The Hoyt Organization

APRIL 23, 2024

Incorporate Thought Leadership As part of your non-profit PR strategy, it’s essential to position yourself as a thought leader in its field. Thought leadership involves showcasing your organization’s expertise and perspectives on relevant issues and current events.

Strategy 103

Strategy Nonprofit Social Media Leadership 103

PRSay

SEPTEMBER 9, 2021

I wanted to join earlier but didn’t have the required experience at that time, so I joined the Charlotte Public Relations Society, an established local group. I had been to local meetings and events, but that is when I formally joined PRSA as a member. Why is leadership service at PRSA important to you?

Meeting 140

Meeting Banking Local Leadership 140

Stephen Waddington

JULY 16, 2021

Physical events cancelled during lockdown shifted online as COVID-19 disrupted conferences, meetings, training sessions and workshops. Digital design and production skills are in demand as events continue to take place online. It has become firmly aligned with leadership and executive management as a strategic management function.

Publicity 199

Publicity Government Crisis Employee 199

Remote PR Jobs

SEPTEMBER 25, 2023

Off-the-shelf pricing Many consultants and public relations firms offer individual items off-the-shelf such as TV, radio and print placements, thought leadership op-eds, press releases and blog posts. just local media pitching, solely trade media, etc.). For the smallest amount—$5,000 a month or less—expect a narrow focus (i.e.

Radio 100

Radio Print Television Local 100

5W PR

JANUARY 31, 2024

This field involves a combination of media relations, content creation, event planning, and social media management to effectively communicate a company’s innovations, milestones, and values to the target audience. Capabilities can include event planning, execution, and post-event support.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Bianchi Biz Blog

FEBRUARY 1, 2024

In essence, Tokyo and Japan provide a unique blend of financial strength, technological leadership, cultural richness, consumer appeal, efficient infrastructure, and government support—making both Tokyo and Japan premier destinations for businesses navigating the dynamic landscape of the Asia-Pacific region.

Marketing 107

Marketing Newspapers Print Local 107

Shift Communications

FEBRUARY 8, 2022

2021 was a whirlwind year in terms of keeping up with events that shook our country. So how do you figure out if a cultural event is something your company should have a stance on? Take the time to educate yourself, your team and leadership about the unfolding events. By Stephanie Chan, Account Director, Technology.

Employee 78

Employee Leadership Consumer Internal 78

The Hoyt Organization

OCTOBER 17, 2023

Event organizers are always eager to maximize the visibility of their event. Use this as an opportunity to increase audience reach by: Amplifying your own PR efforts, especially with local media and industry-specific publications. You may have crossed paths or even worked with some of the recognized individuals or companies.

Reputation 99

Reputation Local Resources Brand 99

Stephen Waddington

MAY 9, 2020

Most outdoor, experiential, events, meetings and print simply don’t work. We’ve quickly learnt that it’s not possible to replicate physical campaigns or events in a digital space. Businesses in lockdown The lockdown has had a dramatic impact on entertainment, events, retail, travel and transport.

Brand 157

Brand Branding Travel Crisis 157

Landis PR

APRIL 29, 2024

million users The most important international events in Finland in 2024 Savonlinna Opera festival : High profile opera festival is well known all over the world among classical music enthusiasts. Nordic Business Forum is one of – if not the – largest business and leadership events in Europe. million users Facebook : 3.59

Radio 64

Radio Pinterest Television Government 64

PRSay

JUNE 15, 2020

During a normal year, corporations compete for LGBTQ buyers using traditional and sometimes antiquated methods, such as gay pride events and circuit parties. However, this year, many of those larger events have been canceled or postponed. Sponsoring a gay pride event should not be your ultimate LGBTQ marketing initiative for the year.

Consumer 109

Consumer Travel Local Community 109

Solo PR Pro

SEPTEMBER 5, 2023

Join industry associations (don’t forget about your preferred client industries), attend conferences, workshops, and local networking events. Get creative with thought leadership. Take your thought leadership to another level by creating your own podcast, column or show. Educate your target audience.

Leadership 78

Leadership LinkedIn Meeting Storytelling 78

ImPRessions - Crenshaw Communications

NOVEMBER 14, 2017

Special and mid-term elections at the local level, like last week’s contests in Virginia and New Jersey offer more relevant lessons for PRs. PR lessons from local and regional elections. So, just like the candidate running for a local district office, a team has to garner local support before going after bigger fish.

