Shift Communications

MARCH 6, 2015

The Future of Marketing ebook features all nine interviews, covering topics from big data and wearables to security and the sales and social media landscapes. Those interviewed range from CEOs and journalists and include the following: Sara Castellanos : Tech Reporter at Boston Business Journal.

eBook 60

eBook Marketing Interviews Big Data 60

Flack's Revenge

AUGUST 23, 2016

I am a big fan of podcasts, and like listening to them while jogging. A few years ago, I discovered Sound Opinions , a superb forum in which rock critics Greg Kot and Jim DeRagotis discuss music news, interview bands, host impromptu performances and dissect new album releases. I’m also a music lover.

Brand 120

Brand Branding Big Data Technology 120

Shift Communications

JANUARY 20, 2015

We had a chance to interview some of the top thinkers driving innovation and transformation in the marketing world, and get their perspective on the Big Question: What IS the future of marketing? Back in September, we attended the FutureM and INBOUND Conferences in Boston. Who is Sara Castellanos?

Marketing 60

Marketing Privacy Big Data Technology 60

Waxing UnLyrical

AUGUST 14, 2013

Yet, they haven’t direct control over actions, impromptu answers, or spontaneous interviews that very often arise for their counterparts. Whether they’re sitting next to an assembly member, on their way to an interview, or at a local function or meeting, Accessibility presents no problem.

Big Data 81

Big Data Government Local Data 81

Presspage

JULY 25, 2017

Engagement and followers on social media, visitors to your website, the amount of time spent on your website, the type and amount of data collected in your information database, percentage of opened newsletters among others may be good metrics to use. Online data is booming.

Data 92

Data Tools Measurement Big Data 92

MaccaPR

APRIL 18, 2017

So Muck Rack indexes every article that the reporter writes and uses big data to make it quickly searchable.”. New York-based web community offers portfolios for freelancer journalists, along with in-depth interviews such as this. Media Bistro Designed as a resource for writers rather than PR professionals, this. clippings.me.

How To 121

How To YouTube Pitching LinkedIn 121

Cision

MAY 5, 2016

In this interview, Lisa discusses the challenges health brands face, how to incorporate digital into your public relations strategy and why collaboration between communication professionals and clients is necessary for success. Showing the impact of PR on brands, on the market and overall client business objectives will grow in importance.

Healthcare 120

Healthcare Policies Pharmaceuticals Big Data 120

Bad Pitch Blog

JANUARY 13, 2016

Thanks to buzzwords like big data, the cloud, social media and more, it’s harder than ever to send a bad pitch. Interview Briefs, Spokespeople & So-Called Media You Should Avoid : We look well beyond the front end of the media relations process. Kardashian. The good news? The bad news?

Pitching 40

Pitching Media Relations Media Big Data 40

Waxing UnLyrical

JUNE 13, 2016

PR Measurement and Evaluation – an interview with Richard Bagnall. The Measurement Life: An Interview with Jim Macnamara. So what better way to kick the week off than to feature some of the world-class speakers and their thoughts on integrated communications, which is the theme of this year’s Summit? Here you go. ” 2.

Education 40

Education Measurement Government Interviews 40

Ethical Voices

MARCH 14, 2022

Note: This interview was conducted before Aaron and PRSA NY spoke out and drew greater attention to the Crain’s Story on the horrible actions of Ronn Torossian. When you’re out there interviewing for another job and they want to know, why’d you leave your last job?

Ethics 52

Ethics Publicity Data Agency 52

PRSay

OCTOBER 12, 2016

In an interview with the New York Times , Hans-Gerd Bode, Volkswagen’s communications chief described the crisis as a “tsunami.” Based upon Zignal’s experiences, three trends ring true for every modern crisis: A modern crisis is fueled by data: In today’s modern marketplace, companies are inundated with massive amounts data.

Big Data 60

Big Data Crisis Communications Data Crisis 60

Critical Mention

AUGUST 26, 2018

There are also six professional tracks that attendees can choose from: marketing communication, leadership & management, big data & measurement, reputation & crisis management, tools & techniques, and a special interests track. The post Interview with PRSA’s National Chairman, Anthony W. SCHEDULE A DEMO.

Interviews 79

Interviews Ethics Conference Leadership 79

Beyond PR

APRIL 27, 2016

Targeted email invites for demos or interviews are another place to promote your press kit link. Giveaways and contest details, demo announcements, interview requests and general show commentary are popular choices for trade show tweets. Be creative when live-tweeting from the event.

Trade Shows 40

Trade Shows Marketing How To Real Estate 40

Waxing UnLyrical

JULY 2, 2018

KPIs included local media interviews, toolkit downloads, and increased engagement at local chapter levels #measurepr. Our most challenging PR measurement moments: A5 The most challenging PR effort was a health communications campaign for a non-profit with outreach to remote areas. A5: It was when I worked remotely for a publishing company.

Measurement 40

Measurement Nonprofit Education Social Media 40

Marketwired

FEBRUARY 16, 2016

Additionally, Iliff frequently moderates and participates on panels at leading technology and business conferences, and she has presented at countless conferences on the future of PR and big data. The quotes pique far more interest around our guests and their interviews. She holds a B.A. For my podcast, Women Worldwide.

Creativity 100

Creativity Pitching Writing Conference 100

Ethical Voices

AUGUST 29, 2022

It’s being used by big firms. How do we use this big data that we capture? Listen to the full interview, with bonus content, here. I mean, maybe the creation of radio might have been like this at the time in the early 1900s, late 1800s, but artificial intelligence is here.

Ethics 91

Ethics Groups Handbook Education 91

Onclusive

DECEMBER 22, 2017

Big data will empower us to create more and more highly personalized content experiences. The post AirPR Interview Series: Jon Gelberg, Inc. In terms of measurement, every article we publish, every video we create, every immersive ad we delivered is directly tied to in-depth metrics.”.

Interviews 294

Interviews Strategy Content Marketing Advertising 294

Sword and the Script

MARCH 20, 2018

The event marketing team may look at higher level metrics to improve the event overall, while account managers can use data at the individual level to do better manage their client relationships, deliver better service, and increase account value. Sand Hill: Mining an Untapped Vein of Enterprise Big Data. Startup Marketing?

Industry 72

Industry Marketing Enterprise Mobile 72