Buzzstream

DECEMBER 5, 2023

What You’ll Learn Today In this lesson, you’ll learn how to find new opportunities – like product review opportunities, guest post placements, resources pages, and more – using BuzzStream Discovery and BuzzStream’s prospecting module. No knowledge of query-writing needed. For our example, I’ll type in “data science.”

Resources 62

Resources Analysis Infographics Examples 62

Buzzstream

DECEMBER 5, 2023

What You’ll Learn Today In this lesson, you’ll learn how to find new opportunities – like product review opportunities, guest post placements, resources pages, and more – using BuzzStream Discovery and BuzzStream’s prospecting module. No knowledge of query-writing needed. For our example, I’ll type in “data science.”

Resources 62

Resources Analysis Infographics Examples 62

Cision

JANUARY 18, 2018

Infographics, reports and research are ideal because they provide real value to anyone writing content on the subject you’re an expert in. We create a ton of resources for PR and marketing professionals. Others frequently link to these resources in their own content, which helps us reach a wider audience with minimal effort.

Strategy 276

Strategy How To Media Infographics 276

Solo PR Pro

MAY 10, 2022

As long as it's coming from a genuine place, you can land some solid pitches. With journalism resources stretching thinner and thinner, your pitches need to be laser-focused. From website traffic coming from PR placements to social media engagement and brand awareness, data is key to keeping clients happy and resources flowing.

Pitching 58

Pitching Media Journalism Data 58

Buzzstream

FEBRUARY 15, 2024

Is the person writing someone with experience in the topic? But your time is better spent writing better content. If you get a link from a site that doesn’t look great or isn’t writing great content, it’s probably not quality. Building and Pitching New Content New, fresh content is one of the best ways to get quality links.

How To 71

How To SEO Google Examples 71

Buzzstream

DECEMBER 5, 2023

Should I pitch to everyone in my database? While some people may tell you something like, “Pitch Everyone! I’ve yet to see a busy blogger say, “Well, I’ve never done anything like this before and this isn’t really what I write about, but I’ll cover this!”

Infographics 62

Infographics Pitching Writing Blogging 62

Buzzstream

DECEMBER 13, 2023

This information helps digital PR teams understand the media landscape and craft targeted pitches or campaigns. Its value proposition lies in offering a centralized platform that enables users to discover journalists, pitch stories, monitor media coverage, and measure the impact of PR campaigns. Free for three searches per day. $9/mo

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

This information helps digital PR teams understand the media landscape and craft targeted pitches or campaigns. Its value proposition lies in offering a centralized platform that enables users to discover journalists, pitch stories, monitor media coverage, and measure the impact of PR campaigns. Free for three searches per day. $9/mo

Digital PR 62

Digital PR Tools Google Pitching 62

Sword and the Script

DECEMBER 22, 2020

Another one-third (33%) say they report to the CEO, while the remainder is spread across other reporting structures including the COO (7%), human resources (5%), strategy (5%) and legal (3%). The deluge of PR pitches. Pitch proof points with claims. Source: Should PR Report to the CEO or CMO ). Source: Code of PR Ethics? ).

Survey 178

Survey Marketing B2B Study 178

Cision

APRIL 7, 2017

In this interview, Daher sat down to discuss with me the challenges of being a new agency owner, how to deliver effective pitches, and how she’s embracing the many changes in the field of PR. I become a mini-expert on the journalist I’m pitching. It’s about being a memorable and a valuable resource. before sending any pitch.

Pitching 228

Pitching Agency Social Media Creativity 228

Solo PR Pro

OCTOBER 18, 2022

Laura Frnka Davis (LFD): As a solo PR professional, I offer writing services of all sorts: annual reports, internal communications, press releases, blogs, newsletter articles, and executive communications. It used to be you could pitch a story to virtually any type of outlet and if it was a good story, land a placement.

Media Relations 97

Media Relations Media Social Media Internal 97

Cision

JUNE 18, 2015

If you can write content for that person based on that reason, you will see social engagement increase. Perfect your pitch. You can and should pitch your created, or “owned,” content to the media. Write concise, clear pitches to key media contacts. Want to produce more effective pitches? Put out the signs!