Local 159

Local Pitching Interviews B2B 159

Cision

FEBRUARY 15, 2016

What are you already doing to establish thought leadership and build brand awareness? Brands put a lot of time, money and coordination behind hosting events, but not all think about how to target attendees beyond the traditional customer or prospect. Want to make the most of hosting industry events? Brainstorm and Plan.

Conference 120

Conference How To Infographics Leadership 120

Stephen Waddington

OCTOBER 18, 2018

This might include Bank Holidays and Easter, political events such as a budget or election, and notable dates such as Mothers’ and Fathers’ Day. The calendar is typically a working document managed by the PR team and its agencies and shared with the board or senior leadership team and operational areas of the organisation.

Tools 203

Tools Web Banking Wikipedia 203

Stephen Waddington

AUGUST 31, 2020

The outcome of trade talks won’t be known until mid-December Show up and demonstrate leadership - brave organisations will continue to be defined by the crisis Schools are back in the UK this week. This includes the culture, events, hospitality, and sports. It’s an issue that is most acute in market most affected by the virus.

Communications 125

Communications Crisis Leadership Sports 125

PRSay

AUGUST 16, 2022

Inspired by the outcome of the initial virtual 5K, I volunteered with community members to launch the #WeAreWeston 5K in support of our local food bank. A local graphic designer donated time and expertise to create the logo used for the 5K promotion and the T-shirt. Our neighbors collectively donated $2,000. Custom Ink.

Company 157

Company Nonprofit Apparel Local 157

Onclusive

APRIL 12, 2018

She joined UL in 2015 and is responsible for brand and marketing strategy, communications, public relations and crisis management, corporate social responsibility, events, customer experience, digital marketing and social media, as well as the marketing organization at large. AirPR: How do you view Integrated Marketing?

Content Marketing 170

Content Marketing Interviews Marketing Leadership 170

Konnect Agency

JANUARY 7, 2022

From creating national brand awareness to supporting local store developments, a tailored funnel strategy incorporating digital marketing and social media promotion will help maximize your exposure to your target market. Supporting Local Market Development. How A PR Agency Fine-Tunes Your Strategy Plan.

Agency 52

Agency Local Newspapers Interviews 52

Konnect Agency

JANUARY 7, 2022

From creating national brand awareness to supporting local store developments, a tailored funnel strategy incorporating digital marketing and social media promotion will help maximize your exposure to your target market. Supporting Local Market Development. How A PR Agency Fine-Tunes Your Strategy Plan.

Agency 52

Agency Local Newspapers Interviews 52

PRSay

AUGUST 23, 2021

The more the state collaborates with local and community pharmacies and other groups, the greater the likelihood that residents will want to receive the vaccine. Enlisting trusted local leaders. The goal is to meet people where they are and to enlist trusted local leaders to help talk to them.

Communications 128

Communications Local Survey Transportation 128

PRSay

SEPTEMBER 25, 2020

I was heading a newly formed PR consultancy in Pakistan when, one day, we received an email from the local representative of a leading German car manufacturer asking about our services. We approached the client again, but they were still reluctant to move forward with the event. We obliged. They asked us to wait and stay in contact.

Ethics 158

Ethics Banking Pitching Analysis 158

NewsWhip

OCTOBER 24, 2022

Roberta is a Senior Digital & SM Strategist with more than 15 years of experience, in key roles of leading companies, developing and executing business & social media growth plans, team mentoring and leadership, brand and campaign management. Incorporating data into journalistic workflows. Roberta explains.

Data 68

Data Trends Journalism Print 68

Maxim Behar

JULY 31, 2023

And what kind of turn of events will that bring us? I think it's a big breakthrough that they came together to invite President Zelensky and his few hours in Bulgaria were really, I would call it "The Event of the Year". And they are happening, I don't believe local elections will change much of what is happening in parliament.

Government 52

Government Policies Local Meeting 52

PR Fuel

SEPTEMBER 23, 2021

Upcoming special event. Personalize and Localize. Make sure it’s personalized and localized. Think about your local audience, too. Consider any recent events that have occurred in your area. Personalizing and localizing your content will help media outlets recognize the relevance of your release.

