ImPRessions - Crenshaw Communications

MAY 18, 2018

Especially in today’s atmosphere of increasing corporate activism , a company that takes a stand on a controversial topic can create lasting bonds with customers – even if it alienates others in the process. PR is a primary tool for corporate speech on social issues. Storytelling brings brands to life. PR helps differentiate.

Brand 149

Brand Branding Storytelling B2B 149

Reputation Us

MAY 12, 2020

As the president of ReputationUs and with 28 years of experience behind me, I have been striving to refine the art of managing corporate reputations during a crisis into a well-honed specialty. You will see how good your communications, strategy, infrastructure and reputation are, and what needs to change. Expose them.

Crisis 78

Crisis Financial Banking Crisis Management 78

Stephen Waddington

AUGUST 13, 2018

There’s a growing recognition of the opportunity to use the social web as a means of engaging directly with a variety of stakeholders including customers, employees, prospects and suppliers. It's a burgeoning area of consultancy for our corporate teams at Ketchum. Log into your account and head to the settings and privacy section.

LinkedIn 115

LinkedIn How To Privacy Google 115

Sword and the Script

OCTOBER 25, 2022

“Now need to produce videos and podcasts in-house – something that used to be a once-in-a-while activity and was outsourced – in addition to providing content for every social media platform and continuing all other ‘old school’ communication duties.”. Real effort into digital and social. Blended media. Additional duties.

Communications 122

Communications Crisis Internal International 122

David PR Group

OCTOBER 26, 2014

Rarely a week goes by that I don’t encounter someone who is frustrated with social media. And last week, it changed its corporate structure, becoming a public benefit corporation with a charter that forbids the company from using ads or selling user data to make money. TB: We think it’s all those things.

Privacy 69

Privacy Facebook Advertising Advertising 69

NewsWhip

JUNE 2, 2021

The media ecosystem seems to have all the predictability of a storm, with reputation threats, crises and major news events exploding on millions of potential vectors. . NewsWhip’s technology predicts impact on social networks, using social network data and machine learning models.

Media 88

Media Data Reddit Crisis 88

PRSay

JANUARY 16, 2020

For organizations of all sizes, the ability to identify, understand and manage an increasingly complex array of reputational threats will be integral to success in the years ahead. With that reality in mind, here are four emerging reputation risks to consider: Targeted online attacks. Controversial statements.

Reputation 182

Reputation Privacy Banking Ethics 182

Sword and the Script

DECEMBER 26, 2023

There’s no point in building a reputation if the startup is facing an existential threat. Marketing investment was redirected towards demand generation (content marketing, paid media) as startups looked for deal flow. .” Continued consolidation of media outlets. ” ~ Morgan McLintic , CEO, Firebrand Communications 6.

Writing 192

Writing Communications Marketing B2B 192

Sword and the Script

DECEMBER 20, 2022

This will contribute to even more noise, and it will make high-quality corporate content both more appreciated and harder to find.”. Brands will look to public relations professionals to help them not only write compelling content but also place it in industry trade publications and other media outlets that may be a fit.

Marketing 189

Marketing Content Marketing Data Social Media 189

PR Conversations

APRIL 27, 2015

Which real, historical or fictional person or brand would you like to give a reputation makeover? Just about anyone who has been wrongfully accused and dragged through the mud, particularly by the media. What the CSA’s communications team did for the Chris Hadfield mission was literally and figuratively out of this world!

Film 40

Film Crisis Communications Ethics Crisis 40

PR Conversations

APRIL 27, 2015

Which real, historical or fictional person or brand would you like to give a reputation makeover? Just about anyone who has been wrongfully accused and dragged through the mud, particularly by the media. What the CSA’s communications team did for the Chris Hadfield mission was literally and figuratively out of this world!

Film 40

Film Crisis Communications Ethics Crisis 40

ImPRessions - Crenshaw Communications

SEPTEMBER 20, 2017

But the truth is, it’s a myth to think that you can prevent most events that could wreck a company’s reputation. Unfortunately, that’s exactly what happened when the news broke that credit-reporting giant Equifax suffered a breach that could compromise the privacy of some 143 million consumers. How did it escalate?

Crisis 149

Crisis Crisis Management Reputation Financial 149

Reputation Us

JANUARY 4, 2016

Limiting your hospital’s vulnerability to a loss of security and reputation. Streams of patient data were exfiltrated from the corporate networks into dark corners of the Internet. ” Remembering Your Reputation. . ” Remembering Your Reputation. 5 Strategies to Prevent Security Breaches.

Strategy 60

Strategy Healthcare Crisis Communications Crisis 60

PRSay

AUGUST 14, 2019

As corporate vice president of communications at Microsoft , Frank X. Shaw oversees the narrative and reputation of one of America’s most ubiquitous companies. . How did your time in the Marine Corps prepare you for agency and corporate life? Maybe you’ll tell it through social media.

Internal 67

Internal International Conference Public Affairs 67

Stuart Bruce

OCTOBER 30, 2014

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. And thank you Aaron for that fascinating insight into how social media has changed journalism.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

David PR Group

MAY 31, 2017

and comedienne Kathy Griffin loses her job over a photo depicting the same president beheaded, it makes me wonder if either has even heard of social media policies. Before jumping to the corporate world, here are a few personal tips when it comes to communicating in modern times. Put a second set of eyes on social media posts.

Policies 71

Policies Social Media Media Privacy 71

Landis PR

DECEMBER 4, 2023

Here are several limitations that we’ve seen across different generative AI models in our work so far: Requires a large amount of high-quality training data to produce accurate results Can only retrieve trained data, which excludes new information and current events Generates inaccurate information as if it were correct (known as “hallucinations”) (..)

Marketing 59

Marketing Content Marketing Storytelling B2B 59

Waxing UnLyrical

MAY 22, 2013

As I’ve been reading, I’ve noticed that Andrea veers quite a bit into privacy and online reputation management because, of course, if online conflicts are not properly managed, they can affect both of those as well. Based in the Washington, D.C., She also loves ABBA, bacon, cooking, dogs, and Elvis.

Handbook 95

Handbook Reputation Nonprofit Privacy 95

Sword and the Script

DECEMBER 11, 2018

There’s something in here for every discipline of marketing – be it strategy, PR, content marketing, SEO, digital, social media, customer marketing, and so much more. There will be a notable uptick in socially conscious marketing. 3) Emotional connection with customers. “I 4) New emphasis on trust. 9) Brands across the aisle. “I

Social Media 91

Social Media Marketing Media Creativity 91

MaccaPR

SEPTEMBER 14, 2015

6 - Watch For Red Flags on Social Media and Beyond. Hutton suggests requesting that a celebrity share their social media codes, so your company can delve into how they use Facebook and other social channels before signing. “Is Will he or she refuse and if they do, is that refusal a red flag for you? asks Hutton.

Brand 48

Brand Branding Crisis Social Media 48

ImPRessions - Crenshaw Communications

AUGUST 8, 2017

Initial reaction came in the form of internal memos that were shared on social media and quickly picked up by the mainstream press. Google enjoys a reasonably strong brand and corporate reputation. It leads a ranking of companies perceived as the most responsible by the Reputation Institute three years in a row.

Google 185

Google Reputation Engineering Internal 185