ImPRessions - Crenshaw Communications

NOVEMBER 14, 2017

Special and mid-term elections at the local level, like last week’s contests in Virginia and New Jersey offer more relevant lessons for PRs. PR lessons from local and regional elections. So, just like the candidate running for a local district office, a team has to garner local support before going after bigger fish.

Local 159

Local Pitching Interviews B2B 159

PRSay

NOVEMBER 17, 2020

Each week this fall, PRsay will interview one of the nominees for the 2021 PRSA Board of Directors. You’ve served in a variety of PRSA leadership roles at the local and national level. Name : Felicia Blow, APR. Location : Franklin, Va. Board nominee position : Chair-elect. Number of years as a PRSA member : 30-plus.

Meeting 148

Meeting Leadership Groups Local 148

ImPRessions - Crenshaw Communications

SEPTEMBER 11, 2020

It dates back to the days when authors would travel from city to city to promote a new book in a blitz of media interviews, or when celebrities push a film to 20 cities in an afternoon of local TV chats via satellite. Be discreet when arranging interviews with publications that compete with one another to avoid awkward moments.

Media 207

Media Meeting Interviews Film 207

PRSay

OCTOBER 20, 2020

Each week this fall, PRsay will interview one of the nominees for the 2021 PRSA Board of Directors. Our leadership, at every level of the Society, must define what DE&I success looks like for the industry and continue the focus and the discussion on how we steadily improve. Best leadership advice you’ve ever received?

Meeting 78

Meeting Leadership Corporate Local 78

PRSay

AUGUST 19, 2021

Each week, PRsay will interview one of the nominees for the 2022 PRSA Board of Directors. Therefore, I immediately joined PRSA and the PRSA Maryland Chapter and got to work locally. Why did you decide to pursue leadership roles within the Maryland Chapter, and then at the national level? Name: David Marshall, Ph.D.,

Meeting 195

Meeting Education Ethics Leadership 195

Communications Conversations

NOVEMBER 12, 2015

In this episode of the Talking Points Podcast, Kevin and I sat down with Jen Swanson , director of digital marketing at Children’s Hospitals and Clinics (one of our families very favorite local hospitals–they’ve taken VERY good care of our kids in the past). Hope you’ll take a listen.

Interviews 60

Interviews Local Leadership LinkedIn 60

Konnect Agency

JANUARY 7, 2022

From creating national brand awareness to supporting local store developments, a tailored funnel strategy incorporating digital marketing and social media promotion will help maximize your exposure to your target market. Supporting Local Market Development. How A PR Agency Fine-Tunes Your Strategy Plan.

Agency 52

Agency Local Newspapers Interviews 52

Konnect Agency

JANUARY 7, 2022

From creating national brand awareness to supporting local store developments, a tailored funnel strategy incorporating digital marketing and social media promotion will help maximize your exposure to your target market. Supporting Local Market Development. How A PR Agency Fine-Tunes Your Strategy Plan.

Agency 52

Agency Local Newspapers Interviews 52

PRSay

JANUARY 8, 2019

But it can still provide large returns on investment by generating earned media coverage that doesn’t cost anything but your time and can elevate your client’s profile with one well-placed article or interview. Which students at your local college or university are already making the world a better place, and how are they doing it?

Storytelling 163

Storytelling Media Nonprofit Government 163

Communications Conversations

SEPTEMBER 10, 2020

But, as you’ll quickly see in this short interview, Dan is a whole lot more. And, he may be the first (and only) journalist to interview cats on TV! Of course, being exposed to so many local business leaders during my time at the Business Journal was a blessing. He’s a former journalist-turned-PR pro. Why Life Time?

Radio 167

Radio Journalism Interviews Energy 167

PRSay

FEBRUARY 5, 2018

Executives seek to amplify their own voices through “thought leadership.”. When interviewing executives, listen for phrases, word and sentence lengths, and unusual terms they favor. For particularly important assignments, it’s a good idea to record the interviews. Research and ask questions.

Communications 148

Communications Employee Leadership Writing 148

PRSay

MAY 26, 2020

They’ve been coordinating communications regarding wide-ranging topics including surge planning, medical teams who were deployed to New York City to assist in hospitals, and the ever-changing updates from local and national government leaders. Honoring health care workers. Photo credit: pop tika.

