20, 2020

Just ask Reed Pence, host and producer of the award-winning national radio magazine Radio Health Journal. “An Don’t forget: If you are pitching an embargoed story you need to be responsive and have experts available in advance when the media inquiries start pouring in. You don’t want to play favorites.

Radio 198

Radio Tools Journalism Interviews 198

Deirdre Breakenridge

NOVEMBER 9, 2018

Whether it’s a podcast, presentation, press conference, event, radio or television interview; vocal abilities matter in PR – though not many of us were born with a sonorous NPR-ready sound. For some reason we are all expected inherently to know how to use a microphone, but most people don’t get formal training.

Engineering 383

Engineering System Hotels Television 383

PR for Anyone

JANUARY 12, 2022

When you try to answer something you don’t know, it could backfire on you – especially on a recorded interview like television, radio, or podcast. People want to connect with people they see on TV or hear on the radio or a podcast. You can also guide the conversation back to what you can answer. ” PR FOR ANYONE.

Interviews 130

Interviews Television Media Radio 130

Newsfile

FEBRUARY 28, 2024

Media monitoring tools scan various sources (print, online, social media, TV, radio) for mentions of specific keywords or brands. Spokesperson Training : Equipping designated spokespeople. PR professionals often pitch op-eds to media outlets to showcase their clients’ expertise and perspectives. How Do You Pitch the Media ?

Viral 52

Viral Crisis Communications SEO Reputation 52

Burrelles Fresh Ideas

SEPTEMBER 26, 2023

Train your staff to ask questions highlighting consumer needs, or simply provide them with simple surveys to present during in-person interactions. Place Internet of Things (IoT) sensors throughout your event and issue guests with lanyards that have radio frequency identification (RFID) chips embedded.

Community 92

Community How To Marketing Data 92

PR for Anyone

MARCH 30, 2022

When someone sees you on TV or in an article or hears you on the radio or on a podcast, you have instant credibility… instant authority. . #3 – publicity is what we call “earned media.” ” Someone else is using you as an industry expert so you’ve earned that citation. This is the power of media.

Advertising 130

Advertising Advertising Publicity YouTube 130

PRSay

MAY 23, 2018

An added bonus for you: Trade outlets aren’t inundated with pitches like their high-visibility counterparts, so it’s easier to get your pitch in front of the right eyes. Even better, audiences are typically more targeted and engaged than in television and radio markets. You’d be targeting the right listeners.

Media Relations 136

Media Relations Publicity Media Blogging 136

Sword and the Script

MAY 9, 2017

3) Snakes do Drive Time Radio. What we learned along the way was that it also had the potential for broadcast radio as well. So, in the wee hours in the morning, we drove from downtown DC to the area radio stations in Gaithersburg, Md. for drive time morning radio. The circus moves by train.

Publicity 89

Publicity Radio Crisis Crisis Communications 89

MaccaPR

JUNE 28, 2016

Of course, as PR professionals, we can provide media training to our top executives. But there’s one technique that’s seldom mentioned in corporate media training sessions. In the countless media and presentation training sessions I’ve led here at Maccabee, I always remind trainees that breathing has many benefits.

Interviews 59

Interviews Media Training Media Training 59

PR for Anyone

MARCH 21, 2020

Kate Rogers of MSNBC posted a tweet that said: Finding the amount of PR pitches coming in that are not related to the stock market, economy, Covid-19, etc. As a speaker and trainer, with almost all events and conferences cancelled for the foreseeable future, I’m going back to virtual training and webinars. really shocking.

Real Estate 290

Real Estate Skype Radio Pitching 290

Sword and the Script

FEBRUARY 20, 2018

As it turns out, he got his start selling radio and television advertising and only later went to work in the CPG industry after earning an MBA. The CPG industry is a great training ground for marketers in any industry. You don’t need to be a big shot so send us a pitch ! Today he’s on his own.

Technology 61

Technology Marketing Retail Interviews 61

Remote PR Jobs

SEPTEMBER 25, 2023

Couple that with an endless to-do list of research, writing, media training and more, and it seems nearly impossible to keep up, let alone make sense of it all. Pitching PR In this podcast, host Lesley Luce “cuts through the jargon and puts a new spin on the PR industry.” Throughline “The past is never past. Business 24.

Pitching 100

Pitching Interviews Trends Journalism 100

Bianchi Biz Blog

JUNE 21, 2022

I was invited to the training and proving grounds at Canadian Forces Base Borden to put the truck through its paces. I’m not boasting here, but nobody was more surprised than me to win that award, as I had not formal training in writing. What advice do you have for PR people that want to pitch you? Any pet peeves with PR people?

