ZudePR

JANUARY 21, 2016

You want to find a more time-efficient way to curate content. You’re bored of reading the same old content and want some new authors. There’s some good advice about two systems you can use to curate content: the painstaking way, and the easy way. And I’ve changed too.

Digg 104

Digg SEO System Reddit 104

Critical Mention

OCTOBER 4, 2018

Compelling storytelling is an incredibly powerful way to communicate with your target audience. The reason is stories deliver information effectively, and we often imagine ourselves in the narrative and relate to the content more than a hard sell. The four P’s of effective storytelling. Their triumph became the product’s story.

Storytelling 66

Storytelling B2B Trends Examples 66

Cision

APRIL 5, 2017

If you want to reach real influential individuals, meet them where they live by dealing with the real issues of the world. Where is the role of content syndication? Freedom of speech means we can say what we want if it’s truthful. ACL, Planned Parented hood and four million people marched after Trump was indoctrinated.

Report 225

Report Media Advertising Advertising 225

Stephen Waddington

AUGUST 27, 2018

Four Models of Public Relation In 1984, James Grunig and Todd Hunt published the Four Models of Public Relations as part of their book Managing Public Relations.[i] The Excellence Theory’s general theory proposed that the value of communication can be determined at four levels as follows[iv].

Communications 60

Communications Analysis Web Handbook 60

Buzzstream

FEBRUARY 3, 2021

I was clueless about the world of Digital PR and what it entailed – until I landed in the industry myself. However, by combining the creation of newsworthy content campaigns with the importance of building brand awareness, we are able to gain linked client coverage on these platforms. Supercharging SEO. The New York Times.

Digital PR 170

Digital PR Industry Strategy Film 170

Sword and the Script

NOVEMBER 4, 2014

As a corporate sponsor this was Chevy’s big moment to showcase some of the finer points about the vehicle they were about to handover to the World Series MVP. But you can, you know, make fun of yourself and stuff.”. Crisis communications has changed — and Mr. Wilde should get a raise. I just did three or four today.

Crisis Communications 116

Crisis Communications Creativity Crisis Communications 116

Critical Mention

AUGUST 26, 2018

Every single person tells me it’s totally different, and PRSA can help with that. You get out of it what you invest into it, and when you get engaged PRSA keeps rewarding you along the way. Within that plan I’ve been spending a lot of time on four areas represented by the acronym D.A.T.E.,

Interviews 79

Interviews Ethics Conference Leadership 79

ZudePR

DECEMBER 30, 2016

1: Deep Work: Rules for Focused (Sic) Success in a Distracted World by Cal Newport (2016) £10.49. Here’s what it can teach you: People who achieve things have a commitment to deep work: the ability to focus without distraction on a cognitively demanding task. If you can’t learn, you can’t thrive.

Writing 84

Writing Google Meeting Airlines 84

Waxing UnLyrical

JULY 12, 2012

.” These headlines always seem to magically know more about that thing we’ve always known deep down about ourselves, no matter how well we’ve resigned ourselves to it, shut out the world’s criticism of it, or – er – deodorized it. Even if our scores are high enough, we want to make sure they stay that way.

Web 84

Web Twitter Examples Google 84

Buzzstream

NOVEMBER 10, 2020

Pitches can make or break a PR campaign. Cutting through the noise is far from easy, so we’ll be sharing straightforward and actionable ways that you can optimise your outreach to see your stories being picked up time and time again. . You’ll be surprised how easily you can miss an error! It’s as simple as that.

Pitching 164

Pitching Writing Digital PR How To 164

Waxing UnLyrical

MAY 29, 2015

Maddie is a culture change consultant and digital strategist who is recognized for her authority on productive workplaces and communities, and co-author of the new book, When Millennials Take Over. And you can’t have a productive workplace if you’re not measuring it. Ergo, Maddie + Rich = May’s #measurePR.

Measurement 40

Measurement Nonprofit Community Twitter 40

Communications Conversations

AUGUST 31, 2018

In many ways, the media isn’t the best place to work right now. Let’s hear from four former media people–Vineeta Sawkar (formerly of KSTP-TV), Jay Olstad (formerly of KARE-11), Lynn Melling (former anchor in the Des Moines market), and Dan DeBaun (formerly of the Minneapolis/St. Media still need content.

Media 112

Media Journalism Report Video 112

Sword and the Script

DECEMBER 26, 2023

Some marketing and communications predictions suggest AI will change the world; others see a tailspin of noise and and see humanity as a path for differentiation Most marketing and PR professionals have formed strong viewpoints on AI. I’ve merely organized them in a way that I think serves readers best.

Writing 190

Writing Communications Marketing B2B 190

ZudePR

JUNE 6, 2016

Deep work productivity hacks from 28 world-class communicators : how do they focus and achieve. If you'd rather download a pdf of this 9,000-word post to read later, and want some bonus content (my top 51 deep work productivity tips) click this link. Just Who Are These Highly Productive World-Class Communicators? Let's dive in.

