The Proactive Report

DECEMBER 16, 2014

And suddenly Digital PR is in demand. Digital PR is now a vital part of the marketing mix. If you are not up to speed get some digital PR training. For more digital PR updates follow me on Twitter. Content Marketing Online PR digital PR google online PR Penguin SEO'

Digital PR 154

Digital PR Google SEO Content Marketing 154

The Proactive Report

JANUARY 5, 2016

Content marketing as part of Digital PR has been the buzz phrase of choice for the past couple of years. Digital PR practitioners are by trade storytellers and we have the best chance of making content work. Take a step back and see how these points can help your Digital PR efforts. Follow me on Twitter.

Content Marketing 100

Content Marketing Digital PR Marketing Storytelling 100

The Proactive Report

JANUARY 5, 2016

Content marketing as part of Digital PR has been the buzz phrase of choice for the past couple of years. Digital PR practitioners are by trade storytellers and we have the best chance of making content work. Take a step back and see how these points can help your Digital PR efforts. Follow me on Twitter.

Content Marketing 100

Content Marketing Digital PR Marketing Storytelling 100

The Proactive Report

MARCH 16, 2016

It was rated the most effective and one of the easiest digital PR & marketing tactics in the recent Ascend2 Survey. The survey tapped into 275 marketers ( 66% in the BtoB field) for insights on their goals, strategies tactics and challenges with digital marketing. Follow me on Twitter. Email wins yet again.

Digital PR 113

Digital PR Marketing Survey Training 113

The Proactive Report

JANUARY 5, 2016

Content marketing as part of Digital PR has been the buzz phrase of choice for the past couple of years. Digital PR practitioners are by trade storytellers and we have the best chance of making content work. Follow me on Twitter. Almost every company, BtoC and BtoB, has jumped on the content bandwagon.

Content Marketing 100

Content Marketing Digital PR Marketing Storytelling 100

The Proactive Report

MARCH 16, 2016

It was rated the most effective and one of the easiest digital PR & marketing tactics in the recent Ascend2 Survey. The survey tapped into 275 marketers ( 66% in the BtoB field) for insights on their goals, strategies tactics and challenges with digital marketing. Follow me on Twitter. Email wins yet again.

Digital PR 100

Digital PR Marketing Survey Training 100

The Proactive Report

JANUARY 6, 2016

This is a mistake that Digital PR practitioners should not fall prey to – after all PR as a discipline is about creating conversations. Digital PR content is not a sprint, it’s a marathon. Follow me on Twitter. Need Digital PR training? It’s a bit like dating.

Digital PR 100

Digital PR Corporate Groups Training 100

The Proactive Report

JANUARY 6, 2016

This is a mistake that Digital PR practitioners should not fall prey to – after all PR as a discipline is about creating conversations. Digital PR content is not a sprint, it’s a marathon. Follow me on Twitter. Need Digital PR training? It’s a bit like dating.

Digital PR 100

Digital PR Corporate Groups Training 100

The Proactive Report

JANUARY 6, 2016

This is a mistake that Digital PR practitioners should not fall prey to – after all PR as a discipline is about creating conversations. Digital PR content is not a sprint, it’s a marathon. Follow me on Twitter. Need Digital PR training? It’s a bit like dating.

Digital PR 100

Digital PR Corporate Groups Training 100

Buzzstream

DECEMBER 15, 2021

Within Digital PR there are different types of tactics and formats used for creating content, each designed to achieve links and brand mentions. These different digital PR tactics range from surveys, commentary and quick pieces of data analysis through to large scale interactive campaigns. Source: [link].

Digital PR 83

Digital PR Data Survey Construction 83

The Proactive Report

MARCH 1, 2016

Our guest today on the #Digital PR Twitter chat is Katie Paine. You can follow her on Twitter @queenofmetrics. Q1: 13 years ago Don Bartholomew said he hoped to see holistic PR measurement being used. Q3: How can you tie Digital PR goals to business goals? What role does PR play? Shonali Burke.

Twitter 100

Twitter Measurement Digital PR Hotels 100

The Proactive Report

MARCH 1, 2016

Our guest today on the #Digital PR Twitter chat is Katie Paine. You can follow her on Twitter @queenofmetrics. Q1: 13 years ago Don Bartholomew said he hoped to see holistic PR measurement being used. Q3: How can you tie Digital PR goals to business goals? What role does PR play? Shonali Burke.

