Presspage

MARCH 2, 2021

Communicators play a crucial role during a crisis, as do your owned channels, including your online newsroom. Newsrooms are one of the owned channels available to PR teams, giving them full control over the content and messaging, this makes them incredibly handy when it comes to executing your crisis plan.

Crisis 148

Crisis Software Crisis Management Crisis Communications 148

Presspage

FEBRUARY 8, 2021

The modern online newsroom has become a strategic tool for communicators. Journalists, bloggers, customers, partners, employees and other stakeholders and influencers use the online “pressroom” – or “newsroom” – to find information, or stay updated about a company.

Crisis 78

Crisis Crisis Management Reputation SEO 78

Presspage

AUGUST 12, 2020

Nowadays, corporate newsrooms can communicate directly with your target audiences, often bypassing the traditional gatekeeper that was the media. As more and more brands look to create their own newsrooms , where company news is distributed through a variety of mediums, the look and feel of these sites is crucial. It should be.

Brand 117

Brand Branding Infographics Analytics 117

Prowly

NOVEMBER 3, 2020

The post How to Create an Online Newsroom – Best Practices appeared first on Prowly Magazine. The fact is it will be a long time before press releases disappear. A press release is still the best way to inform journalists, bloggers and opinion leaders.

How To 129

How To Media Publicity 129

Cision

MAY 17, 2016

Only 6 percent of journalists say digital newsrooms meet their needs. Make sure your digital newsroom is up to journalists’ standards. Here are four reasons why your digital newsroom isn’t meeting journalists’ needs and what you can do to fix it: 1. But more than half of digital newsrooms aren’t up to par.

Survey 180

Survey Infographics Meeting Journalism 180

Rock the Status Quo

AUGUST 11, 2014

But what about your online newsroom? A robust newsroom that delivers exactly what they need can make or break that story opportunity. The larger the company, the bigger the expectations journalists will have of their digital newsroom. 88050167 / gettyimages.com What Do Journalists Want?

How To 242

How To Survey Resources Social Media 242

The Proactive Report

MAY 27, 2017

Let’s look at the changes: NEWSROOM LAYOFFS. newspaper industry into a tailspin and the pressures facing America’s newsrooms have intensified to nothing less than a reorganization of the industry itself, one that impacts the experiences of even those news consumers unaware of the tectonic shifts taking place.”

Media Relations 127

Media Relations Media Newspapers Radio 127

Agility PR Solutions

APRIL 14, 2021

Without a diverse group of voices in the newsroom, journalism can’t function the way it’s supposed to. The post DEI in the newsroom: A roundtable discussion with leading reporters appeared first on Agility PR Solutions. It can’t be the essential, fair, impartial information source that it aspires to be.

Report 97

Report Journalism Groups Analysis 97

Presspage

AUGUST 12, 2020

Nowadays, corporate newsrooms can communicate directly with your target audiences, often bypassing the traditional gatekeeper that was the media. As more and more brands look to create their own newsrooms , where company news is distributed through a variety of mediums, the look and feel of these sites is crucial. It should be.

Brand 78

Brand Branding Infographics Analytics 78

Presspage

SEPTEMBER 10, 2020

A new, three-page tip sheet from Ragan Communications and PressPage is a quick way to find out whether your newsroom is up to snuff. “When it comes to images in newsrooms, it all boils down to technology," says Bart Verhulst, co-founder and chief executive of PressPage.

How To 78

How To Product Launch Conference Newspapers 78

Presspage

SEPTEMBER 10, 2020

A new, three-page tip sheet from Ragan Communications and PressPage is a quick way to find out whether your newsroom is up to snuff. “When it comes to images in newsrooms, it all boils down to technology," says Bart Verhulst, co-founder and chief executive of PressPage.

How To 78

How To Product Launch Conference Newspapers 78

Presspage

AUGUST 8, 2017

Posts and pages on a website or newsroom contain information in the HTML code that tells Google what kind of information can be found on a specific page or post. Be wise and upgrade your newsroom to an environment based on actual web pages rather that pdf documents. Google does not like pdf, it likes posts and pages.

