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Crisis Comms, AI and Ethics: January Roundup

Burrelles Fresh Ideas

Ethics and AI Generative artificial intelligence (Gen AI), specifically AI-generated content, is having an ethical (and legal) moment. For the PR industry, like journalism, disclosure is an issue of transparency and authenticity , which are the building blocks for trust. It’s ethically the right thing to do.

Ethics 97
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The Top Challenges in Journalism According to a Survey of Journalists and the Cliff Notes to 3 Studies by PR Tech Vendors [UML]

Sword and the Script

Part of the answer is rethinking traditional PR efforts – and another part is studying the media to understand how it’s changing. In the last few weeks I’ve stumbled upon a hat trick of studies that can help you do that – and it’s the common denominator for this week’s Unscripted Marketing Links (UML). So, what’s PR to do about it?

Survey 93
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Journalism and News Trends for PR Pros

Cision

The revenue model for journalism is at best in flux, and at worst, in chaos. Serious journalism from unexpected sources. Vice magazine, originally a local magazine in Montreal and best-known for local coverage and shock journalism, grew into Vice Media. More data journalism.

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The Role of Ethical Leadership in Building Influence: A Female Perspective

Ethical Voices

I asked them to share insights from a recent journal article they authored titled The Role of Ethical Leadership in Building Influence: Perspectives from Female Public Relations Professionals. . Would you please tell us more about this latest ethics study? Ethical leadership is critical.

Ethics 52
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Celebrating Black History Month: Notable Thought Leaders Opening New Doors to the Future

Stern + Associates

Center for Leadership and Ethics at Columbia Business School, she also hosts the popular TED Business Podcast. Leveraging AI and Breakthrough Technologies for Equality and Social Justice Ayanna Howard, Ph.D. Modupe Akinola, Ph.D. An award-winning management professor and faculty director of the Sanford C. Bernstein & Co.

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The top 10 most-read blog posts on Sword and the Script in 2023

Sword and the Script

It’s also a clear way to demonstrate my work ethic and affinity for continuous learning. 3 benchmarks for your B2B marketing budget as a percentage of revenue Several credible studies conducted in 2023 put the average benchmark for B2B marketing budgets at about 10% of revenue. That’s of course what I did.

Blogging 115
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“Trust is a forward-looking metric” — Five key takeaways for business leaders from our chat with Tonia Ries on the Edelman Trust Barometer

NewsWhip

There is an opportunity for CEOs to lead on innovation Though the study is a long-term tracker in part, a significant portion of the survey is devoted to a topic of interest for the team, and this year that was innovation. 60% of people now say they would trust business more on technology-led changes with this kind of partnership.