Waxing UnLyrical

AUGUST 22, 2012

In the past, I’ve made the argument that your privacy is not Facebook’s responsibility, and I still believe that. It can’t do that as a public corporation. He does social media management for KimberMedia and does marketing/PR for @bgckids. Could the Survival of Facebook Depend on Its Privacy?

Privacy 79

Privacy Facebook Google Social Media 79

ImPRessions - Crenshaw Communications

MAY 15, 2018

Facebook’s response to the recent data privacy controversy was immediate – so immediate that it happened the day before the scandal broke. While the speed was admirable, the content of the message and its tone were less successful, given the complicated nature of the data privacy issues involved. Five crisis PR first responses.

Crisis 136

Crisis Privacy Airlines Facebook 136

MaccaPR

FEBRUARY 19, 2018

Here’s a question for PR and marketing pros: Which was the most significant corporate communications cri sis recently ? CRISIS LESSON #2: ESTABLISH CLEAR SOCIAL MEDIA GUIDELINES AT EVERY LEVEL OF YOUR COMPANY. CRISIS LESSON #3: MONITOR YOUR OWN COMPANY’S SOCIAL MEDIA POSTS AS YOU MONITOR YOUR CONSUMER’S.

Instagram 98

Instagram Crisis Local Privacy 98

Deirdre Breakenridge

FEBRUARY 13, 2015

The healthcare arena has experienced continuous change with social media empowering the digitally demanding patient. Dana Lewis created and moderates #hcsm, the international healthcare & social media community on Twitter that meets Sunday nights at 8pm CT. Our panelists include: Dana Lewis ( @DanaMLewis ).

Healthcare 150

Healthcare Community Twitter Communications 150

Waxing UnLyrical

DECEMBER 6, 2013

So I figured I’d just share some of what I experienced the last several months… consider them reflections on a social media hiatus from a business point of view. If you’re concerned about your “standing” or social scores (cough, Klout, cough) in social media, then you have a panic attack.

Social Media 97

Social Media Media Community Twitter 97

ImPRessions - Crenshaw Communications

SEPTEMBER 5, 2019

It’s not hard to envision the rows of self-checkouts in stores, corporate chatbots, and fleets of driverless trucks, because it’s already happening. I’m not talking about a social media upvote or a Facebook “like.” Turning customers into fans. One diehard fan is worth a thousand casual ones.

Marketing 173

Marketing Storytelling Creativity Privacy 173

ImPRessions - Crenshaw Communications

MAY 18, 2018

Especially in today’s atmosphere of increasing corporate activism , a company that takes a stand on a controversial topic can create lasting bonds with customers – even if it alienates others in the process. PR is a primary tool for corporate speech on social issues. Storytelling brings brands to life. PR helps differentiate.

Brand 149

Brand Branding Storytelling B2B 149

Melissa Agnes

SEPTEMBER 4, 2020

It has a long, positive track record of serving brands —both personal and professional—in their times of need, offering services that range from: Corporate cybersecurity Defensive reputation management Online privacy protection Online reputation management solutions Online review generation. Reviewing and enhancing your web presence.

Brand 234

Brand Branding Reputation Crisis 234

Mindful Marketing

NOVEMBER 6, 2021

Facebook’s move to “Meta” offers an important signal about the firm’s future focus, which promises to impact billions of people who regularly sign onto its social media platforms. The idea of a ‘metaverse’ sounds exciting, but will it really be a better place?

Facebook 73

Facebook Google Privacy Tools 73

Sword and the Script

OCTOBER 25, 2022

“Now need to produce videos and podcasts in-house – something that used to be a once-in-a-while activity and was outsourced – in addition to providing content for every social media platform and continuing all other ‘old school’ communication duties.”. Real effort into digital and social. Adherence to privacy regulations.”.

Communications 126

Communications Crisis Internal International 126

Stephen Waddington

AUGUST 13, 2018

There’s a growing recognition of the opportunity to use the social web as a means of engaging directly with a variety of stakeholders including customers, employees, prospects and suppliers. It's a burgeoning area of consultancy for our corporate teams at Ketchum. Log into your account and head to the settings and privacy section.

LinkedIn 115

LinkedIn How To Privacy Google 115

ImPRessions - Crenshaw Communications

JANUARY 28, 2018

The HQ2 search generated a frenzy of positive media coverage as well as 238 proposals from individual North American cities, and it helped cement Amazon’s status as a desired corporate neighbor and employer.