SEO 141

SEO Engineering Google Web 141

Presspage

MARCH 2, 2021

Communicators play a crucial role during a crisis, as do your owned channels, including your online newsroom. Newsrooms are one of the owned channels available to PR teams, giving them full control over the content and messaging, this makes them incredibly handy when it comes to executing your crisis plan.

Crisis 78

Crisis Software Crisis Management Crisis Communications 78

Presspage

MARCH 5, 2020

At its very core, brand newsrooms are a communications channel where organizations can talk to a wide variety of stakeholders, from journalists and editors to investors, regulators, and even candidates considering joining the organization. Read: How to successfully manage a global newsroom. Enter PR software*. Leaving SEO to Marketing.

Brand 88

Brand Branding SEO How To 88

Cision

SEPTEMBER 12, 2015

A digital newsroom offers a central location for important, public-facing information about your brand. So how can you begin creating a digital newsroom? Before you can create a digital newsroom, you need to create content to include in it. If your audience can’t find your digital newsroom, then what’s the point?

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How To Report Creativity Video 120

Presspage

FEBRUARY 28, 2019

The concept of an online newsroom is nothing new to communicators. However, in today’s world the newsroom has expanded into a global hub of information and through channels such as social media, sharing news and stories is faster and reaches more people than ever before. This is true for a global newsroom, too.

How To 90

How To Local Analytics Social Media 90

Agility PR Solutions

DECEMBER 10, 2018

Is your online newsroom a warm and welcoming haven for the media who are vital to the success of your company? Or, is your online newsroom a forbidding media nightmare – a […]. Or, is your online newsroom a forbidding media nightmare – a […].

Reputation 104

Reputation Company Media Analysis 104

Cision

APRIL 1, 2015

That’s where an online newsroom comes in handy. Perks of a Newsroom. Not only does your newsroom help get news coverage by providing everything a journalist needs in one place, it also benefits your online branding. What Goes on an Online Newsroom? This is where you should start in building your online newsroom.

Print 120

Print Pitching System Video 120

Presspage

AUGUST 4, 2017

Keeping a leading position in the UK requires a great newsroom to support the efforts of PR and Communications. MAG Airports' newsroom provides a great overview of the latest news, images, videos and links to the media centers of the four airports that are part of MAG.

Groups 116

Groups Video Communications Media 116

Presspage

JULY 20, 2018

The organisation first adopted PressPage’s newsroom technology for their Australian market. The launch of their UK newsroom shows that their UK and corporate teams has been impressed with the platform’s easy workflow and effectiveness. It has over 15.5 million health insurance customers, provides healthcare to around 14.5

Healthcare 92

Healthcare Insurance Insurance Corporate 92

Presspage

JULY 27, 2017

The journey to build this construction can be followed step by step in their new newsroom which features social media sharing and will include regular video updates. Using a modern newsroom gives NetZeroMohawk the opportunity to update the public directly on the build of this innovative centre.

Construction 90

Construction Video Social Media Publicity 90

Presspage

JUNE 27, 2017

It may seem a no-brainer, but make sure to check if your newsroom is easily accessible. Obviously, the newsroom should be live. In this way you make sure your newsroom stays online, whatever the circumstances may be. Include your PR officers' contact information in the newsroom and on every press release.

Social Media 96

Social Media Infographics YouTube Strategy 96

Onclusive

JULY 29, 2015

During a recent PR Council webinar Marissa Aydlett, Chief Marketing Officer at Appboy, challenged businesses to think like marketers, but operate like a newsroom.

Video 150

Video Marketing How To Education 150

Prowly

OCTOBER 28, 2019

The post Why Using SEO for PR Through Newsroom is Worth Your Time and Effort appeared first on Prowly Magazine. What a brand puts out to the public can make or break their reputation, thus making PR a vital aspect of their success and credibility.

SEO 128

SEO Reputation Brand Branding 128

Presspage

JUNE 19, 2018

Every corporate online newsroom has “musts”—the essential areas that are most visited by reporters and other key users. Either way, the two top newsrooms from widely divergent organizations offer lessons that every communicator should consider. Here are a few areas every online newsroom should offer: 1.

