Bianchi Biz Blog

APRIL 29, 2024

Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. There’s a strong entrepreneurial spirit and a readiness to embrace new technologies and innovations.

Marketing 92

Marketing Local Crisis Management Internal 92

Bianchi Biz Blog

MARCH 7, 2024

Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. This multifaceted economy highlights Israel’s significant role in shaping global trends in technology and business.

Print 105

Print Marketing Real Estate Automotive 105

Sword and the Script

APRIL 2, 2019

It found as the Wall Street Journal reported , “Advertisers with in-house agencies increased to 64% of the survey’s respondents from 42% a decade ago, according to the study.” (By So, what does this in-housing trend mean for PR agencies? I’d like to believe, PR agencies that specialized in crisis communications can identify here.

Agency 95

Agency Trends Marketing Survey 95

Bianchi Biz Blog

MARCH 21, 2022

I’m a senior editor and writer for Laser Focus World , which focuses on all-things photonics—my role allows me to learn about new and emerging technologies and their implications for the future for researchers, developers, and real-world applications. Is a PR Agency Trying to Get You Fired? What story or stories are you most proud of?

Meeting 73

Meeting Newspapers Agriculture Media 73

Stephen Waddington

OCTOBER 18, 2018

The calendar is typically a working document managed by the PR team and its agencies and shared with the board or senior leadership team and operational areas of the organisation. The chip paper phrase originates from the 24 hours news cycle when newspapers printed two editions per day. News has a finite shelf life.

Tools 203

Tools Web Banking Wikipedia 203

Doctor Spin

MARCH 1, 2024

Here’s a list of places where someone might find entry-level jobs in public relations: Public relations agencies. Government agencies. Newspapers, magazines, television stations, and online media companies may have entry-level positions in their PR or communications departments. Marketing agencies. Technology companies.

Publicity 52

Publicity Public Affairs eBook Nonprofit 52

Polaris

NOVEMBER 17, 2015

Why technologies developed for space exploration impact growing practices on earth. Space technologies: Plants in space: how exploration is driving innovation here on earth. Local TV, radio, newspapers, and trade magazines all conducted interviews and ran stories in response to our ideas. #2

Agency 100

Agency Newspapers Interviews Radio 100

Maxim Behar

AUGUST 16, 2022

We are overwhelmed with screens, newspapers and social media with carbon, solar and all sorts of other terms. Now technology and fast communications make it possible to know more and do more. We live in a "green" euphoria without much of an understanding what it is all about. There is nothing complicated and unusual.

Energy 52

Energy Newspapers Government Technology 52

Stephen Waddington

DECEMBER 15, 2021

Artificial intelligence - The UK Government’s National AI strategy outlines a plan to invest in the AI ecosystem, to support the transition to an AI-enabled economy, and to ensure the governance of technologies. 30 agencies submitted data to the project. None of the top 20 agencies participated. This agency market is our home.

Publicity 128

Publicity Government Guidelines Facebook 128

Sword and the Script

JANUARY 3, 2023

Public affairs: This involves working with government officials and agencies to shape public policy and advocate on behalf of an organization.”. Adaptability: PR is a rapidly evolving field, and PR practitioners must be able to adapt to new trends and technologies in order to be successful. And in B2B marketing it already does.

Interviews 100

Interviews Publicity Technology Social Media 100

Sword and the Script

DECEMBER 29, 2020

Several posts on PR technology made the top 10 posts on Sword and the Script as measured by reader clicks. The tech briefings, where I provide a close look at a PR technology tool, really seemed to resonate. Eight-six posts were published on this site in the last 12 months. That’s about 24 more than were published in 2019.

SEO 102

SEO Software Resources Newspapers 102

PRSay

AUGUST 6, 2019

They do not read newspapers and magazines or watch traditional television. I have even witnessed at least one agency who has taken this approach. Once a week, they have a dedicated group of college-age Gen Zers visit their firm and share the latest trends and insights with agency employees. Tip 5: Give your media mix a makeover.

Television 158

Television Instagram Consumer Newspapers 158

Cision

APRIL 27, 2016

In this interview, Holly shares her thoughts on the effect of technology changes on the entertainment industry, the need for new and innovative content and the importance of connecting with your industry’s influencers. What is it like to now move to an agency? Technology has changed the business model.

