PRSay

MAY 23, 2023

The long-term trend undercuts corporate volunteer programs and nonprofit organizations that depend on volunteers. The pro-bono initiative matches local nonprofit organizations with PRSA Colorado members who can provide the nonprofits with communications services. PR Paid Forward makes volunteering simple, social and rewarding.

Nonprofit 147

Nonprofit Local Training Media Training 147

PRSay

MARCH 23, 2018

As a corporate communicator who, like others, nervously and helplessly watched the water rise, I learned about the parallels that can be drawn between the historic flood and how companies respond to their own crises. Nonprofit groups and volunteers came with tools and know-how. This is a valuable perspective.

Corporate 86

Corporate Communications Crisis Management Crisis 86

5W PR

AUGUST 12, 2019

Once you answer that question and put together a plan to actively promote and preserve your corporate reputation, the chances are that any damage occurring from such an incident will be minimal rather than catastrophic. Building A Corporate Reputation. Let’s use a local electric utility as an example.

Corporate 68

Corporate Reputation Marketing Employee 68

Solo PR Pro

NOVEMBER 28, 2023

Offering an experience — like tickets to a sought-after event, a reservation at a renowned restaurant, or a voucher for a unique local experience — can create memorable moments for your client. Custom Artwork or Decor Commissioning a piece of artwork or decor from a local artist can be a distinctive and personal gift.

Local 96

Local Travel Print Groups 96

PRSay

AUGUST 16, 2022

Or, if your company is a well-established iconic brand looking to give back as a team (with a bit of fun competition), then you can host a collection drive that engages groups to vie for the title of “making the greatest social impact.”. Our neighbors collectively donated $2,000. Custom Ink. You can search by subject focus too.

Company 154

Company Nonprofit Apparel Banking 154

Cision

SEPTEMBER 1, 2016

Make friends with local influencers. For this reason, South African professionals in particular have become adept at making friends with local influencers. In rural parts of Africa, local influencers are often the village chiefs. Practice corporate social responsibility.

Local 216

Local Government Community Corporate 216

PRSay

NOVEMBER 10, 2023

The full-service firm represented a variety of clients ranging from Fortune 100 companies to local nonprofits, many of them clients for more than two decades. He was also a founding partner in Worldcom Public Relations Group, a network of independent firms that grew to include businesses in 35 countries.

Ethics 164

Ethics Public Affairs Travel Nonprofit 164

PRSay

JULY 1, 2022

About 2,200 local print newspapers have closed since 2005, cutting the number of newspaper journalists by more than half between 2008 and 2020. Rereading our original chapter on crisis communications underscores the changes that have taken place in corporate America and public relations since then. million in 1974 to 24.3

Handbook 181

Handbook Publicity Newspapers Television 181

PRSay

FEBRUARY 7, 2024

.” Two longtime PRSA members are serving as the instructors: Jeanne Salvatore, president at JMS Communications and a lecturer of public relations at Seton Hall University, and Sherry Goldman, president of Goldman Communications Group and an adjunct professor in public relations at the City College of New York.

Communications 190

Communications Sports Journalism Fashion 190

Deirdre Breakenridge

AUGUST 26, 2014

A Guest Post By Suzanne Mannion, EVP & Co-founder, Newsmaker Group. In that case, your journey might lead you towards a job in internal communications working for a corporation where you promote the company’s various products, services and experts. Many local chapters have working groups for new and young professionals.

Industry 316

Industry Travel Fashion Tourism 316

PRSay

AUGUST 13, 2020

Dallas and Fort Worth, Texas, where I now live, and contributed my professional skills to local chapters of Indivisible and Black Lives Matter. Companies saw the power of these activist groups and began hiring specialists who could use the same tools and strategies to protect corporate interests. Looking to the past.

System 187

System Public Affairs Employee Nonprofit 187

ImPRessions - Crenshaw Communications

SEPTEMBER 6, 2016

When done well, social marketing programs can showcase corporate values, demonstrate commitment to community, and engage consumers, while providing needed resources for a group or cause. Our local partners knew the “lay of the land” and were cooperative on every level. Do commit for the “long haul.”

Local 120

Local Corporate Groups Ethics 120

Stephen Waddington

SEPTEMBER 16, 2020

Story is a corporate punk. Birmingham is back under local restrictions. We work with corporates, B2B companies and the public sector, helping them to tell the real stories of people, places and those they serve. Our clients include Berkeley Group, the FA, the British Business Bank and Goodman. How was your lockdown?