Twitter 100

Twitter Measurement Digital PR Hotels 100

Stuart Bruce

OCTOBER 6, 2016

The PRCA Digital PR and Communications Report 2016 reveals a sharp rise in digital PR budgets, but continuing concern over the lack of investment in training. It’s the fourth annual Digital PR and Communications report the PRCA has produced. More education and training needed to acquire digital PR skills.

Training 119

Training Digital PR Media Training Education 119

The Proactive Report

JUNE 20, 2015

Journalists are very active in social media and Twitter in particular. Most journalists consider Twitter to be an extension of their own reporting these days and 75% say that they use Twitter to build their own brand. How do Journalists use Twitter? How to Connect with Journalists on Twitter. Pitching Via Twitter.

Twitter 100

Twitter Media Relations How To Media 100

The Proactive Report

FEBRUARY 22, 2016

Either train your in-house team to research, write & publish quality content with powerful visuals, or find a Digital PR partner who can support your team and help them produce this kind of engaging content. Join the #DigitalPR Twitter chat on Friday Feb 26 at 10 am Pacific and 1 pm Eastern with guest Katie Paine.

Analytics 100

Analytics Digital PR Measurement Enterprise 100

The Proactive Report

FEBRUARY 3, 2015

While Beer was always a winner and continues to be (BUD grabbed the #1 spot for both men and women (USA today), as well as the lion’s share of Twitter mentions (BrandWatch) at a staggering 197,800.The Content Marketing Online PR digital PR likeagirl mcdonalds. The video has already has almost 2 million views on YouTube.

Digital PR 100

Digital PR Social Media Media YouTube 100

Buzzstream

AUGUST 12, 2020

You don’t want a journalist writing on their public Twitter about your outreach: . As PR professionals in 2020, we end up wearing many hats – hey, no one said it was easy though. . The post Make These 4 Edits To Your Digital PR Outreach appeared first on BuzzStream. Be discoverable. .

Digital PR 62

Digital PR Pitching Interviews Writing 62

Waxing UnLyrical

DECEMBER 11, 2013

Now, checking news feeds on smart phones, scrolling through one’s Twitter handle, and checking updates on blogs, Facebook, LinkedIn, Google+ and other online networks have become part of the urban lifestyle. With this shift in the media landscape to digital platforms, digital PR needs to catch up to the trend.

Digital PR 79

Digital PR Newspapers Advertising Advertising 79

Deirdre Breakenridge

OCTOBER 26, 2015

At my school, we just launched our student-run PR firm this fall. What a valuable learning experience it has been so far: working with clients, practicing leadership skills, receiving trainings in digital PR and graphic design, and developing a true bond among one another. … Read more.

Education 150

Education Twitter Leadership Trends 150

Beyond PR

MAY 12, 2017

A strong reason for PR pros to start concentrating more on SEO. In the advanced digital landscape and a mobile-first world, digital PR is already closely integrated with SEO. A case in point is that of Google’s algorithms, which apart from the SEO industry, also have a profound impact on the PR industry.

Google 64

Google Digital PR Mobile SEO 64

Katie Paine's Measurement Blog

MARCH 2, 2016

Our guest today on the #Digital PR Twitter chat is Katie Paine. You can follow her on Twitter @queenofmetrics Q1: 13 years ago Don Bartholomew said he hoped to see holistic […]. The post #DigitalPR Twitter Chat with Katie Paine appeared first on Paine Publishing.

Twitter 40

Twitter Digital PR Report Strategy 40

PR in High Definition

AUGUST 27, 2015

The post 5 tips for avoiding image plagiarism in digital PR appeared first on Firefly Communications. They’re increasingly popular across the internet for both commercial and non-commercial reasons, and with the ease of consumption and sharing, it’s no surprise […].

Digital PR 48

Digital PR Instagram Facebook Examples 48

Flack's Revenge

DECEMBER 4, 2018

It would be great to hear from others too, via comments, or DM me on Twitter if you’d like to do a full interview. If there’s enough interest in the topic, I may run a Twitter chat. interestingly, this Digiday articles says Facebook advertisers are staying the course ). Thanks for reading. Defending your Social Influence.

Social Media 174

Social Media Marketing Media Facebook 174

Norton's Notes

OCTOBER 13, 2014

Digital PR Budgets. When it comes to the growth of digital PR, 62% of those surveyed reported that their budgets for digital and social media have risen in the last 12 months, while the same number expect budgets to increase in the next year. They talk to others on Twitter and in blogs. Me included.