Real Estate 120

Real Estate Television Technology Agency 120

Solo PR Pro

OCTOBER 5, 2021

I was that first grader who wanted to start up a class newspaper,” he jokes when describing himself. After spending most of the 1990s covering healthcare for USA Today, the newspaper transferred him to San Francisco to cover technology.

Meeting 97

Meeting Handbook Newspapers Government 97

5W PR

JUNE 23, 2022

The property technology industry has been growing and evolving which means that companies trying to generate positive media coverage for their brands in the industry are facing an increasingly difficult task. The post Prop Tech Public Relations appeared first on Public Relations Blog | 5W PR Agency | PR Firm. Media Coverage.

Publicity 88

Publicity Reputation Technology Industry 88

Bianchi Biz Blog

NOVEMBER 9, 2020

the number of media outlets has dropped by almost 60 percent since 2015, with the lion’s share of the decline coming from the daily newspaper ranks; The number of reporters has dropped significantly as well, with U.S. In fact, some PR agencies are amplifying the “media relations is dead” message for another reason.

Media Relations 101

Media Relations Automotive Media Newspapers 101

Offleash

OCTOBER 16, 2017

After earning my bachelors degree in journalism I traded my dream of penning columns at a newspaper for a 9-5 job with benefits in order to provide for my family. Since journalism intersects with PR, she recommended I cold call a few local PR agencies and inquire about an entry-level position. What’s a day like as a PR agency VP?

Agency 40

Agency Journalism Newspapers Employee 40

Shift Communications

NOVEMBER 5, 2014

For example, if I get a small mention in the local newspaper about SHIFT Communications that doesn’t have attribution, a clickstream, or a call to action, it would take an extensive research project to find out the true impact of that article. Vice President, Marketing Technology. click to tweet this. Christopher S.

Measurement 159

Measurement Insurance Insurance Newspapers 159

ImPRessions - Crenshaw Communications

JUNE 12, 2018

Dan Edelman (1920-2013) brought products to the public’s attention in a way that was new at the time – by getting their stories in newspapers and on television. He started the PR agency that still bears his name in 1952. As the story goes, he had hair care client Toni Co. The rest is history.

Corporate 178

Corporate Mobile Energy Public Affairs 178

Cision

APRIL 26, 2016

New tools and technology are always accessible, but if you don’t have a plan for how you will use them, you won’t benefit from them. The tools and technology will come after. If I was stuck on a desert island, I’d…be forced to “unplug” from technology and actually relax. I’ve never looked back. Images via Pixabay: 1 , 2.

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120

Onclusive

JUNE 29, 2018

KFC is apologized with a creative stunt: rearranging its name to spell “FCK” in a full-page ad in top newspapers. Utilizing data and AI technologies to assess the situation can provide insights into how to respond and allow CEOs to make data-driven decisions. KFC went through a highly publicized, somewhat bizarre crisis in the U.K.

Crisis 186

Crisis How To Brand Branding 186

Stephen Waddington

JULY 11, 2017

European researchers have spotlighted challenges facing public relations agencies and teams in the eleventh edition of the European Communications Monitor. Analysis is based on 20 countries and different types of organisations including companies, non-profits, governmental, and agencies. 5 Hypermodernity. and 9.6%). #10

Communications 115

Communications Publicity Survey Newspapers 115

Maxim Behar

NOVEMBER 23, 2020

The PR expert Maxim Behar shared his opinion for 24 Chasa newspaper about the rapidly changing communications and the application of modern media tools in business. The Bulgarian Association of Communication Agencies expects a 10% decline in the advertising market for 2020. 24.11.2020. Well, for sure.

Crisis Management 83

Crisis Management Crisis Advertising Advertising 83

Bianchi Biz Blog

MAY 8, 2023

Our team covers transportation and mobility, including electric vehicles, driver-assist technology and connectivity. I then worked as an investigative reporter at the Forward, a Jewish newspaper, and went back to school for business journalism and data journalism. I am a tech and innovation reporter at Automotive News.

Automotive 85

Automotive Report Meeting Radio 85

Shift Communications

OCTOBER 23, 2015

As a technology PR professional who started her career on the editorial desks of daily newspapers, I’m fascinated with traditional media’s efforts to keep up with the times (pun sort of intended) and the use of emerging tech in communications. What do you think? Will the NYT’s use of VR produce a compelling way to share news?

