Onclusive

AUGUST 22, 2017

The PR pro sends thoughtful, data-backed pitches, engages with reporters on social media, sends swag (when appropriate), maintains relevant media lists, and manages all follow-through with reporters and journalists. Internal Communications. Relationship building takes time. Owned Media/Content Strategy. Media Training. Data Journalism.

Media Training 397

Media Training Crisis Communications Conference Training 397

The Resolution Blog

APRIL 26, 2019

From Being Told He Was “Too Gay to Pitch” to Leading an Award Winning PR Agency: Steve Strickland’s Story We got the chance to talk to Steve Stickland, co-founder with Gary Wheldon of new award-winning PR agency Talker Tailor Trouble Maker , about starting an agency, standing out, and creating campaigns that have the “wow” factor.

Agency 120

Agency Pitching Energy Creativity 120

Sword and the Script

OCTOBER 25, 2022

considering international relations, have caused Communications professionals to be evermore careful with comms content. More internal comms. Being asked to do more internal communications and business communications usually left to other departments like HR, finance.”. More internal comms. political, socio-economic, etc.)

Communications 126

Communications Crisis Internal International 126

ImPRessions - Crenshaw Communications

JUNE 23, 2022

A media mention or feature is generated when the PR team pitches a proactive story to an editor or producer. Yet, it’s important to note that many media outlets are moving toward not including links to the company’s site as part of their editorial policy. As such, this should not be the only KPI to home in on for the PR program.

Measurement 182

Measurement Agency Advertising Advertising 182

Deirdre Breakenridge

FEBRUARY 8, 2019

Leading the chat session that day will be our special guest and co-host, Rebecca Primis ( @RebeccaPrimis ), director of marketing at the State Policy Network (SPN). How has pitching media changed? What makes for a great intern? You can learn more about Rebecca and her experience here. How do you find the right balance?

Policies 157

Policies Community Twitter Blogging 157

ImPRessions - Crenshaw Communications

SEPTEMBER 29, 2021

Most of all, we’re a strategic resource for internal and external clients. So, even if you assume fully half of the professional PR population isn’t engaged in active media pitching, it’s a large number and an unhealthy ratio. We’ve embraced the PESO model of content. We’re counselors to our clients.

SEO 227

SEO Agency Reputation Policies 227

Remote PR Jobs

SEPTEMBER 25, 2023

The most successful pitching involves pulling out unique angles that will resonate with specific outlets so that journalists feel that the story is tailor-made for their audience.) My team sometimes pitches in when BVP’s early stage companies need help executing a funding announcement. You may also be able to tap your VC firm for help.

How To 100

How To Report Pitching LinkedIn 100

Ethical Voices

APRIL 22, 2024

I was pitching four reporters, three of which I knew pretty well. One of them I had actually already been pitching. What is your policy in terms of disclosing the use of AI? Internally, our policy is if you used AI at all in your process, you need to tell your next-level editor about it. We disclose it.

Report 91

Report How To Ethics Nonprofit 91

Onclusive

FEBRUARY 9, 2021

A PR agency is a communications consultancy that serves as an external resource, and ideally, an extension of your internal communications function. Why work with a PR agency, and is it right for your organization? That said, not every organization should hire a PR agency.

Agency 195

Agency Strategy Communications How To 195

Bianchi Biz Blog

FEBRUARY 7, 2022

reporter for Automotive News , where I cover automotive policy and regulation. trade policy, to name a few. trade policy, to name a few. However, automakers have said meeting those goals will require supportive policies at the federal, state and local levels. What advice do you have for PR people that want to pitch you?

Automotive 91

Automotive Meeting Report Policies 91

Cision

MARCH 30, 2016

In this interview, he shares the pitch that got him the most coverage, his strategies for building relationships with the media and why social media is so important. We worked with the International Fund for Animal Welfare (IFAW) to quickly engage the media, keep the story current and create an international dialogue on trophy hunting.

Public Affairs 120

Public Affairs Policies Pitching Hotels 120

Solo PR Pro

DECEMBER 12, 2023

You should have policies on use, and a structure for managing it. And of course, specialists and generalists must be intentional about who they pitch, and why and ensure that you are tailoring your content appropriately. Fire the meteorologists, the interns can do the weather PR has always had a PR problem.

