ImPRessions - Crenshaw Communications

APRIL 24, 2018

Most people think of third-party influencers as YouTube stars with millions of subscribers, or Instagram gurus pushing beauty products. A software targeted to small businesses may look at other service providers for SMBs – those that offer accounting, networking or loans, for example. Industry events. Marquee customers.

B2B 136

B2B Brand Branding Trade Shows 136

Critical Mention

JANUARY 9, 2019

SEO goes mobile. CMO reports that micro-influencers are often more willing to work with you, which can boost engagement by creating authenticity and credibility. Gen Z is on YouTube, Instagram and Snapchat. In 2019, video is expected to account for 85 percent of total internet traffic , including both live video and video ads.

Trends 108

Trends Marketing Mobile YouTube 108

PR Fuel

OCTOBER 16, 2020

Your followers on Instagram may be through the roof. On the other hand, a positive review or article from a trusted source can play a huge role in boosting your business. This enhances your SEO or search engine optimization. Talk to account reps, who should be able to advise you on the best way to get your news out there.

How To 52

How To Newspapers Analytics SEO 52

PR Fuel

OCTOBER 16, 2020

Your followers on Instagram may be through the roof. On the other hand, a positive review or article from a trusted source can play a huge role in boosting your business. This enhances your SEO or search engine optimization. Talk to account reps, who should be able to advise you on the best way to get your news out there.

How To 52

How To Newspapers Analytics SEO 52

Konnect Agency

NOVEMBER 7, 2019

When YouTube, LinkedIn, Twitter, Facebook and Instagram each came out, you made a profile. This ensures that your customers can find you, helps boost SEO and is still manageable. If Instagram is a platform that is important to your customers and you don’t have an influencer program, it’s time to reconsider your priorities.

Instagram 60

Instagram Social Media Software Analytics 60

Cision

DECEMBER 29, 2015

Ann primarily writes about social media and growth hack strategies, SEO and e-commerce. Publishing your content on such influencer blogs or social media accounts helps you take your content to a wider audience, according to Cision. This was a winner last year and it’s still here, the “visual” trend. Mobile Compatibility .

Content Marketing 120

Content Marketing Trends Marketing Storytelling 120

5W PR

NOVEMBER 23, 2021

Wondering if it’s worth the time and effort to build a business account on Instagram? According to cision.com, Instagram gets 4.21 But one of the problems for businesses – and their PR people, Instagram continues to limit access to paid advertising on their site. percent engagement per post compared to.07 Hashtags.

Instagram 158

Instagram Publicity How To Social Media 158

Stephen Waddington

DECEMBER 30, 2019

Other disciplines, notably marketing, have encroached on PR practice in areas that lead with paid media, such as influencer marketing and search engine optimisation (SEO). Digital: investment in content and paid social, but cuts in SEO and social listening 8. This is followed by LinkedIn (76%), YouTube (69%), and Instagram (63%).

Government 103

Government Education Print Ethics 103

PR 20/20

OCTOBER 2, 2017

Recent infrastructure improvements added an additional 20% speed boost to any page with lead capture. The nod toward deeper, connected, topic-based content also aligns with the latest best practices in building SEO and search authority. For more on the future of content strategy and SEO , read the HubSpot methodology here.

Facebook 57

Facebook Software SEO Knowledge Base 57

PR in High Definition

DECEMBER 13, 2017

We’re sure many of you are already aware and even use the ‘save for later’ functions on Twitter, Facebook and Instagram, letting you bookmark Tweets, posts and photos to refer back to later. . Social giants have also already cottoned on to this growing need. We are completely inundated by content, pushing many of us to go offline completely.

Print 48

Print Consumer Conference Video 48

Stuart Bruce

JUNE 24, 2015

Sarah Pinch made an excellent case for the CIPR’s Code of Conduct holding PR professionals to account and ensuring they tell the truth, but I differed with her when she asserted there can only be one truth. This was despite me independently checking and challenging their account of what had happened and them sticking to it.