Automotive 117

Automotive Mobile Interviews Video 117

Prowly

NOVEMBER 15, 2017

The post Newsroom od środka: kto pracuje na Twój sukces? Wirtualna Polska to nie tylko portal informacyjny. To gazeta i telewizja w jednym. W naszych serwisach powstaje kilkaset materiałów dziennie: tekstów i realizacji wideo. appeared first on Prowly Magazine.

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Presspage

AUGUST 7, 2018

Most brands that produce and publish content or news incorporate an online newsroom into their website, driving traffic from Internet searches and social media to the external communications hub. The New Role of the Online Newsroom With each of the brand’s story elements (i.e.,

Case Study 97

Case Study Storytelling Study Social Media 97

Presspage

DECEMBER 18, 2017

In parts 1, 2, and 3 of this series on ‘optimizing your newsroom for global audiences,’ we discussed the importance of ensuring your newsroom was accessible, providing approachable contacts, and ensuring you localize content as much as possible. How to Optimize your Newsroom for International Audiences Part 4 of 6.

Mobile 60

Mobile SEO Web Google 60

The Proactive Report

APRIL 3, 2015

The 2015 Media Trends Affecting Online Newsrooms highlighted 9 areas where companies, both large and small, are missing opportunities. Use it to evaluate your newsroom. A featured story with visuals : Most company newsroom are still web 1.0. Make the newsroom a digital content hub. Here is the checklist. PR contacts.

Analytics 100

Analytics Resources Video Google 100

Presspage

OCTOBER 20, 2017

Customers, fans and journalists alike will find the latest Whataburger menu items, announcements and news in the What's Cookin' newsroom. The company encourages its fans to check back often for interesting content, from articles, photos, video, graphics, user-generated content, social media channel integration and more.

Social Media 99

Social Media Trends Video Company 99

Presspage

SEPTEMBER 5, 2017

While we would love to say our platform empowered OhioHealth to achieve such numbers, the real secret lies in the way their team restructured their PR workflow and the subsequent editorial philosophy they adopted for their newsroom. Your team won an award from PRSA this year for best online newsroom. ” We didn't know.

Healthcare 137

Healthcare Journalism Local System 137

Presspage

MARCH 6, 2018

MIA launched their revamped social newsroom in March of 2016 switching from a native newsroom -driven by their website’s standard CMS- to a dedicated newsroom solution for digital PR and media relations. It is the result that counts, and in this regard too, KLM is very pleased with their newsroom centric comms strategy.

Airlines 87

Airlines Web SEO Internal 87

MaccaPR

NOVEMBER 20, 2018

Is your online newsroom a warm and welcoming haven for the media who are vital to the success of your company? Or, is your online newsroom a forbidding media nightmare – a swamp of digital confusion seemingly designed to bedevil any journalists foolish enough to attempt to learn more about your company? 2 BURY YOUR NEWSROOM DEEP.

Mobile 91

Mobile Corporate Survey Web 91

Axia PR

FEBRUARY 16, 2021

Learn how newsrooms post stories and content on their websites and what to expect when your story goes live with our host, Jason Mudd. Jason is the managing partner of Axia Public Relations. Guest: Jason Mudd, On Top of PR host, helps companies get on Undercover Boss.

Airlines 117

Airlines Publicity Company Brand 117

Presspage

DECEMBER 15, 2017

Like many other PR departments, the folks at the Denver based airline spent many hours servicing media inquiries manually as journalists found it difficult to find the digital assets and press releases from its native newsroom archives. PressPage’s features, functionality and user friendly workflow stood out immediately.

Airlines 92

Airlines Digital PR Corporate Media 92

The Proactive Report

MARCH 31, 2015

The 2015 Media Trends and Online Newsrooms report was released this week during a webinar hosted by Sally Falkow, President of PRESSfeed and a Sr. 500 online newsrooms are meeting these changing media needs. The result is that newsrooms have with fewer resources and are suffering from a lack of legacy talent. The Trends.

Trends 100

Trends Media Case Study SEO 100

The Proactive Report

MARCH 31, 2015

The 2015 Media Trends and Online Newsrooms report was released this week during a webinar hosted by Sally Falkow, President of PRESSfeed and a Sr. 500 online newsrooms are meeting these changing media needs. The result is that newsrooms have with fewer resources and are suffering from a lack of legacy talent. The Trends.

Trends 100

Trends Media SEO Analytics 100