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Three PR Classes They Should Teach In College

ImPRessions - Crenshaw Communications

Such classes are beneficial for anyone planning a PR career. Yet sometimes college professors spend more time telling us what our future looks like rather than showing us how to get there. How to write an intriguing pitch Whether you’re an Account Coordinator or a PR veteran, you will be pitching stories… a lot of stories.

Pitching 292
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How Not to Pitch Anyone

Waxing UnLyrical

This is the exact email exchange between a PR “pro&# who pitched me on a food-related product that took place beginning last week and culminating yesterday. If you’re not interested in following up, please don’t keep pitching me the same thing over and over again. How many readers does that blog have?

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Pitch the Media

PR for Anyone

You’ve been ready my posts for years, watching the YouTube videos, and you’re ready to pitch. But the big question I get all the time is, “do I pitch the same story to all the different media outlets at the same time?” He read that entire pitch AND booked her for a segment. PR FOR ANYONE.

Pitching 223
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Easy Trick to Land in the Media

PR for Anyone

That being said, I have a great hack for anyone to land in the media today! That being said, I have a great hack for anyone to land in the media today! Are you wondering how to do this? Do you see all the various angles you could do to pitch. PR FOR ANYONE. Anyone can get publicity!

Media 130
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Pitching the Media – 31 Tips to Start Today

PR for Anyone

I’ve put together 31 tips to pitch the media! Tailor your pitch to each outlet and journalist. Keep your pitch concise and to the point. Keep your pitch concise and to the point. Be timely and relevant with your pitch. Make sure your pitch is grammatically correct and well-written. No more excuses!

Pitching 130
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How To Use Timing For Top B2B PR Results

ImPRessions - Crenshaw Communications

Anyone who has represented a business product or service knows that delivering the right message at the right time – or failing to – can make or break the success of a PR campaign. By knowing and following these timelines (and deadlines), PR folks can pick the perfect time to pitch stories. Timing is everything, even in B2B Tech PR.

B2B 156
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Journalists

PR for Anyone

They can be fired just like anyone else. I can’t tell you how many media personalities personal cell phones I have in my phone, including a top national anchor. Let them get to “know” you before you pitch and then, when you do pitch, knock it out of the park! PR FOR ANYONE. This is their job.