Writing 114

Writing Social Media SEO Blogging 114

ZudePR

SEPTEMBER 8, 2015

Wodehouse, Laurie Lee, Sue Townsend, Ursula le Guin, Tolkien, Lewis Carroll, then Twain, Harper Lee, Orwell, Le Carre, Len Deighton, to name but a few of my favourite writers. So I can return later and use as reference material. Then every week I rifle through the top 10 and choose four. And so it was with books.

Blogging 75

Blogging Print System Sports 75

Beyond PR

JUNE 5, 2018

In just the sixty seconds it will take you to read the first couple of paragraphs of this post, an incredible amount of new content will be made available online, including three million Facebook posts, 1500 articles on WordPress, 500 hours of video on YouTube, and four million Google searches. Do Your Research First.

Media 40

Media Employee Pitching Data 40

ZudePR

MAY 31, 2015

You should read this article if: You’re interested in hearing the exclusive thoughts of 36 of the world’s leading communications experts. You work in public relations, SEO, content marketing or social media marketing. Let me open the door to a new world for you? A new way of working where nice guys/gals win.

Communications 81

Communications How To Blogging Content Marketing 81

Shift Communications

JUNE 19, 2015

Since that time in 2009, the world of social media and social media marketing has grown and changed dramatically. When each new digital and social channel comes along, they are often quickly followed by new, creative ways to use the channel for marketing. It’s not painful, I promise. Long-Form Posts.

Guidelines 60

Guidelines Agency Pinterest Privacy 60

Communications Conversations

MAY 3, 2016

For this year’s list, I approached a number of profs via Twitter–easiest way for me to do it (big thanks to Karen Freberg for compiling a great list of PR profs on Twitter). You can find her portfolio at [link]. Bobby is poised for a career in corporate communications. Alyson Hagglund, @alyhagglund.

Sports 0

Sports Leadership Internal International 0

ZudePR

JULY 20, 2016

Striving to be the best I can – at work, family, hobbies (my marathon PB is 2:42 , aged 42) – is important to me. Accessible from any computer, wherever I am in the world. #2: But I always like an office space I can call home. The best of both worlds. #3: It’s the best way to learn. I pay £6.58 3: Get a Routine.

Digital PR 60

Digital PR SEO Small Business Blogging 60

ZudePR

MARCH 22, 2018

Table of Contents. #1 5 Life and Work Sometimes Get in the Way #6 A Stem Forms #7 The Research Phase #8 Attending Writing School #9 Final Preparations #10 What First-Drafting a Book in 46 Days Looks Like #11 Tips on First-Drafting a Book by a First-Time (Self-Publishing) Author Next Steps Conclusion Codicil. F: Times have changed.

Writing 83

Writing Google Blogging Exercises 83

Journalistics

JANUARY 27, 2016

” As promised, I’ve mapped out a step-by-step process you can follow to create your editorial strategy. In follow-up to this post, I’ll share a list of great posts other experts have shared (some much smarter than me) about creating a content strategy. In other words, what can readers expect to get from your blog?

Blogging 58

Blogging Strategy How To Writing 58

Journalistics

JANUARY 27, 2016

” As promised, I’ve mapped out a step-by-step process you can follow to create your editorial strategy. In follow-up to this post, I’ll share a list of great posts other experts have shared (some much smarter than me) about creating a content strategy. In other words, what can readers expect to get from your blog?

Blogging 40

Blogging Strategy How To Writing 40

Contently - Strategy

OCTOBER 15, 2020

Great content has the power to do that. Today’s audiences come across so much mediocre content that looks and sounds the same. They’re investing in new formats and new ideas that can push their businesses forward. Best of all, anyone can access that information, and more just like it.

B2B 130

B2B Trends Video Course 130

Waxing UnLyrical

JANUARY 13, 2011

With budgets the way they are, I don’t need to tell you that the option to have both is becoming rarer and rarer. I always referred to it as something like “a website with dynamic content and social media capabilities.” Our community was now creating the bulk of our content. Content reach New audiences mean new opportunities.

Blogging 68

Blogging How To Print Facebook 68

Contently - Strategy

OCTOBER 15, 2021

Great content marketing has the power to do that. Today’s audiences come across so much mediocre content that looks and sounds the same. They’re investing in new formats and new ideas that can push their businesses forward. Best of all, anyone can access that information, and more just like it.

B2B 57

B2B Content Marketing Trends Marketing 57

Waxing UnLyrical

APRIL 2, 2016

If you work in Social PR today (and there’s a strong chance you do, if you’re reading this post), you might be hard-pressed to remember the “medieval times” of the PR world. Well, times have certainly changed. And PR has changed along with it. to get the good old word out.

Strategy 40

Strategy Case Study Community Creativity 40