Communications 189

Communications Crisis System Healthcare 189

PRSay

AUGUST 23, 2021

The more the state collaborates with local and community pharmacies and other groups, the greater the likelihood that residents will want to receive the vaccine. Enlisting trusted local leaders. The goal is to meet people where they are and to enlist trusted local leaders to help talk to them.

Communications 126

Communications Local Survey Transportation 126

Communications Conversations

DECEMBER 11, 2020

Once I submitted my resume and started the interview process with DKY, the hiring team did a great job communicating expectations, next steps and keeping me informed of their anticipated timeline. If you interviewed with multiple people via video, did you feel that was easier or tougher than doing it in person? Give it a shot.

Interviews 185

Interviews Meeting Video Energy 185

PR Conversations

NOVEMBER 22, 2023

Publication of that collective interview was prompted by my piece called A radical view of PR , which generated 48 comments including, notably, a response from Jim Grunig – one of several in the resulting lively discussion.

Education 52

Education Reputation Leadership Technology 52

Landis PR

APRIL 29, 2024

It is not advisable to have an employee of a communications firm present in the interview situation. The festival pays attention to its impact on the local community, residents, and the environment and works determinedly to cut down its harmful effects. Sparring and training must be done carefully and in advance.

Radio 64

Radio Pinterest Television Government 64

Cision

JULY 20, 2016

Rachel Madden Johnson, account supervisor at 3rd Coast Public Relations, says brands should invest in unique opportunities, such as thought leadership and research, to cut through the noise. But how do you know what will resonate? It’s a missed opportunity to not have these types of assets available to support a brand’s story.

Leadership 120

Leadership Local Pitching Social Media 120

wiredPRworks

APRIL 13, 2022

Listen in as Barbara Rozgonyi interviews Chris McGuire about what’s working for his company’s financial services clients. Financial Services Organizations Social Media Interview Key Points. Currently, Chris serves as secretary of the local school council at Newberry Math and Science Academy in Chicago. About Growing Social Now.

Financial 52

Financial Social Media Banking Media 52

Cision

JUNE 25, 2015

This tactic can be especially effective for garnering local press (Think: Local company earns coveted spot on prestigious Inc. If it was a major interview, consider a behind-the-scenes look about how the coverage came to be. Report back to leadership. 500|5000 list). Update your profiles and bio. Are you the one quoted?

LinkedIn 120

LinkedIn Pitching Interviews Journalism 120

Stephen Waddington

OCTOBER 13, 2020

Communication as a strategic management and leadership function Communication has been a critical management priority for organisations throughout the crisis. Hybrid models combining home and office working are likely to provide organisations and their employees with flexibility in the future.

Report 144

Report Communications Government Crisis 144

Sword and the Script

AUGUST 14, 2018

10 Fundamentals for Successful B2B Media Interviews. Second, PR needs to think about the video elements – and I don’t mean pitching video – but rather the capacity to be interviewed on video. If you enjoyed this post, you might also like: Thought Leadership Actually Requires Thought and Leadership. and execute them?

Survey 102

Survey Report Media B2B 102

PRSay

JUNE 5, 2023

There are infinite ways to talk about our relationship with the outdoors,” Thurston said in an interview with PRsay. Every local PBS affiliate has seemingly been doing marketing for it. With this PBS series, we have absolutely benefitted from, and even depended on, the massively local nature of PBS. How is the show promoted?

Storytelling 60

Storytelling Tourism Travel Local 60

Rock the Status Quo

DECEMBER 10, 2015

I have a local bank client that just started working with me in September. ” Sure enough, two solid weeks of pitching landed two byline articles, and a handful of interviews. A wealth of opportunities, with placements for the most important local publications clustered to hit during a four to six-week period.

Pitching 100

Pitching Real Estate Banking How To 100

PRSay

SEPTEMBER 25, 2020

I was heading a newly formed PR consultancy in Pakistan when, one day, we received an email from the local representative of a leading German car manufacturer asking about our services. Through a media contact, we scheduled an exclusive interview opportunity for the car manufacturer’s chairman.

Ethics 157

Ethics Banking Pitching Analysis 157

ImPRessions - Crenshaw Communications

MAY 18, 2018

In 2016, Apple’s CEO Tim Cook took a controversial stand (on its news site and in TV interviews ) against the U.S. CEO Marc Benioff’s outspoken leadership on the topic of management always goes hand in hand with the Salesforce story – making him an outstanding CEO brand evangelist. Over 1400 people ventured in to see how locals live.

