5W PR
JANUARY 31, 2024
Technology Public Relations (Tech PR) involves managing and enhancing the public image of technology-related companies and products. Tech PR professionals work to generate favorable publicity, manage crises, and position technology brands as industry leaders. This is especially effective for consumer technology products.
Presspage
DECEMBER 5, 2017
In essence, a localized newsroom will allow you to gain more traction in a new market - and thus provide more exposure for your product and services. Here are 5 simple tips to keep in mind when going local: 1. In the past, localizing content would have been a major competitive business advantage. Serve them well.
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Burrelles Fresh Ideas
APRIL 2, 2024
These insights form the foundation for our infographic – a must-see for any PR pro! Americans continue to hold local news in higher regard than national news across a variety of metrics regardless of political party affiliations, a 2022 poll from Gallup and the Knight Foundation shows.
Cision
JUNE 2, 2017
The global digital economy has produced an avalanche of content and the battle for mind and market share is no longer local. Cool infographics. The digital world is changing so fast and the intersection of technologies is disrupting business as usual. Competition for attention and business has never been fiercer…ever.
PRSay
APRIL 19, 2016
To translate this for communications purposes, if the brand is using billboards or other outdoor signage, try finding local bloggers in that neighborhood and pitch them a story or some custom content. The combination of outdoor and a local online presence is quite powerful. It’s easy and it works to build reach fast.
PR 20/20
JULY 9, 2020
Using technology. Thanks to the following tools and technologies, your team can take your content to the next level, so you’re efficiently creating and effectively distributing content, and most importantly, connecting with the right audience, at the right time, on the right channel. One of the best suggestions? Source: SEMrush.
Burrelles Fresh Ideas
JUNE 13, 2023
Deliberate planning is key — consider drawing upon diverse forms of media such as podcasts, articles, blog posts, videos, or infographics to optimize outreach strategies across multiple touchpoints. To continue generating fresh ideas requires staying ahead of emerging trends in technology and cultural shifts.
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