Meeting 87

Meeting Media Chemicals Radio 87

Stephen Waddington

SEPTEMBER 18, 2020

Topics range from audience targeting, social media, partnership working, reputation, pitching to radio and community building through to public affairs, internal comms, leadership, coaching and the psychology of decision-making. Start your own business and pitch for work. The recruitment market is tough. Seriously.

Public Affairs 145

Public Affairs Education Measurement LinkedIn 145

PRSay

APRIL 19, 2016

Talk Radio + Reddit – Reddit is incredibly influential and the perfect hangout for communicators, particularly when you have expert clients with a presence on talk radio. Commercial radio + Instagram – Commercial radio loves this social network. The combination of outdoor and a local online presence is quite powerful.

Communications 79

Communications Pinterest Reddit Radio 79

PR Fuel

MARCH 17, 2020

Television and radio’s quick ads made it fall from favor for a few decades. PR Tips How To Pitch to a Publication. Once you’ve narrowed down which publications are best for your purposes, you’ll need to make a pitch. If you’re not careful, you can spend all your profit trying to make a profit.

Publicity 63

Publicity Small Business Advertising Advertising 63

PR 20/20

FEBRUARY 6, 2020

Blair is CEO of Win Without Pitching, a sales training and coaching program for creative professionals, and has spent 25 years in advertising and design. He also wrote The Win Without Pitching Manifesto and Pricing Creativity: A Guide to Profit Beyond the Billable Hour. Start listening: Podcast website. Apple Podcasts.

Marketing 74

Marketing Conference Content Marketing Agency 74

Katie Paine's Measurement Blog

MAY 25, 2023

Be budget conscious , it may save you a lot of wasted time on pitches for products you can’t afford. You need the PR equivalent of a customer relationship management (CRM) system that can keep track of all your media contacts, what you’ve pitched them on, and whether they’ve run any stories. 9 I need to monitor radio and TV coverage.

Measurement 52

Measurement Communications Survey System 52

Waxing UnLyrical

SEPTEMBER 23, 2015

With such a huge chunk of the audience online, it becomes increasingly important to reach them outside of the traditional ways of communicating (newspapers/magazines/TV/radio). A quick crisp e-mail with images or infographic has a better chance of catching the media’s fancy than long pitch notes or press releases.

Google 40

Google Trends Community Twitter 40

Bad Pitch Blog

MAY 20, 2010

We’ve been receiving more than a few pitches from Jennifer on behalf of Retrevo. And for this she’s getting a good pitch seal of approval from the Bad Pitch Blog (we used to call it Glinda the Good Pitch, but how cool is that, really?) Before we post her pitch, we asked Jennifer a few questions.

Pitching 49

Pitching Fashion Report Twitter 49

Stephen Waddington

DECEMBER 5, 2018

In this article I explore how smart public relations practitioners are putting search at the heart of their campaigns and seeking followed links from the media sites they pitch. Public relations practitioners have more places to pitch stories but they’re likely to be working with journalists that are overstretched.

Media Relations 115

Media Relations Media Print Newspapers 115

Flatiron Communications

NOVEMBER 14, 2014

And radio too has morphed into time-shifting mode with the growing popularity of (once left-for-dead) podcasting. Brands and advertisers, looking for ways to reach audiences beyond television screens and magazine pages, are turning to people with many followers on social media and paying them to pitch products online.

Media 34

Media Mobile Pinterest Journalism 34

Flatiron Communications

NOVEMBER 14, 2014

And radio too has morphed into time-shifting mode with the growing popularity of (once left-for-dead) podcasting. Brands and advertisers, looking for ways to reach audiences beyond television screens and magazine pages, are turning to people with many followers on social media and paying them to pitch products online.

Media 28

Media Mobile Pinterest Journalism 28

Sword and the Script

DECEMBER 11, 2018

This, in turn, will make consumers more reliant on companies for their news and less reliant on mass media as less and less content is pitched to 3rd parties.”. – Aub Driver | Shelf Life Agency. 2) Microtargeting augmented by social surround sound. 13) Simplifying personalization and recommendation services.

Social Media 96

Social Media Marketing Media Creativity 96

NewsWhip

MAY 27, 2021

For the most part, they weren’t in their cars, they weren’t listening to the radio. If it’s not, then the message is usually just self-serving, and for me and my team, when we’re trying to pitch that to reporters, that’s not something that’s going to stick. It’s the basics.

Healthcare 78

Healthcare Storytelling Communications Local 78