B2B 151

B2B Banking Corporate Crisis 151

Cision

MAY 18, 2016

Sonja Warner, vice president of global corporate communications at TransMedia Group, says only through planning and strategy will you reach your target audience effectively. You recently joined TransMedia Group as the vice president of global corporate communications. Has it improved global corporate communication?

Corporate 159

Corporate Groups Local Enterprise 159

PRSay

OCTOBER 17, 2019

A distinguished corporate executive, Byrum traveled throughout the country living and working in California, Texas, Washington, D.C., A distinguished corporate executive, Byrum traveled throughout the country living and working in California, Texas, Washington, D.C., Reed Bolton Byrum, APR, Fellow PRSA, died on Oct. 26 at 11 a.m.

Ethics 88

Ethics Financial Local Newspapers 88

Landis PR

SEPTEMBER 18, 2023

Photo courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, Danielle Dickinson – The Castle Group. Until recently, the execution of these strategies has not been a top priority for many corporate event clients. For the original blog, please visit here.

Government 69

Government Measurement Groups Corporate 69

PRSay

JUNE 15, 2021

For corporate communicators, Pride in 2021 can seem confusing and challenging. Do you have employee resource groups or other affinity organizations for diverse staff? Are you involved in our community in some way (such as a partnership with an LGBTQ advocacy or other group)? The list is long. Always in all ways.

Employee 201

Employee Community Leadership Enterprise 201

ImPRessions - Crenshaw Communications

SEPTEMBER 12, 2017

million to local customers. It was part of a summer 15th anniversary promotion to challenge the local baseball team into winning 15 straight games. Local Author Stages Book-Signing at Favorite Retailer… 7-Eleven? According to local media , the protests won’t keep Starbucks away – can anything?

Brand 136

Brand Branding Local Hotels 136

Stephen Waddington

JULY 16, 2021

Employees were a particularly complex stakeholder group during lockdown. Companies that have invested in their local communities during the crisis continue to benefit from a reputational dividend. This is likely to be an issue on the corporate agenda for the next decade.

Publicity 199

Publicity Government Crisis Employee 199

ImPRessions - Crenshaw Communications

MAY 18, 2018

Especially in today’s atmosphere of increasing corporate activism , a company that takes a stand on a controversial topic can create lasting bonds with customers – even if it alienates others in the process. PR is a primary tool for corporate speech on social issues. Over 1400 people ventured in to see how locals live.

Brand 149

Brand Branding Storytelling B2B 149

Landis PR

APRIL 29, 2024

Key services: Strategy and Organizational Culture Strategic Communications, Public Relations and Branding Public Affairs and Corporate Responsibility Data Analysis and Future Scenarios Crisis Communications Top Advice for Foreign Companies Navigating Media and Communications Environment in Finland 1. million users Facebook : 3.59

52

52

Cision

AUGUST 23, 2017

From your corporate leaders to your average employees, involve the people behind your company in your digital PR campaign. During #RestaurantWeek, Lendistry team members shared their favorite restaurants, mostly locally-owned eateries as the company’s clientele is local small businesses. Share Relatable Stories.

Digital PR 251

Digital PR How To Small Business Analysis 251

MaccaPR

AUGUST 26, 2015

Corporate histories are important to customers, employees, business partners, and community members. Your corporate story can prove that sound business decisions have been made along the way, pay respect to your employees, build goodwill, and demonstrate long-lasting corporate strength. Legos' Corporate History Video.

Corporate 48

Corporate Examples Storytelling Brand 48

5W PR

OCTOBER 20, 2020

A Porter-Novelli survey of 150 business leaders this July revealed that 85% feel it’s no longer acceptable for corporations to simply make money but must also make a positive impact on society. What’s important for CEOs, their boards, and CMOs to know is that there’s a clear difference between corporate mission and brand purpose.

Brand 88

Brand Branding Survey Study 88

Landis PR

OCTOBER 17, 2022

We recently announced that San Francisco Business Times included Landis in its Top 100 businesses in the Bay Area Corporate Philanthropy list. group of advocates, experts, and lawyers who fight for gender justice, taking on issues that are central to the lives of women and girls. They’re a well-regarded (top marks on Charity Navigator!)