Policies 68

Policies Creativity Internal International 68

ImPRessions - Crenshaw Communications

JUNE 13, 2017

To avoid this scenario, the agency and internal comms team should consider a blanket policy of requiring media prep for every company spokesperson. In some cases, disaster can be averted, but if it can’t, the best policy is honesty, followed by a proactive Plan B. Is the article factually inaccurate?

Media Training 249

Media Training Policies Agency Interviews 249

Sword and the Script

JUNE 3, 2020

Review your policies. Act on your policies. The application in crisis communications is interesting because in the face of negative news coverage the internal debate tends to be two-fold: a) should we respond and b) if so, how? billion ,” according to a new report from Burton-Taylor International Consulting.

Product Launch 97

Product Launch Survey Banking Pharmaceuticals 97

Bianchi Biz Blog

AUGUST 7, 2023

I don’t want to under-emphasize what’s going on in the BEV space because that is significant and it’s important, but the internal combustion engine/diesel is going to be around for a very long time. I started professionally in 2003 as an intern at a small Birmingham, Ala. What advice do you have for PR people that want to pitch you?

Journalism 80

Journalism Meeting Newspapers Automotive 80

The Hoffman Agency

MARCH 23, 2021

Before my career pivot, I covered protests, social welfare matters and education policies in Hong Kong. I was often approached and received pitches, emails, press releases from public relations professionals, so it seemed natural to make the leap to PR since my experience as a recovering journalist gives me the leverage to succeed.

Storytelling 69

Storytelling Crisis Management Internal International 69

Doctor Spin

MARCH 1, 2024

Research institutions, think tanks, and policy organizations may hire entry-level PR professionals to communicate research findings and promote their work. Advice for Public Relations Internships The Public Relations Intern—A Future PR Superstar? Research organisations. Startups and small businesses. Professional associations.

Publicity 52

Publicity Public Affairs eBook Nonprofit 52

Landis PR

MARCH 7, 2022

reporter for Automotive News , where she covers automotive policy and regulation, including auto-related happenings on Capitol Hill, within the Biden administration and across major industry associations. trade policy, to name a few. What advice do you have for PR people that want to pitch you? By: Bianchi PR.

Automotive 52

Automotive Meeting Policies Media 52

Reputation Us

JUNE 29, 2016

I was always taught that answering the five W’s was essential when crafting any communication, whether it’s a press release, a media pitch or an internal email. is, admittedly, somewhat of a hybrid question that might be answered indirectly in your communications plan or media pitch. And it’s true. How Your Message Resonates.

Communications 90

Communications Policies Pitching Government 90

Doctor Spin

FEBRUARY 22, 2024

Improve internal communications. Because in a democracy, public opinion will ultimately shape public policy. Source: International Journal of Business Communication 9 Mishra, K., Source: International Journal of Business Communication 9 Mishra, K., International Journal of Business Communication, 51, 183 – 202.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

PRSay

OCTOBER 14, 2019

RockDove Solutions is a proud sponsor of the PRSA 2019 International Conference in San Diego on Oct. Whether you work for an organization or an agency, one of the most agonizing annual rituals is the pitching of a new crisis plan. We at RockDove Solutions are in a privileged position to understand those changes.

Crisis 85

Crisis Crisis Management Training Mobile 85

Cision

FEBRUARY 17, 2016

Dan Gregory, vice president of Susan Davis International, knows the importance of representing your client well and telling their story accurately. My first position was at the Center for Strategic and International Studies (CSIS), a foreign policy and international security think tank. Is your content driving results?

Policies 120

Policies Internal International Public Affairs 120

ImPRessions - Crenshaw Communications

FEBRUARY 27, 2019

Whether it is handled by an internal team or an external agency, PR is a useful brand-building tool for startups, especially for B2B companies. Work to develop a point of view about the workforce, relevant government policies, business culture, leadership, or another broad topic and weigh in with your own content or comments.

B2B 232

B2B Agency Energy Media Relations 232

ImPRessions - Crenshaw Communications

OCTOBER 11, 2017

Knowing the signs that lead to such a decision can help ensure a smooth transition from internal to external team. Intrepid PR strategists pitch an editor a trend piece on new IoT security or other products and voila, a round-up story with five or six brands appears. Security policies and controls.

Company 136

Company Interviews Reputation Privacy 136

The Hoffman Agency

FEBRUARY 14, 2024

The perception gap between local teams and global headquarters is deepening, influenced by factors such as historical legacy, the role of media and policies of other countries. Organizations are increasingly recognizing that impactful internal communications play a pivotal role in fostering a positive employee experience.

