Beyond PR

APRIL 25, 2016

To keep up with today’s media landscape, public relations professionals need to know not only who is going where, but also how to communicate more effectively with those journalists, bloggers, and influencers making moves. Finance, a look at The Hill’s new Latino section, and an interview with CNN en Español’s Ismael Cala.

Public Affairs 40

Public Affairs Media Privacy Interviews 40

ImPRessions - Crenshaw Communications

DECEMBER 21, 2016

He has gone after public companies, the occasional private citizen, and especially the press, both individually and en masse. But in his post, Zuker inadvertently offers the best advice of all about how to win a Twitter war. And one of Trump’s “particular set of skills” is his facility with Twitter insults.

Twitter 120

Twitter Construction Measurement Meeting 120

Waxing UnLyrical

DECEMBER 22, 2014

In this post for Top Rank Marketing , Brooke Furry explores how digital marketers can prevent burn out by improving personal health, professional habits, and creative pursuits. Heather Whaling offers some advice on how to turn resolutions into habits in this classic post. What’s PR En Route to in 2015?

Web 73

Web Creativity Blogging LinkedIn 73

Cision

APRIL 5, 2016

And no where else are they so reachable, en masse, at such a low cost. Your job is to figure out how to make your content relevant and interesting enough to get a share of their attention. I don’t care who you are, what you sell or who you sell it to.

Advertising 120

Advertising Advertising Facebook B2C 120

Shift Communications

APRIL 6, 2016

For the purpose of this blog, though, I’ve summed up the main talking points: -Several years ago, our jobs as PR professionals (especially applicable for PR professionals working with startups) was much “easier”. -Distributing press materials en masse led to coverage (mass pitches, mass email blasts). -But, times have changed.

Report 60

Report Pitching Creativity Trends 60

Waxing UnLyrical

OCTOBER 31, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: Trick or Treat October 31st, 2010 Tweet Today’s Hallowe’en. But in the spirit of the day, here are seven posts for your Hallowe’en hilarity. Trick or Tweet?

Small Business 51

Small Business Tourism Measurement Social Media 51

Cision

AUGUST 10, 2015

Here is how to do it. For Thunderbird users, here is how to use templates. Email templates are an example of how good planning at the outset of a project can save you lots of time later on. Wondering how to get your email pitches read by journalists? .

Software 120

Software Mobile Video Examples 120

MaccaPR

MAY 12, 2016

Former Minneapolis Star Tribune business writer Neal Gendler told me the story about his attempt to reach Edina Realty CEO Ron Peltier for an interview, only to be told by staff that Peltier was in an airplane en route to a distant business meeting. Decades later, Gendler still retells that story with reverence.

Reputation 48

Reputation Newspapers Meeting Blogging 48

ZudePR

MARCH 22, 2018

Are you looking for advice on how to get going, without an agent, without a publisher. In this 8,000-word article , you’ll discover how I – a 45-year-old Brit with no writerly mates – turned my pipedream into a not-so-shitty first draft of 87,000 words. *By a first-time (self-publishing) author. Have you always aspired to write a book?

Writing 83

Writing Google Blogging Exercises 83

Bad Pitch Blog

JUNE 9, 2010

And don''t forget to check out Clay''s great ideas on how to get your client attached to a story that''s already been published. And we guarantee you it''ll be brought-en.'

Case Study 52

Case Study Construction Interviews Training 52

Bad Pitch Blog

MAY 13, 2009

Because it occurred to me no one ever taught us how to do it — we just started sending. En masse, the media and other influencers have, at best, come to accept email as their preferred communications tool. Now, what about a story you know is perfect for a journalist, but you aren’t sure how to get it in front of him?

Pitching 40

Pitching Film Radio Twitter 40

MaccaPR

FEBRUARY 10, 2015

First, there’s no celebrity who understands how to connect en masse – seemingly authentically and intimately with millions of fans – as brilliantly as Swift. I’m locking myself in my room and not leaving until I figure out how to use my Tumblr. Lesson #1 - Embrace The Mass Intimacy of Social Media.

Social Media 48

Social Media Marketing Media YouTube 48

PR Conversations

APRIL 21, 2016

And even though employee “advocacy” is a new term used for programmed engagement, “activating” staff or encouraging their ”gamification” move them in “social” speak to a new type of en masse command-and-control that is downright creepy.

Employee 40

Employee Internal International Corporate 40