Content Marketing 120

Content Marketing Marketing Pitching Pinterest 120

ImPRessions - Crenshaw Communications

MARCH 10, 2017

Write “vertically.” ” It’s particularly important to stick to industry topics and issues when writing for a B2B audience. Today’s PR teams encourage clients to blog about relevant topics for their audience and pitch these writings to trade pub and other editors. A successful outcome?

Blogging 136

Blogging Writing Engineering Analytics 136

Landis PR

MAY 8, 2023

This can include white papers, speeches, webinars, infographics, videos, blogs or social media posts. Consider that the goal is not to immediately sell products or services, but rather to be known as a respected, trusted resource. It takes time to build a brand. Commitment: Think about your commitment.

Leadership 52

Leadership Infographics Resources Social Media 52

Contently - Strategy

MARCH 15, 2019

Think of it this way, providing freelancers the right resources will help them create better work and ultimately make your job easier. Marketers typically think about lobbing their pitch at prospective clients, but the same exercise could help you here. Style guide and pitch guide. Explain the company and business objectives.

Company 111

Company Pitching System Interviews 111

Buzzstream

FEBRUARY 3, 2021

What I wasn’t initially anticipating within the field is the creativity, anticipation and thrill it entails when conceiving campaigns, writing pitches and landing links. In terms of preparing pitches, there’s a fine balance between ensuring the client is credited in coverage and making the email too brand-centric.

Digital PR 170

Digital PR Industry Strategy Film 170

Marketwired

FEBRUARY 16, 2016

Rethink writing: Michelle Messenger Garrett. Creative PR means thinking outside the box—so while I believe in using traditional tools like a press release or a media pitch, make sure you get a bit creative by constructing your written communications as follows: Start with visuals: Visuals are becoming increasingly important in PR.

Creativity 100

Creativity Pitching Writing Conference 100

Cision

JULY 30, 2015

Want pitching tips that will help you land an interview? Click here for 10 Media Pitching Do’s and Don’ts! Write out a few concise messages that need to be delivered during the interview, and have them in front of you, if possible. Be a Resource After the Interview. Arm Yourself with the Latest Information.

Interviews 120

Interviews How To Media Infographics 120

Buzzstream

MAY 9, 2018

They are mostly doing things like resource page outreach and link reclamation (unlinked mention) campaigns. SEO Content Marketers – This type of outreach team blurs the line between traditional SEO and PR, using a range of tactics including blogger outreach, infographic placement, broken link building. Ross Hudgens, Siege Media.

Data 120

Data SEO Groups Pitching 120

ISEBOX

APRIL 23, 2015

Thousands of press releases are sent to journalists who are often pitched more than 100 stories weekly. Here are some questions to ask yourself: Why are you writing this press release? Journalists have little time, little resources, are overworked and usually have little patience. So how can you get your story to stand out?

Infographics 70

Infographics Pitching Resources Software 70

PR Fuel

MARCH 17, 2020

You don’t have to devote all your resources to one type of promotion. Depending on your business, this might mean writing in-depth articles that show you’re an authority in your niche. It might mean providing quick tips in a video or on an infographic. PR Tips How To Pitch to a Publication.

Publicity 63

Publicity Small Business Advertising Advertising 63

Beyond PR

JANUARY 23, 2018

Infographics, reports and research are ideal because they provide real value to anyone writing content on the subject you’re an expert in. We create a ton of resources for PR and marketing professionals. Others frequently link to these resources in their own content, which helps us reach a wider audience with minimal effort.

Strategy 75

Strategy Media How To Infographics 75

Shift Communications

DECEMBER 10, 2015

You know how branding works in writing – promoting unity across a brand’s messaging creates a coherent identity. Learn to Use Your Resources Well. Images for promotions, such as ads or social media images, are generally more like pitches than other types of writing. Know how to write a killer pitch or press release?

Infographics 60

Infographics Tools Guidelines Writing 60

Solo PR Pro

FEBRUARY 26, 2019

SEO Outreach & PR Pitching. Use the data to create assets like blog posts, infographics, charts – anything that’s both easily consumable, shareable, and informative to the client audience and journalists. Michelle has over 20 years' experience in communications management, writing, public relations, administration and broadcasting.