Brand 93

Brand Branding How To SEO 93

Cision

JULY 19, 2016

After graduating from college with a degree in broadcast journalism, a professor recommended me for a part-time position at the local Fox affiliate. We continue to participate in international expos and events as well as host inbound trade missions and international events in our market. How did you get your start in PR?

Real Estate 120

Real Estate Agriculture Local Technology 120

ImPRessions - Crenshaw Communications

AUGUST 15, 2018

Who sponsors the event? If the speakers are mostly repping sponsors, the event leans toward a pay-to-play model. Stay in touch, ask questions, and even take them out for coffee if local. As is true of the most compelling thought leadership content, speaker/talk proposals have to dazzle in order to be noticed.

Conference 136

Conference Enterprise Technology Financial 136

PRSay

JUNE 5, 2023

Every local PBS affiliate has seemingly been doing marketing for it. I’ve told a lot of stories in many formats throughout my career: cable television, YouTube series, podcasts, books, public speaking, social media live events, standup comedy shows. It’s over 300 member stations with local accountability.

Storytelling 60

Storytelling Tourism Travel Local 60

PRSay

JANUARY 9, 2020

When we began this decade, many local newspapers had at least 10 more pages of non-syndicated content than they do today. There is also an increasing number of micro publications that have smaller distributions, but are highly specific in nature and often very receptive to thought leadership and related industry news.

Trends 167

Trends Nonprofit Consumer Newspapers 167

ImPRessions - Crenshaw Communications

FEBRUARY 17, 2017

Changes might include “newsjacking” to take advantage of topical events relevant to your brand, or homing in on an emerging market segment or trend. The original concept was elaborate and involved an online petition, local-market events, Census data research, and street leafleting to create attention.

Writing 130

Writing Comparison Product Launch Leadership 130

ImPRessions - Crenshaw Communications

MAY 18, 2018

CEO Marc Benioff’s outspoken leadership on the topic of management always goes hand in hand with the Salesforce story – making him an outstanding CEO brand evangelist. Over 1400 people ventured in to see how locals live. ’ Companies not only create immersive experiences with events and attractions, but also with dialogue.

Brand 149

Brand Branding Storytelling B2B 149

Deirdre Breakenridge

JANUARY 13, 2015

One distinguished female, Stephanie Morgan , has delivered a keynote at the event. [i] At Orate , we often hear that event organizers struggle to find female speakers for their events, particularly in the technology sector. Either way, if you’re not investing in your content i.e. your speaker(s), your event will suffer.

Conference 150

Conference Training Healthcare Policies 150

PRSay

JUNE 30, 2021

The pick-up truck barely missed Congresswoman Debbie Wasserman-Schultz, who was perched on the back of a convertible, and number of local elected officials. After an investigation by the local police and FBI, the accident was determined the following day to be just that — a tragic accident.

Crisis Communications 113

Crisis Communications Crisis Communications Local 113

Reputation Specialist Michael Toebe

JULY 5, 2021

Therefore, how we respond to our initial miscommunication that is not factually aligned with events is an important skill to develop, practice and master, especially for public figures. The truck came also close to hitting Congresswoman Debbie Wasserman-Schultz and several local elected officials. We speak overly emotionally at times.

Communications 59

Communications Local Reputation Leadership 59

Communications Conversations

NOVEMBER 12, 2020

But I also liked being more of a communication generalist inside organizations, managing everything from events to publications—even sales collateral. What really differs from one setting to another is the quality of leadership and the resources you have to succeed. I thrive on change and new challenges versus maintenance. Oh, so many.

Publicity 174

Publicity Leadership Corporate Agency 174

Barokas

DECEMBER 20, 2017

Brandon Robinson, CAE, Executive Director of the Virginia Society of Association Executives: Get involved in a local SAE. Wherever your local association is, there’s an SAE for you. Becoming a member of that community and gaining access to that professional network and source of leadership knowledge is so valuable.

Construction 68

Construction Healthcare Leadership Local 68

wiredPRworks

SEPTEMBER 11, 2021

My husband was away on business in Rotterdam and I was excited to be dressed in a snappy navy pantsuit for a meeting with our local school district about photographing the annual report. Each year, I write a brief reflection on the year’s main events. I marveled at how beautifully the day was starting out. 2011 Update.

Communications 105

Communications Community Crisis Film 105