Digital PR 45

Digital PR Trends Training Media Training 45

Buzzstream

MAY 2, 2024

In the digital PR world , journalists and reporters promote our content. Find Relevant Journalists on Social Media According to Muck Rack’s State of Journalism report , X/Twitter is still the number-one place journalists go for news. This is more of an opportunistic approach to digital PR vs a tactic for pitching stories.

Digital PR 62

Digital PR Report How To Pitching 62

The Proactive Report

MAY 1, 2017

At the PR News Measurement conference last week in Washington DC I was disappointed to discover that 70 percent of the attendees surveyed prior to the event had not heard of the Barcelona Principles. Follow me on Twitter. Get the Digital PR Tips Newsletter. Have you heard of the Barcelona Principles. You can register now.

Measurement 133

Measurement Analytics Survey Google 133

Deirdre Breakenridge

NOVEMBER 13, 2017

However, when you think about it, it’s not that the press release is dead, but rather it has been reinvented to reflect the shift towards digital PR. Today’s generation of PR professionals are more visual, they prefer graphics and images to help understand a message. Storytelling will become more creative.

Trends 0

Trends Storytelling Creativity Reputation 0

The Proactive Report

FEBRUARY 7, 2018

If you would like to be notified when the PR Measurement Course based on this Google PR Dashboard goes live at the end of March, register here. Follow me on Twitter. Get the Digital PR Tips Newsletter. These three tools could totally change the way you work and give you the skills the C-suite value most right now.

Tools 207

Tools Analytics Google Measurement 207

Buzzstream

JULY 29, 2020

That, combined with an overall sense in the industry that PR is getting harder , and you have a dilemma. In a new study, we collaborated with the team at BuzzStream scraped the Twitter profiles of 29 leading PR professionals to learn more about the personality traits that lead these influencers to success.

Publicity 119

Publicity Digital PR Creativity Education 119

The Proactive Report

DECEMBER 22, 2014

For more Digital PR updates and ideas follow me on Twitter. Mastering Social Media Online PR digital pr training images social media strategy training videos visual content' If your team is not able to put together a campaign like this, give us a call – we can train them how to do it in three days.

Training 157

Training Video Digital PR Social Media 157

The Proactive Report

OCTOBER 16, 2015

So the growth is not coming from more companies using digital and social – they’re allocating more of their budget to digital. 28% of marketers have reduced their advertising budget to fund more digital marketing (Gartner). The digital PR agency has a bright future. Follow me on Twitter.

Industry 100

Industry Digital PR Training Agency 100

The Proactive Report

JANUARY 8, 2016

Check out our free email course on the Digital PR skills you need in 2016 and beyond. Follow me on Twitter. For those of use who learned our trade 10 or more years ago, the technology curve has been very steep. There are a slew of new skills we have to master.

Corporate 100

Corporate Digital PR Social Media Study 100

The Proactive Report

JANUARY 8, 2016

Check out our free email course on the Digital PR skills you need in 2016 and beyond. Follow me on Twitter. For those of use who learned our trade 10 or more years ago, the technology curve has been very steep. There are a slew of new skills we have to master.

Corporate 100

Corporate Digital PR Social Media Study 100

The Proactive Report

DECEMBER 9, 2014

83 percent have a Twitter account and 80 percent are on Facebook – a ten percent increase since 2013. a digital PR and social media agency helmed by Top 50 Social Media Influcer Sally Falkow, has developed a 10-point social media strategy template that can help any business define, plan and implement their social media programs in 2015.

Social Media 279

Social Media Strategy Pinterest Media 279

The Proactive Report

JANUARY 13, 2016

” That sounds remarkably like Digital PR. And note that the first five goals for content are all PR goals. The more attention there is on Digital Transformation, the more demand there will be for PR folk who have these skills. Follow me on Twitter. Digital PR on Facebook.

Marketing 100

Marketing Digital PR Enterprise Technology 100

The Proactive Report

JANUARY 13, 2016

” That sounds remarkably like Digital PR. And note that the first five goals for content are all PR goals. The more attention there is on Digital Transformation, the more demand there will be for PR folk who have these skills. Follow me on Twitter. Digital PR on Facebook.

Marketing 100

Marketing Digital PR Enterprise Technology 100

The Proactive Report

JANUARY 8, 2016

Check out our free email course on the Digital PR skills you need in 2016 and beyond. Follow me on Twitter. For those of use who learned our trade 10 or more years ago, the technology curve has been very steep. There are a slew of new skills we have to master.

Corporate 100

Corporate Digital PR Social Media Study 100