Advertising 60

Advertising Advertising Content Marketing Case Study 60

Deirdre Breakenridge

MAY 23, 2017

If you’re a PR pro, and you’re thinking of starting a new blog or rejuvenating a dormant one, here are a few tips to boost your digital presence. So I have two sets of Facebook, Pinterest, Twitter and Instagram accounts. Yet, we are often the shoemakers with no shoes. Commit to a Schedule.

Blogging 282

Blogging Case Study Social Media Instagram 282

PR Fuel

MAY 27, 2021

You can boost brand awareness, highlight your value, and draw in leads. Then, you can start getting press and boosting brand awareness. You can make a list of: Traditional news agencies (radio, TV, newspapers) Digital news outlets (blogs) Social media influencers (on Facebook, Instagram, LinkedIn, etc.).

Guidelines 93

Guidelines SEO Social Media Engineering 93

Buzzstream

FEBRUARY 3, 2021

Unlike its traditional PR counterpart, Digital PR is also conducted with SEO in mind and one of the key aims of outreach is to gain linked coverage on online news publications. Building awareness of your brand/products/services and boosting your credibility. Boosting business leads, conversion rates and sales. Supercharging SEO.

Digital PR 170

Digital PR Industry Strategy Film 170

Cision

DECEMBER 28, 2015

A great example of a company that is doing this right now is Amazon with their @amazonhelp Twitter account. The most engaged posts on Twitter are media posts (this is also seen in visual media platforms such as Instagram), and the way to get media into your tweets are with Twitter Card metadata. Contextualize with hashtags.

Twitter 120

Twitter Brand Branding Customer Service 120

Contently - Strategy

NOVEMBER 27, 2018

Content strategy boils down to figuring out what content will help your target audience and inspire them to take actions that boost your business. ” But they also operated with a long-term view of business metrics, so their plan also accounted for pageviews per visit and visits per reader—data points tied to loyalty.

Strategy 108

Strategy How To Content Marketing Analysis 108

Contently - Strategy

NOVEMBER 7, 2019

Those Instagram posts with images of must-see landmarks… content. Aside from having talented writers and editors, there are a few simple steps that everyone can follow to boost the quality of their content. This could involve swapping out some words for keywords or maybe having an SEO specialist optimize specific sections.

Strategy 79

Strategy Education System Writing 79

Sword and the Script

DECEMBER 24, 2019

3) Multimedia boosts press release views. “A A multimedia release can boost engagement by up to 12% and can increase follow-on articles up to 25%.”. Writing for Marketing Land, reporter Jennifer Cannon noted: “Marketing technology now accounts for almost a third of marketing’s budget, while in-house labor investment loses shares;” and.

Marketing 78

Marketing Publicity Survey Study 78

Contently - Strategy

JUNE 11, 2020

” In March, content related to the coronavirus accounted for 21 percent of all stories across all industries, a significant increase up from roughly 6 percent in February. It’s also really important for SEO. View this post on Instagram. The rate held steady through April until dipping slightly in May.

Healthcare 93

Healthcare Content Marketing Industry Trends 93

Contently - Strategy

SEPTEMBER 15, 2021

” In March, content related to the coronavirus accounted for 21 percent of all stories across all industries, a significant increase up from roughly 6 percent in February. It’s also really important for SEO. View this post on Instagram. The rate held steady through April until dipping slightly in May.

Healthcare 52

Healthcare Content Marketing Industry Trends 52

MaccaPR

MARCH 2, 2017

Buffer Blog – Produced by the social media firm Buffer, this blog is especially strong on advice for success with YouTube and Instagram. Recent favorite posts include: “ What Counts as a Video View on Facebook, Instagram, Twitter and Snapchat? All You Need to Know About Instagram Takeovers ”. “

Blogging 48

Blogging Marketing YouTube Content Marketing 48

Cision

MAY 21, 2015

You are about to discover the profoundly simple yet shockingly effective accounting plug-in that will transform your business from a cash eating monster into a money making machine. 13) Mike Stelzner. 27) Maritza Parra. 38) Ed Gandia. 39) Donna Papacosta. 42) Andrew Youderian. eCommerce Fuel.

Social Media 120

Social Media Marketing Pinterest Media 120