Nonprofit 98

Nonprofit Banking Healthcare Community 98

PRSay

JANUARY 8, 2019

Whether you serve a large corporation, small nonprofit, major research university or municipal government, at some point your boss has probably said, “We need more media attention. Which students at your local college or university are already making the world a better place, and how are they doing it? Can you make it happen?”

Storytelling 163

Storytelling Media Nonprofit Government 163

Bianchi Biz Blog

JUNE 16, 2022

Show organizers expect nearly 30 brands from local to exotic automakers to exhibit on the show’s main floor at Huntington Place, with most exhibits expected to focus on EVs and emerging technologies. For more information on specific sponsorship opportunities, interested parties should contact The Fulkerson Group at 586-612-3234.

Technology 86

Technology Automotive Mobile Conference 86

Communications Conversations

MARCH 29, 2019

So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. Courtney Filipovich, senior specialist digital planning – United Health Group (nominated by Christy Warner). I’m quite certain Alison will find herself in a senior leader role very soon.

Social Media 128

Social Media Agriculture Marketing Media 128

Communications Conversations

NOVEMBER 12, 2020

You had a vibrant and long career in PR, working in almost every possible setting–from corporate to agency to non-profit. Corporations and non-profits are not that different from each other. I was a solo corporate comm. director in several corporations, and that was really challenging. Oh, so many.

Publicity 174

Publicity Leadership Corporate Agency 174

ImPRessions - Crenshaw Communications

SEPTEMBER 11, 2018

Even if a B2B service has helped a smaller up-and-coming brand, it may still be relevant to local press, specialist media, or social discussion groups. But any company can create legitimate local news through a commitment to a community cause, for example. Sometimes it’s a demonstration of corporate values.

B2B 147

B2B Pitching Case Study Local 147

Bianchi Biz Blog

NOVEMBER 20, 2023

I’ll never forget driving to Petersen Publishing Company some 50 miles from my home and pitching three articles to Lee Kelley, editorial director at the new Hot Rod Specialty Publications Group. I have a small vineyard and make wine with a local winery…high-end hobbyist but one day, who knows? Talk about a dream job! Words are my life.

Journalism 114

Journalism Automotive Interviews Writing 114

PRSay

JANUARY 9, 2020

When we began this decade, many local newspapers had at least 10 more pages of non-syndicated content than they do today. This includes newsletters, closed Facebook groups and social media pages, among other places. Yet, in reflection, so much has changed. Organic reach on social media was also still possible for brands.

Trends 151

Trends Nonprofit Consumer Newspapers 151

Stephen Waddington

OCTOBER 13, 2020

Environmental, Social and Governance (ESG) is likely to be a major issue on the corporate agenda for the next decade. Special campaigns were developed to reach groups that might otherwise not pay attention to the lockdown messaging.

Report 144

Report Communications Government Crisis 144

PRSay

JUNE 9, 2021

Publicis Health, part of Publicis Groupe S.A., A ruling against Publicis could set a precedent that should make advertising and public relations agencies more cautious and concerned about [living up to their] advertising ethics and corporate responsibility,” said David Clark, a partner at the Clark Law Office in Lansing, Mich.

Crisis 164

Crisis Ethics Publicity Marketing 164

PRSay

NOVEMBER 2, 2017

Nearly a decade ago, the PRSA Foundation sponsored research that found only 23 percent of graduate business schools consistently provide instruction in reputation management, corporate communications and related ethical dimensions. We want more people, more groups we can connect with. We talk about creating constituencies.

Communications 116

Communications Case Study Training Reputation 116

Communications Conversations

JUNE 2, 2017

Because it lends credence to a trend I’ve long noticed, and often wondered about: Why are agency people far more networked than their corporate peers? Think about your local professional organizations–for me, that means MIMA and PRSA. Who largely makes up those groups and attends those events? You travel a lot.

Agency 84

Agency Corporate Brand Branding 84

Landis PR

MAY 16, 2022

I spent 18 years in sports public relations (San Francisco Giants, Nike, EA Sports) before moving into various corporate PR roles (Ubisoft, Gap, Inc., I reside in North Beach in San Francisco, so keeping up with our local food and wine scene is my hobby! We were available for birthday parties, corporate events and airport greetings!

Sports 52

Sports Hotels Newspapers Corporate 52