Mindful Marketing

OCTOBER 9, 2022

by David Hagenbuch - professor of marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing Millions of baseball fans were recently watching televised games when they were unexpectedly hit by a pitch! Smile is a psychological horror movie featuring murders that begin and end with evil smirks.

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Consumer Marketing Television Viral 80

The Hoffman Agency

AUGUST 4, 2023

I spent my first three years in college studying the ins and outs of the film business, touring studios and connecting with writers, directors, entertainment lawyers and moviemakers. In fact, nearly all my peers had their sights set on film, television or music. One Intro to Python class with a professor who had a 5.0

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Film Television Creativity Course 36

Mark My Words

AUGUST 15, 2022

The world’s biggest arts festival is a whirlwind of colour and creativity, but it’s also the dark, challenging, experimental underworld of live entertainment; one where many worldviews are catered for and where the great impresarios create almost as much outrage as shock. But in such unforgiving conditions mavericks thrive.

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Examples Film Transportation Creativity 60

ImPRessions - Crenshaw Communications

NOVEMBER 6, 2018

Although longer content like books, white papers, podcasts, eBooks, and video can take more time and effort than shorter bites, and it demands greater depth and creativity, it can prove very effective. It takes time for writing and filming — and a strong, informed point of view. But in recent years, data has shown its efficacy.

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Case Study SEO Film Video 178

Burrelles Fresh Ideas

AUGUST 29, 2023

Cultivating diverse teams and fostering inclusive workplaces encourages creativity, innovation, and empathy and enhances an organization’s productivity and competitive edge. From an ethical vantage point, inclusion is an acknowledgment of every individual’s inherent dignity and worth, irrespective of their abilities.

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Brand Branding Marketing Ethics 89

Mindful Marketing

MARCH 12, 2021

In fact, it’s easy to find such film examples over the past century, and it’s worth noting that in most cases the roles were reversed, i.e., white actors played either real or fictitious people of color, for example: Angelina Joline as Mariane Pearl in A Might Heart Ben Affleck as Antonio J. Not necessarily.

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Film Television Examples Analysis 74

Cision

NOVEMBER 6, 2015

Just like television, most people turn to video for entertainment, lifestyle information and news, but they’re also interested in learning and open to being moved or inspired to act. Are there videos of people using your product in creative or offbeat ways that you can promote? Want to become an innovator on social media?

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Mindful Marketing

AUGUST 23, 2020

But, should people who have to ask their TVs to “play something ” even be watching television? As a Netflix spokesperson says, “We’re always looking for better ways to connect members with shows and films that they will love.” hour professional-produced films.

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Film Television Ethics Engineering 69

Cision

JANUARY 11, 2016

Marie Claire Creative Director & Project Runway Judge. American television host and actor. & Groundlings grad,#HartofDixie #ShakeItUp Curvy Film Critic. Television Critic for The Hollywood Reporter. “I Child of television. Chicago Tribune film critic. NB8EolZbyL pic.twitter.com/gtrjfgWxr2.

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Twitter Fashion Television Travel 120

Prohibition

JANUARY 30, 2019

Is working in PR a creative job? Creative thinking and the ability to generate innovative campaign ideas and content is a highly valued skill in the PR industry. This means adapting your writing style in tone, language and style for the desired audience and document type, whether that be a press release or a different PR tool.

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Pitching Media Film Enterprise 54

Konnect Agency

APRIL 6, 2021

With many businesses and industries creatively learning to adapt to the “new normal,” some have seen great success. The unique circumstance inspired more people to get creative by picking up new hobbies to keep busy and seek entertainment sources. Closures and CDC restrictions greatly impacted the film industry.

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Travel Film Guidelines Consumer 52

Prohibition

JANUARY 30, 2019

Is working in PR a creative job? Creative thinking and the ability to generate innovative campaign ideas and content is a highly valued skill in the PR industry. This means adapting your writing style in tone, language and style for the desired audience and document type, whether that be a press release or a different PR tool.

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Pitching Media Film Enterprise 48

Communications Conversations

JUNE 28, 2018

They also helped me think differently and creatively. My major was Television Production & Broadcast Journalism, so about half of my major classes were more related to film and television. Each of those agencies were great at pushing the envelope and trying to find ways to break through.