Local 36

Local Government Banking Policies 36

Stephen Waddington

NOVEMBER 5, 2019

The international influencer marketing market is expected to grow from £4.5 Beazley recently announced an influencer-only policy. We pitched the idea to my wife, Sarah Waddington, to publish as a #FuturePRoof project. It’s an area where the PR industry has lacked leadership and been slow to provide guidance. It was a tough sell.

Insurance 68

Insurance Insurance Government Advertising 68

Solo PR Pro

MARCH 8, 2021

Make sure you stipulate your policy on direct client contact and non-circumvention. Is this subcontractor representing their interests outside the internal audiences? For example, are they ghostwriting for you or are they pitching journalists – there is a huge difference. Stoga, Carson Stoga Communications, LLC.

Energy 96

Energy Policies Creativity Training 96

Sword and the Script

OCTOBER 29, 2019

Many PR pros will cut and paste a document into a CMS to publish a release – and then cut and paste it again (and again) as they pitch it. Today, the company pitches its product in three parts: Managing contacts; Publishing content – what it calls “stories”; and. You can send these pitches to a list of reporters, or pitch 1:1.

Pitching 64

Pitching Analytics Enterprise System 64

Stephen Waddington

AUGUST 29, 2019

She sits on the CIPR Board, has been a Council member for five years and volunteered for ten, most recently as Chair of the Local Public Service and Policy committees. What’s your pitch to CIPR members? As an MBA holder she’s among a group of practitioners that have been driving communications at board level for more than two decades.

Meeting 96

Meeting Training Ethics Government 96

Doctor Spin

DECEMBER 4, 2023

link] Confirmation bias in media reporting can perpetuate stereotypes and misinformation, influencing public opinion and policy decisions based on incomplete or skewed information. Story investigation: Before pitching a story or campaign, follow where it originates from, even if it contradicts your initial hypothesis or desired narrative.

Media 52

Media eBook Viral Construction 52

Sword and the Script

JULY 30, 2016

I’ll often use the first draft of a press release for a pitch. First, because the first draft is usually written like a news report and based on an interview with an internal expert with a big idea. My remedy at the end of this process is to re-look at the first draft and see if I can mold that into a pitch.

Media Relations 60

Media Relations Media Pitching Writing 60

Mark My Words

FEBRUARY 15, 2021

Susannah Butter peeks inside a personal branding powerhouse that’s changing the off-the-pitch role of sporting heroes as we know it. Within a year, he has launched the End Child Poverty alliance, forced changes in government policy, become a national hero and picked up an MBE for his troubles.

Sports 60

Sports Government Agency Pitching 60

Stephen Waddington

SEPTEMBER 18, 2020

Topics range from audience targeting, social media, partnership working, reputation, pitching to radio and community building through to public affairs, internal comms, leadership, coaching and the psychology of decision-making. Start your own business and pitch for work. The recruitment market is tough. Seriously.

Public Affairs 145

Public Affairs Education Measurement LinkedIn 145

5W PR

DECEMBER 18, 2018

That could involve self-reflection about some of their policies, internal complaints on employee conduct, or the right person to speak publicly on a given topic. This will continue to be a challenge beyond 2020, but expect a fever pitch in the days ahead.

Crisis 68

Crisis Company Crisis Communications Crisis Management 68

MaccaPR

MAY 23, 2016

The current business environment is enormously challenging for those in healthcare due to constantly-changing federal health policies, medical research breakthroughs and new products, but social media has become an invaluable tool to help get your messages to the right audiences at the right time. patients) and industry trends (e.g.

Conference 80

Conference Healthcare Marketing Crisis 80

Doctor Spin

FEBRUARY 14, 2024

Because in a democracy, public opinion will ultimately shape public policy. In public relations, we call this: Internal Communications (IC) ( blog posts ) Sometimes, things go wrong. In public relations, we call this: Digital PR ( blog posts ) For some organisations, it matters what the general public thinks about certain issues.

Publicity 52

Publicity Marketing eBook Public Affairs 52

Sword and the Script

JANUARY 3, 2023

Internal communications: PR practitioners may also be responsible for communicating with employees and stakeholders within an organization. Public affairs: This involves working with government officials and agencies to shape public policy and advocate on behalf of an organization.”.

Interviews 104

Interviews Publicity Technology Social Media 104