Airlines 180

Airlines Reputation Journalism Crisis 180

David PR Group

OCTOBER 26, 2014

Rarely a week goes by that I don’t encounter someone who is frustrated with social media. And last week, it changed its corporate structure, becoming a public benefit corporation with a charter that forbids the company from using ads or selling user data to make money. TB: We think it’s all those things.

Privacy 70

Privacy Facebook Advertising Advertising 70

Presspage

JUNE 19, 2018

Every corporate online newsroom has “musts”—the essential areas that are most visited by reporters and other key users. TV reporters now must handle social media, and newspaper reporters have to shoot video.

Automotive 117

Automotive Mobile Interviews Video 117

Ethical Voices

APRIL 17, 2023

Joining me on this week’s episode of EthicalVoices is Roger Bolton , the president of Page , the premier global professional association for senior corporate communications executives. We need to be focused on transparency, fighting misinformation and disinformation, and be really respectful of privacy.

Enterprise 69

Enterprise Ethics Engineering Technology 69

PRSay

MARCH 25, 2019

Make sure you invest in secure communications systems and training (don’t assume your employees know better than to click that “reset password” link in that shady email), and create a corporate culture that values your staff. As my AP History teacher repeated ad nauseum, “Happy people don’t revolt.”

Internal 155

Internal International Communications Employee 155

Ethical Voices

SEPTEMBER 26, 2022

Always on the corporate side, never on the agency side, but in multiple industries. Social media for all of its good points, has plenty of negative ones. When that happens, if you’re a brand that is under attack by an unnamed someone, I’m not sure responding, especially on social media, is the smart thing to do.

Healthcare 68

Healthcare Ethics Communications System 68

NewsWhip

JUNE 2, 2021

NewsWhip’s technology predicts impact on social networks, using social network data and machine learning models. The process starts by detecting news stories and social media posts as soon as they appear. Certainly at a standard to drive corporate decision making – not just comms.” .

Media 88

Media Data Reddit Crisis 88

Reputation Us

MAY 12, 2020

As the president of ReputationUs and with 28 years of experience behind me, I have been striving to refine the art of managing corporate reputations during a crisis into a well-honed specialty. Be respectful of their privacy, but seeing consistency among the people you call is a great basis for communication.

Crisis 78

Crisis Financial Banking Crisis Management 78

Waxing UnLyrical

JULY 25, 2014

I then did what I always do when I need to find out something: I turned to social media. And finally, another friend (she doesn’t link to professional profiles, so I assume she wants her privacy maintained), said, “ Many colleges offer such services to alumni, so she should check to see if that free option is available.”

Resources 108

Resources Privacy LinkedIn Radio 108

Sword and the Script

JANUARY 14, 2020

She talks about key issues she helps her organization communication, transitioning from a corporate role to work with an association and how she deals with the challenges we all face in PR and comms – like proving value. This includes running a team of seven PR, email, website, social media, multimedia and creative experts.

Marketing 79

Marketing Data Wireless Industry 79

PR 20/20

MAY 8, 2019

Artificial intelligence is accelerating change in the marketing industry, and your career: Consumers will demand greater personalization , while wanting to control their data and privacy. And I’ve presented 60+ keynotes and workshops on AI at industry conferences and corporate events around the world. Career paths will evolve.

Agency 84

Agency Enterprise Technology Analytics 84

Sword and the Script

DECEMBER 20, 2022

This will contribute to even more noise, and it will make high-quality corporate content both more appreciated and harder to find.”. Brands will look to public relations professionals to help them not only write compelling content but also place it in industry trade publications and other media outlets that may be a fit.

Marketing 196

Marketing Content Marketing Data Social Media 196

Sword and the Script

DECEMBER 26, 2023

Social media platforms Bluesky and Threads will continue to become attractive substitutions for X (formerly Twitter).” ~ Marc C. Continued consolidation of media outlets. ” ~ Khaner Walker , Senior Director, Corporate Communications, Syneos Health 16. However, it’s like social media was a decade ago.

Writing 198

Writing Communications Marketing B2B 198

Sword and the Script

OCTOBER 29, 2019

Agencies can manage the newsrooms for multiple clients with Prezly or corporate communications can opt for their own instance. Prezly includes footers in its email templates for unsubscribing, forms for data requests and linking to a privacy policy. However, you could do that with anyone – a customer, analyst influencer, for example.