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Sports Travel Television Agency 113

Sword and the Script

NOVEMBER 26, 2016

but it did agree to do a tie-in between the movie and the candy after the film was released. This bit of marketing trivia was revisited in a recent Marketplace story titled Big Soda and the Rise of Product Placement (audio): “Product placement has become so commonplace in television and movies that audiences can barely recognize it anymore.

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Brand Branding Content Marketing Film 60

Beyond PR

SEPTEMBER 6, 2016

Although most of us were introduced to Hamill as the young Jedi Master, his career reaches far beyond the Star Wars universe to television, Broadway, video games, comic books, audio books and more. His Trickster on the 1990s television series The Flash turned him into a fan favorite that he recently reprised in the CW’s hit adaptation.

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Marketing Content Marketing Television Storytelling 40

PR Conversations

AUGUST 7, 2014

This year—partly thanks to the refrigerators that sent out their own spam emails, television sets sending unauthorised data into the cloud and smart LED bulbs leaking passwords as well as light—the conversation around wearable and connected devices has gained some traction. Will we become a global squad of thought police? The wake up call.

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Publicity Ethics Technology Government 87

Cision

SEPTEMBER 23, 2016

It can be time-consuming to plan media outreach for local and national networks, cable news, podcasts, streaming television, public radio, and social-only video; however, a satellite media tour (SMT) can help. When done right, they can be creative and compelling. “There is a lot of creativity and value to be had in media tours.

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Media Television Pharmaceuticals Radio 120

Mark My Words

MAY 3, 2022

Threats On how the streaming giant found itself in this position, Wez Merchant, PR collaborator with fellow streamer Rakuten, founder and CEO of film PR agency Strike Media, says Netflix has been caught in an unfortunate crisis, in which it “hasn’t really put many feet wrong”. And can savvy PR and comms strategies prevent a further fall?

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Film Advertising Advertising Consumer 60

Solo PR Pro

MAY 14, 2021

Originally from Southern California, she had moved to New York City to dabble in the film, television and entertainment industries. Her immersion into this world of creativity sparked her curiosity for what existed behind the camera lens.

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Meeting Training Study Film 105

Mark My Words

JULY 5, 2021

Today, they’d be far too risky to ever be approved Looking at advertising campaigns on television today, an extraterrestrial from another galaxy would think we are a severe species. The Telegraph Prominent ad campaigns once dictated water-cooler talk and set the cultural agenda. Both hurt sales figures.

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Advertising Advertising Film Creativity 60

The Resolution Blog

JULY 30, 2019

To shine against all the noise, you need to be extra creative. Instead, once it had started to pick up momentum, its creators (advertising creatives Chris Godfrey and Alissa Khan-Whelan) decided to use its visibility to power something good. Airbnb even took the campaign to the 2017 Superbowl with an accompanying television ad.

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Instagram Examples Brand Branding 120

Mindful Marketing

APRIL 19, 2019

’ Perhaps that reasoning was behind a television series that gets a laugh over God. ” Another offered similar praise, “I think this is a creative and fantastic TV show which will be one of the greatest sitcoms.” At first glance, the premise of Miracle Workers seems like it could be biblical.

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Film Television Exercises Course 55

ImPRessions - Crenshaw Communications

SEPTEMBER 15, 2017

Reading helps critical thinking, creativity. The Platinum Age of Television by David Bianculli. This book critically examines the last fifty years of television by a renowned critic of the genre, explaining what makes particular programs “platinum-quality.” Unbelievable by Katy Tur.

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Television Film Creativity Writing 189

Maxim Behar

MARCH 14, 2024

Have you watched any of the nominated films for Best Picture? Maxim: You know, a few years ago, I was at one of the forums in Davos, and during the breaks, I was interviewed by an American television company, CNBC. Maxim: Yes, a business television. Maxim: In those films you mentioned, there isn't any music that's "wow."

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Film Industry Television Technology 59

Masters in Communications

FEBRUARY 12, 2022

Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. Naturally, this includes cable and satellite as well as traditional analog signal broadcasts where television is concerned. The internet is the most obvious form of digital media.

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Ethics Communications Print Television 52