Newspapers 60

Newspapers Film Technology Google 60

NewsWhip

JULY 14, 2020

In a wide-ranging conversation, we talked about the use of data as part of the day-to-day operations of an agency, and how agencies should think about their tech stack. You’re Digital Director at ENGINE MHP Can you tell us about the business, especially the areas of special competence that the agency has?

Data 176

Data Public Affairs Engineering Pharmaceuticals 176

ImPRessions - Crenshaw Communications

NOVEMBER 15, 2016

This is obvious, but many agencies outsource heavy content production, and it’s easy to lose something in the process. Whether handled internally or outside a PR agency or department, it’s helpful for the teams to plan and brainstorm together so that each can learn from the other. Have joint planning sessions.

Content Marketing 120

Content Marketing Pharmaceuticals Marketing Software 120

5W PR

MARCH 18, 2019

Technology Never Rests. If there is one pervasive truth the past four decades have taught us, it’s that technology will just continue to grow at increasing rates. Remember when, not that long ago, broadcast media was king, newspapers were holding their own, and the internet was a novelty? We’re way past all that.

Advertising 74

Advertising Advertising Newspapers Consumer 74

Sword and the Script

DECEMBER 20, 2022

There are so many thoughtful contributions – from people working on both the in-house and agency sides. And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. To that end, this year’s roundup is uh-mazing.

Marketing 190

Marketing Content Marketing Data Social Media 190

Sword and the Script

JULY 17, 2018

1) Vox Optima Your business seems to do a lot of work with federal government agencies. What are the biggest challenges such agencies face in strategic communications? . For military agencies, the biggest challenge is preserving the role of ensuring the fair and free flow of accurate information to a professional and independent press.

Government 90

Government Publicity Public Affairs Agency 90

Newsfile

FEBRUARY 27, 2024

As a global news agency, it operates in more than 235 locations across 94 countries. AP stories are picked up by newspapers, websites and broadcasters worldwide. Content comes from newspapers, journals and magazines, making it a valuable resource for in-depth research and analysis. In fact, 17% of those polled visited the Yahoo!

Financial 52

Financial Media Analytics Data 52

Sword and the Script

JUNE 18, 2019

In the B2B technology world, which is the lenses through which I example things, I’ve found PR usually reports to marketing – but supports the whole business – when a company is small or young. 11) “I get my clients, who are experts in their fields, into newspapers, magazines, online publications and on TV and radio.”.

Employee 150

Employee Print Writing Survey 150

PR in High Definition

MAY 24, 2023

They are using the technology to help them with various work tasks, but have a huge fear of managers finding out. An amazing article about our client in a national newspaper like the Financial Times, will feature at the top of search results and will have an impact on that company’s reputation.

Google 62

Google Engineering Tools Privacy 62

Stephen Waddington

DECEMBER 5, 2018

Indeed, many of the hottest public relations agencies such as Manifest and the Romans, and large international networks such as Golin, Ketchum, and Weber Shandwick, proudly lead with earned media. The Daily Telegraph was the first UK national newspaper to go online in November the same year.

Media Relations 115

Media Relations Media Print Newspapers 115

Masters in Communications

FEBRUARY 12, 2022

As technology advances, we require up to the minute information quickly and efficiently. Mass communication is a subarea of communications studies in the US, and social science with some elements of physical science - especially when designing systems and technology to transmit messages. Mass communication aims to meet these needs.

Ethics 52

Ethics Communications Print Television 52

Maxim Behar

OCTOBER 19, 2022

The institution of television has two elements - one is technological, the other is content. The technological cannot be stopped because you see what is happening globally. Why are newspapers going away? Television is also measurable, but all these agencies - they can be somehow modified. Cheap as a level of content.

Television 52

Television Wireless Advertising Advertising 52

The Hoffman Agency

FEBRUARY 1, 2021

It’s not to say that PR agencies can’t get clients into top-tier publications — far from it — it’s just that it’s bloody hard and requires planning, digging for the right stories, and bringing all the elements together that will make the story fly. Importantly, the PR agency and client work closer together on landing these pieces.

Publicity 36

Publicity How To Agency Pitching 36