Brand 149

Brand Branding Storytelling B2B 149

Cision

JULY 19, 2016

In this interview, Lynda discusses how technology has transformed PR, why the press release is not dead and the strategies brands should adopt to improve their campaigns. After graduating from college with a degree in broadcast journalism, a professor recommended me for a part-time position at the local Fox affiliate.

Real Estate 120

Real Estate Agriculture Local Technology 120

PRSay

MARCH 7, 2024

For example, Barbie’s initial interviews with Margot Robbie, Ryan Gosling and Greta Gerwig revealed little about what the movie was about while galvanizing its intergenerational audience. The intrigue and investment in the content as it rolled out, as experienced by the campaign’s target audiences, led to increased engagement.

Film 127

Film Marketing Sports Hotels 127

Deirdre Breakenridge

NOVEMBER 23, 2016

I remember sitting with a college student at a local Starbucks. To show thanks to your industry, don’t just join an Industry association, be more active in their local, regional and national events. At the same time one of the best parts of mentoring, whether you realize it or not, is the reverse mentoring that takes place.

Skype 150

Skype Industry Storytelling Interviews 150

PRSay

NOVEMBER 14, 2022

She asked her publicist not to tell anyone where she was and had him turn down interviews, photo shoots and calls until she got better. After meeting him at a local theater production when Matlin was in middle school, she told him she wanted to be an actor. Lifelong lessons from a TV icon.

Film 193

Film Local Education Interviews 193

Cision

MARCH 29, 2016

In this interview, she discusses what it’s like to work in PR in Asia, what it takes to build a successful brand and how to stay on top of an ever-evolving industry. Be locally relevant, build trust, be mindful of your tone of voice and don’t underestimate the power of relationships. How has PR changed over the years?

Local 120

Local Retail Newspapers Sports 120

Flack's Revenge

AUGUST 1, 2018

Content curation had been championed as a way to up the pace of content marketing by riding OPC (other people’s content), and to boost thought leadership, by commenting on others’ thoughts when you didn’t have an original idea. These are different times. But now we’re all exhausted from content overload.

Content Marketing 149

Content Marketing Privacy Government Web 149

Stern + Associates

FEBRUARY 1, 2024

What decisions should we be making for the betterment of our local communities, but globally overall? Guess what? It’s the coolest year of the next 100 years… We immerse people in the data. We can give people agency.

Technology 112

Technology Policies Government Community 112

PRSay

MAY 23, 2018

While local broadcast TV segments typically last one to three minutes and reach an audience in the low thousands, podcast interviews last between 15 and 60 minutes and give your client an opportunity to tell his or her story to an engaged, knowledgeable and passionate audience. Trying to sell your client on the value of podcasts?

Media Relations 135

Media Relations Publicity Media Blogging 135

Communications Conversations

DECEMBER 13, 2019

So, I thought it was worth commemorating since the MN PR Blog has been an instrumental part of the local PR community for 15+ years. Ryan posted interviews with key PR leaders. I wanted to get some additional flavor for what the MN PR Blog meant to people in our industry, so I asked some colleagues and leaders in local Minneapolis/St.

Blogging 78

Blogging Agency Community Local 78

Maxim Behar

JANUARY 3, 2021

Maxim Behar shares his experience as an author and interesting facts about his best-selling books for Ramona Portelli's Maltese online media in section Author Interviews. 03.01.2021. Mr. Behar, your name appears in so many capacities, achievements, and titles over the years… Who are you, indeed?

Local 52

Local Writing Social Media Interviews 52

PRSay

OCTOBER 1, 2018

That left me alone managing the press, doing 40 to 50 interviews a day, with six or seven satellite trucks here, and writing news releases. We always attract a lot of local, regional, national and international press. Those 40 or 50 interviews I would do in a day would be out of 70 or 80 phone calls. We have a huge workload.

Public Affairs 97

Public Affairs Hotels Publicity Interviews 97

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Perhaps the best way to learn about agency life and a particular employer is to set up informational interviews with current and past employees. Download our free Path to PR Agency Leadership tip sheet. Find out how Burrelles empowers agencies with media outreach, monitoring and analysis services.

Agency 89

Agency Energy Crisis Management Industry 89