Cision

SEPTEMBER 7, 2016

Here, you can find ebooks, infographics, webinars and templates to help you: Grow blog traffic. How to Measure Guest Posting ROI. This marketing software company understands the value of providing useful resources, and has invested heavily in its marketing library of resources. Create a social media content calendar.

Resources 120

Resources Marketing Small Business eBook 120

Critical Mention

MARCH 22, 2019

For example, if your company produced an eBook, at first you would promote the piece in its entirety, but throughout the next month or so you could use quotes and graphics from the eBook with the link to your resources page. Images, infographics, GIFs, and interactive videos can breathe new life into your content.

Social Media 62

Social Media eBook Infographics Media 62

PR 20/20

MAY 16, 2023

First, identify one meaningful lead gen asset to create that addresses your persona's needs, such as an ebook. This might be an article recapping insights from one of the ebook's chapters and/or an infographic of takeaways. Ensure this asset includes a CTA to download the full ebook.

Marketing 69

Marketing eBook Resources Tools 69

PR 20/20

MAY 31, 2023

HubSpot is a powerful tool that can help you automate your marketing, personalize your outreach, and measure your success—all in one place. Downloading a piece of content (such as an ebook or infographic). But with HubSpot, you can turn those missed opportunities into successful conversions and happy members. Attending an event.

How To 81

How To eBook Infographics Content Marketing 81

Presspage

MARCH 5, 2020

Many PR teams operate something like this: a list of media contacts is kept in an old Excel file, press releases are written in Word, there’s a folder somewhere on the server with the company’s logos and brand images, and impact is measured through Google Analytics. Download our free ebook on the role of SEO in PR.

Brand 88

Brand Branding SEO How To 88

ISEBOX

MARCH 3, 2016

The theory goes that cornerstones are your foundational content pieces – a multimedia press release, whitepaper, ebook and the like. These pieces would be the multimedia components of your press release, such as short videos, images and infographics – and the accompanying text. But they weren’t done there. Pretty handy, right?

eBook 70

eBook Viral Conference Content Marketing 70

PRSay

APRIL 19, 2016

A successful integrated marketing communications (IMC) practice incorporates concepts like core strategy statements, cross-platform strategies, and iterative measurement practices. But the real heart of IMC is not in the planning or measurement stages. The combination of outdoor and a local online presence is quite powerful.

Communications 65

Communications Pinterest Reddit Radio 65

PR 20/20

MARCH 30, 2016

Sometimes, we just need a little inspiration to prove measurable success. 15 Free Infographic Templates in PowerPoint. 15 Free Infographic Templates in PowerPoint. How to Write an Ebook From Start to Finish. 18 Possible Lead Sources Your Organization Needs to Measure. 50 Customizable Calls-to-Action Templates.

Resources 40

Resources Marketing Pinterest eBook 40

PR 20/20

FEBRUARY 3, 2016

Canva provides free templates for social media posts, blogging and ebooks, infographics, events, ads and other marketing materials. If you’re not measuring performance, you’re not managing it. With this list of free tools, you can create, publish, monitor, organize, edit, collaborate, message, measure and more.

Tools 40

Tools Marketing Google eBook 40

Presspage

AUGUST 15, 2017

the importance of measurability. Download our latest eBook! In a previous article we discussed five trends that will affect public relations professionals in the coming decade. These trends included: the importance of influencers. the importance of online reputation management. thought leadership. contributors.

Technology 115

Technology Big Data Video Data 115

PR Fuel

NOVEMBER 2, 2021

Confirm through their website whether the company has enough experience to achieve measurable results. This could be by providing eBooks or a whitepaper list of all the crucial steps in the process. For this reason, you want a company with a proven track record of delivering accurate and timely results. Multimedia Embed.

Writing 52

Writing System Automotive SEO 52

Shift Communications

APRIL 2, 2015

Google Analytics is a tool that can help businesses measure a bunch of different things, but it can also be a great asset for PR pros. Creating content – whether it’s a white paper, an Infographic or original research – can help make news for us. Well, for one, I’ll point you to an eBook our VP of Marketing Tech, Chris Penn, did.

Marketing 60

Marketing Data-Driven PR Analytics Training 60

Cision

AUGUST 26, 2015

Author of “Facebook Marketing for Dummies” Why Instagram is a Ripe Opportunity for Brands (Infographic) [link]. — ? Free Ebook] How to Build an Employee Advocacy Program [link] #employeeadvocacy pic.twitter.com/MIkA7olqa1 — Neal Schaffer (@NealSchaffer) August 19, 2015. John Haydon – @johnhaydon.

Social Media 120

Social Media Twitter Media Nonprofit 120

Sword and the Script

DECEMBER 28, 2022

34% said ebooks. Some 70% reported video has a greater impact “over other content formats such as infographics, e-books and white papers” in raising awareness of a business problem. Similar Web); 50% said the number of placements/mentions; 41% said email open rates; 36% said clicks / CTRs; Read more: PR measurement.

B2B 114

B2B Marketing Survey Software 114

Sword and the Script

SEPTEMBER 10, 2020

Here’s what the numbers look like broken out: 68% of B2B tech prospects have engaged with webinars 45% videos 43% in-person events 38% white papers 36% blog posts 32% advertisements 25% infographics 24% social media, and 17% eBooks. It works too.

B2B 111

B2B Consumer Marketing Survey 111

Melissa Agnes

MARCH 19, 2015

Unless you’re living under a rock, you’re vulnerable to this risk and, therefore, need to take preventative measures and develop a specific crisis management plan to make sure you, your team and your systems are prepared. Check out our infographic to find out what to do to protect your mobile device … and your identity!”

Crisis 157

Crisis Data Strategy Banking 157

Waxing UnLyrical

OCTOBER 7, 2019

Infographics. ” Blake Cahill, global head of digital and social at Philips, states that content marketing is a long-term approach with a unique set of objectives and measurements. Consider podcasting, webinars, videos, ebooks, slide shares and just about everything else out there. Common ones include: Blogs. White papers.

Content Marketing 93

Content Marketing Marketing Infographics Consumer 93

Waxing UnLyrical

AUGUST 12, 2015

However, there should be concrete yardsticks by which to measure such efforts. Then we started to mix up the editorial formula, 500+ words, infographics, video and presentations. ebooks, whitepapers, etc.) And they’ll be using the right metrics to measure their success. Most such organizations do not have the answer.

Radio 40

Radio Mobile Media Sports 40

Waxing UnLyrical

JANUARY 16, 2015

To celebrate, we’re having an extra-special Twitter chat in February with the woman who helped me kick things off all those years ago… yes, the queen of measurement herself, Ms. We launched our very first ebook in January. I talked about analytics being the “sideways” approach to measuring PR over at Spin Sucks.

Web 40

Web Leadership eBook Infographics 40

Contently - Strategy

DECEMBER 29, 2022

Once you hit the “Publish” button, you need to get your content where it needs to go, share it with your audience, and ultimately measure your results. The right workflows for content help measure performance accurately and inform key stakeholders of its progress. Launch your measurement plan.

eBook 120

eBook Product Launch Software Internal 120