Waxing UnLyrical

NOVEMBER 10, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Ten Reasons PR Pros Should Blog November 10th, 2010 Tweet Last week, Joe Hackman hosted Danny Brown , Gini Dietrich and me on his BlogTalkRadio show, aptly entitled PRapalooza. Blogging is a strange beast.

Blogging 90

Blogging Facebook Twitter Writing 90

Stephen Waddington

MAY 19, 2020

That will continue, impacting outdoor, experiential, events, meetings and print Brands need to own and control their own media to engage with stakeholders. Catherine Arrow recently wrote about the post COVID-19 challenge facing organisations on my blog.

Crisis 151

Crisis Government Energy Community 151

Ishmael's Corner

JANUARY 25, 2015

One could make an argument that a similar exercise would benefit the communications profession. Moz Blog : As explained in our SlideShare, “The Blending of Digital Marketing and PR,” organic search represents a natural extension of PR. After all, we’re students of media. You can subscribe to the newsletter here. Happy reading!

Communications 60

Communications Storytelling Web Journalism 60

Scott Public Relations

JUNE 26, 2020

Since 1987, when the FCC (Federal Communications Commission) Fairness Doctrine was repealed that required broadcast, network, and print media to present news in a balanced and factual way, the path has been cleared for one-sided, fantastical, and controversial broadcasts and articles. It’s an exercise in futility.

Healthcare 52

Healthcare Insurance Insurance Social Media 52

Stephen Waddington

JUNE 21, 2018

The original promise of the internet was that mainstream media would be disintermediated and the public would have access to a huge variety of blogs and websites. Print, not news, in decline The quarterly Audit Bureau of Circulations (ABC) data is a depressing read. Print has ceded to digital in all but a few niches.

Social Media 73

Social Media Print Study Advertising 73

Sword and the Script

DECEMBER 5, 2017

Finally, there are some that have been actually able to sell subscriptions to print magazines they publish (Lifetime Fitness). It was a wild success with thousands of registrations and an absurdly high volume of exposure across news, blogs and social media. The company repeated this template in subsequent years with comparable success.

Content Marketing 67

Content Marketing Case Study Marketing Conference 67

ZudePR

MARCH 22, 2018

I’d been business blogging since early 2014, and diligently sending out helpful stuff to my email list subscribers since early 2015. (I My blogging had become more ambitious and I’d written a few unconventional influencer posts that had gone down well. This blog post showed me another way. H: What about the print quality?

Writing 83

Writing Google Blogging Exercises 83

Bad Pitch Blog

MAY 23, 2007

An editor at Home Channel News (think distribution channel, not TV channel) has asked the Bad Pitch Blog to voice her plea. A "story idea" that defies everything you have ever known about what actually gets written in a print publication? This editorial plea is near to my heart as it comes from a retail trade publication.

Pitching 40

Pitching Construction Exercises Retail 40

Mindful Marketing

FEBRUARY 8, 2019

.” The FDA, which regulates food labeling, continues to allow food manufacturers to print “whole grain” on the front of their packages without any absolute or relative reference information , i.e., how many grams of whole grain the product contains or how much whole grain there is relative to refined flour. ” x 4.5”)

Print 80

Print Consumer Exercises Groups 80

ZudePR

DECEMBER 30, 2016

Reading this book inspired me to write this blog post , which has been shared more than 1700 times on social media. #2: Hot off the printed press. Speak, write, blog, tweet, make videos — whatever. All the exercises and activities I want to do with my family. 2: Influence: The Psychology of Persuasion by Robert B.

Writing 84

Writing Google Meeting Airlines 84

MaccaPR

SEPTEMBER 3, 2014

Chief marketing officers are in love with the idea of breaking a GUINNESS WORLD RECORDS® event record and having their brands bask in the seemingly viral eruption of TV, radio, print and online buzz that comes from that honor. GUINNESS WORLD RECORDS Secret #4: Simplicity. “You don’t want to overwhelm journalists.

Viral 88

Viral Marketing Guidelines Local 88

Contently - Strategy

DECEMBER 5, 2019

If you prefer to view a PDF version of the report that’s easier to print, we’ve got you covered here.]. But brands that rely on churning out generic blog posts are failing to give people what they want: visual content. Brands spend large sums of money on content marketing. Report Methodology.

Financial 111

Financial Industry Report Insurance 111

Bad Pitch Blog

OCTOBER 5, 2008

To the stubborn ones I offer a solution: Want print? If you are on a top-notch blog or even in the (*ugh) newspaper, you need to DO something with it, send it to folks with a “I’m sure you saw this” note or post it everywhre. I don’t know about you but I haven’t got time for this painful exercise in listening-to-others.

Print 40

Print Web Measurement Exercises 40

Frederik Vincx

DECEMBER 11, 2015

Hence, this isn’t a typical 500-word blog post with 10 tips to ( insert random PR activity ). Long form blog posts? Read more about FINN’s journey to becoming a lean PR agency in founder Raf Weverbergh’s 3-part blog post. Writing a blog post? Answering an email inquiry about the status of the blog post?

How To 60

How To Software System Employee 60

Cision

AUGUST 3, 2016

Much as marketers and brand managers realized as the Internet gained currency that they couldn’t (or shouldn’t) treat digital and print communications the same, now digital channels have a great many slices (Facebook ≠ Instagram ≠ Twitter, etc). Brand attributes, far from an academic exercise, inform how you write, design, speak and tweet.

System 120

System Newspapers Technology Brand 120

Buzzstream

NOVEMBER 10, 2020

If a study reveals that ‘1 in 4 Brits exercise for mental health reasons’, write that as your subject line rather than a pun-filled cliché. You can also print your pitch out and mark it with a pen as you read through and spot errors – trust me, there’s often at least one. . Get to the point and avoid fluff or trying to be too clever.

Pitching 164

Pitching Writing Digital PR How To 164

Journalistics

APRIL 5, 2016

Multimedia journalists are expected to be able to produce or adapt content for an increasingly wider-range of media, including traditional broadcast, print and Web formats, as well as blogging, podcasting (audio and video), social media, and live content platforms (Periscope or Facebook Live for example).

Media Relations 40

Media Relations Media Mobile Pitching 40

Journalistics

APRIL 5, 2016

Multimedia journalists are expected to be able to produce or adapt content for an increasingly wider-range of media, including traditional broadcast, print and Web formats, as well as blogging, podcasting (audio and video), social media, and live content platforms (Periscope or Facebook Live for example).

Media Relations 40

Media Relations Media Mobile Pitching 40