Karen Freberg

JANUARY 18, 2021

In social media, there is always the new shiny tool, app, or brand that captures the attention of marketing professionals all over the world. It’s a mobile app that brings audio first and at the forefront, allowing users to create rooms where people can talk – essentially bringing social back to social media.

Groups 96

Groups Social Media Ethics Meeting 96

Sword and the Script

DECEMBER 20, 2022

Marketing and PR predictions aren’t merely forecasts, but often a reflection of our aspirations and perhaps advice – mistakes we’ve made we’d like to help others avoid. “Be Pay to pay, content grows; influencer marketing cools. “I d) Influencer marketing to cool off as far as the amounts of money companies are paying influencers.”.

Marketing 189

Marketing Content Marketing Data Social Media 189

Shift Communications

JUNE 19, 2015

Reading and then understanding said guidelines in the Federal Register caused many a migraine for marketers. Since that time in 2009, the world of social media and social media marketing has grown and changed dramatically. With limited space, what constitutes adequate disclosure?

Guidelines 60

Guidelines Agency Pinterest Privacy 60

Waxing UnLyrical

NOVEMBER 30, 2012

While maintaining patient-doctor privacy boundaries and following regulations is important, avoiding social media isn’t the solution. Determined to find a career that put her creativity and social skills to good use, she double majored in communication and media arts and design at James Madison University and set out to do just that.

Social Media 111

Social Media Communications Healthcare Insurance 111

Karen Freberg

NOVEMBER 28, 2017

I felt Chapter 9 (Outside Insight for Marketers) was particularly good and relevant to the courses I teach in social media. marketers, PR professionals, etc) have to understand how clean, reliable, and trustworthy the data really is (which is a completely different conversation). Minute Maid, USPS, etc). Wealth of examples.

Data 42

Data Media Case Study Social Media 42

Waxing UnLyrical

JULY 24, 2013

While maintaining patient-doctor privacy boundaries and following regulations is important, avoiding social media isn’t the solution. Determined to find a career that put her creativity and social skills to good use, she double majored in communication and media arts and design at James Madison University and set out to do just that.

Social Media 76

Social Media Communications Healthcare Insurance 76

Contently - Strategy

APRIL 14, 2021

a search marketing agency. People have become increasingly uncomfortable with having targeted ads popping up based on their searches,” said Justin Antonipillai , founder and CEO of WireWheel , a data privacy management software company. “We’ve Whether change becomes permanent depends on consumer and market acceptance.”

Privacy 124

Privacy Google Advertising Advertising 124

ImPRessions - Crenshaw Communications

AUGUST 30, 2018

The target audiences will dictate which media to include, but be creative when thinking through the story possibilities. While this may seem easy and obvious, it takes a certain talent for “creative analysis” to avoid missing pitch opportunities. Themes, angles, and beats.

Media 136

Media Mobile Telecommunications Pitching 136

PR 20/20

NOVEMBER 29, 2018

This post originally appeared on the Marketing Artificial Intelligence Institute's blog. The Marketing AI Institute was created and is powered by PR 20/20. Now, keep in mind, this study is not specific to marketing, so the Pioneers percentage would be significantly less if only applied to our industry.

Marketing 47

Marketing Technology Training Privacy 47

Journalistics

MARCH 15, 2015

It’s an exciting time to work at the intersection of marketing, technology and communications. Big Data – well, “big data” is here to stay in our marketing vocabulary. When you carry your mobile device around with you, you’re essentially telling people where you are.

Trends 56

Trends Big Data Mobile Conference 56

Cision

OCTOBER 27, 2015

There are some recently released social media tools that communication and marketing professionals may find very helpful…or at least find good to know about. This adds a deeper relevance to contextual hashtags, presumably will make search more helpful, and of course may create some concern about privacy for some users.

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Social Media Tools Reddit LinkedIn 120

Waxing UnLyrical

JANUARY 25, 2011

For the sake of one card seller, they might have lost their market dominance. Join the Grymm & Epic community for creative entrepreneurs, or read her heavy metal blog on Steff Metal. When I was writing todays post on Facebook turning your "likes" into ads, I was reminded of the whole Flickr/Virgin Mobile deal from a few years ago.

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Policies Twitter Facebook Writing 86