Engineering 45

Engineering SEO Google Web 45

Mindful Marketing

APRIL 18, 2016

They create content – everything from award and speaking submissions to infographics, videos, photos, bylines and white papers – as well as train executives on speaking and presentation skills, assist HR with creative ad copy, manage crisis situations and even manage social media channels for brands and executives.

Analytics 50

Analytics Training Meeting Measurement 50

Beyond PR

MAY 17, 2018

A lot has changed over the last 12 years — Forsythe is now director of editorial video at McClatchy — with many newsrooms, including McClatchy’s, wanting their journalists to shoot video, find photographs, incorporate infographics and more into their work when they can. I can write three articles in the amount of time I can shoot a video.”.

Infographics 54

Infographics Print Video Real Estate 54

PR Conversations

JULY 5, 2017

Communicators pitch journalists story ideas, offer expert knowledge on a range of industry-specific questions. Several years ago PR community actively discussed infographics – a new exciting format to present complex information. Companies that were the first to embrace infographics! Acting as organization’s spokesperson.

Infographics 63

Infographics Corporate Policies Reputation 63

Rock the Status Quo

NOVEMBER 3, 2014

Journalists love to bash PR pros… and some of us give them ample reason, pitching without taking time to manage the due diligence that makes a pitch resonate. If eight out of ten pitches are irrelevant, it’s no wonder that journalists ignore most of their inbox and sleuth out their own resources.

Pitching 167

Pitching Infographics Small Business Media Relations 167

Buzzstream

JUNE 5, 2024

There are also asset-less digital PR strategies that include pitching quotes to journalists. How to pitch: This gave me four rankings lists that I could pitch to journalists in the local media outlets in the top-ranking cities. How to pitch: This approach gives Pinrose an asset when pitching to beauty and lifestyle journalists.

Digital PR 62

Digital PR Examples Strategy Survey 62

PR Fuel

OCTOBER 16, 2018

The more you foster these types of relationships, the more successful you will be when you pitch. 7 Tips for a Better Pitch. Successful PR people know that pitching is a science. Here are 7 simple tips you can put to use today to improve your pitches. You need to personalize your pitch.

Web 40

Web Pitching Local Report 40

Journalistics

APRIL 5, 2016

Cision recently published its annual State of the Media Report , which I find to be one of the most valuable resources for understanding changes in news media environment. Do you have attractive, generic infographics to accompany your story that would work for the publishing environments the journalist is producing content for?

Media Relations 40

Media Relations Media Mobile Pitching 40

Journalistics

APRIL 5, 2016

Cision recently published its annual State of the Media Report , which I find to be one of the most valuable resources for understanding changes in news media environment. Do you have attractive, generic infographics to accompany your story that would work for the publishing environments the journalist is producing content for?

Media Relations 40

Media Relations Media Mobile Pitching 40

Frederik Vincx

DECEMBER 11, 2015

It is simple: participants first write their ideas without discussion on Post-it notes. Writing a blog post? For example: writing a blog post. Figure out where you are wasting time and resources. Reasons: Team has no overview of who is getting pitched. Waiting for a client to sign off influencers you pitch.

How To 60

How To Software System Employee 60

Stephen Waddington

DECEMBER 5, 2018

In this article I explore how smart public relations practitioners are putting search at the heart of their campaigns and seeking followed links from the media sites they pitch. Public relations practitioners have more places to pitch stories but they’re likely to be working with journalists that are overstretched.

Media Relations 115

Media Relations Media Print Newspapers 115

Buzzstream

AUGUST 13, 2018

DA 20-40: Decent sites that are good targets for high volume outreach campaigns (broken link building, resource pages and the like). DA 40-70: These are sites with good authority that are great to reach out to about on page links, updating articles, and low-touch pitches. Linking Behavior.

Google 117

Google Measurement Advertising Advertising 117

Contently - Strategy

JULY 31, 2019

” To many, injecting a CTA into a piece of writing is to sully the art form. Most writers at media companies simply use the CMS as a place to paste in their writing. Ideation just means pitching or brainstorming. ” You technically interview people at your company and write Q&As. ” Why? ”).

Content Marketing 111

Content Marketing Marketing Media SEO 111