Pitching 64

Pitching Analytics Enterprise System 64

Sword and the Script

DECEMBER 10, 2019

In the daily struggle for attention and visibility, small companies do not leave the field to large corporations. One-person companies no longer rely solely on their own Facebook page, but on a clever mix of press work and content that they place on their social media channels and websites. 16: Ted Seward. How can they do that?

Marketing 105

Marketing Content Marketing Advertising Advertising 105

Burrelles Fresh Ideas

OCTOBER 17, 2023

Leveraging social media: PR agencies can create and share engaging content, infographics, and videos to raise awareness and educate the public about cybersecurity threats and preventive measures. Using appropriate hashtags and social media platforms can amplify the campaign’s impact.

Education 112

Education Employee Measurement Agency 112

PRSay

JANUARY 16, 2020

As if threats of massive data breaches, technology outages or consumer-privacy rebellions weren’t worrisome enough; now, a new cause for cyber-insomnia looms: “reputation exploitation.”. Consequently, executives and corporate boards are feeling a sense of urgency as they recognize that they are responsible for managing these new risks.

Reputation 180

Reputation Privacy Banking Ethics 180

PR Conversations

APRIL 27, 2015

Advancements in communications technology and the explosion of social media platforms have secured the need for public relations experts to help organizations communicate effectively with their stakeholders. Businesses, governments and organizations continue to need highly competent public relations professionals—and they are hiring.

Film 40

Film Crisis Communications Ethics Crisis 40

PR Conversations

APRIL 27, 2015

Advancements in communications technology and the explosion of social media platforms have secured the need for public relations experts to help organizations communicate effectively with their stakeholders. Businesses, governments and organizations continue to need highly competent public relations professionals—and they are hiring.

Film 40

Film Crisis Communications Ethics Crisis 40

Cision

MAY 18, 2017

There is no better story to illustrate the power of social listening to generate business. The fact that this incident happened many years ago—and social media usage has grown exponentially since then—hint at the fact that social conversations that can generate leads are everywhere. Social Conversations Aren’t So Random.

How To 198

How To Instagram Social Media LinkedIn 198

Waxing UnLyrical

JANUARY 26, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Like Stuff On Facebook? These “sponsored stories&# will only appear in the news feeds, and sidebar ads, of your Facebook friends, based on your privacy settings. Say Cheese, You’re An Ad!

Facebook 107

Facebook Privacy Twitter Social Media 107

Mindful Marketing

JANUARY 1, 2022

That goal, though, may be a good one for the world’s fastest growing social media platform in order to better protect the lives of young users who are oblivious to the dangerous game they’re playing. In TikTok’s defense, the Blackout Challenge predates the social media platform.

Privacy 72

Privacy Social Media Trends Video 72

ImPRessions - Crenshaw Communications

SEPTEMBER 20, 2017

Unfortunately, that’s exactly what happened when the news broke that credit-reporting giant Equifax suffered a breach that could compromise the privacy of some 143 million consumers. Corporate officers sell stock all the time, and the timing of the transactions may have coincidental, but the optics are terrible. How did it escalate?

Crisis 149

Crisis Crisis Management Reputation Financial 149

Deirdre Breakenridge

JUNE 27, 2018

Unlike before, corporate action isn’t just lobbying for laws and regulations that increase their profits. For instance, global brands who do business in Europe are leading the way as they work to comply this year with GDPR’s requirements for greater consumer privacy and transparency.

Marketing 164

Marketing Ethics Local Technology 164

Beyond PR

MAY 18, 2017

There is no better story to illustrate the power of social listening to generate business. The fact that this incident happened many years ago—and social media usage has grown exponentially since then—hint at the fact that social conversations that can generate leads are everywhere. Social Conversations Aren’t So Random.

How To 57

How To Instagram Social Media LinkedIn 57

PRSay

AUGUST 14, 2019

As corporate vice president of communications at Microsoft , Frank X. How did your time in the Marine Corps prepare you for agency and corporate life? How has Microsoft adjusted its crisis approach to accommodate new privacy and user data issues, especially in the wake of the Cambridge Analytica/Facebook scandal?

Internal 66

Internal International Conference Public Affairs 66