ImPRessions - Crenshaw Communications

OCTOBER 3, 2017

There are many public relations industry blogs that offer know-how on everything from crafting brilliant media pitches to perfecting presentation skills. But how to determine which blogs are me-too, and which are worth your while? After that, the blog world is your oyster! Follow these blogs to increase your PR acumen.

Blogging 159

Blogging Pitching Fashion Sports 159

PR 20/20

JANUARY 16, 2023

Hence our obsession with keeping tabs on industry blogs and finding those articles and authors that impact our own ways of thinking. If like us, you’re always looking for new marketing resources, you’ve landed on the right blog post. Below is a guide to Ready North's favorite blogs and publications. Sorry if we missed you!

Blogging 52

Blogging Marketing Pinterest SEO 52

Prowly

APRIL 25, 2024

The days of traditional PR tactics are not numbered, but agencies and brands in 2024 should consider trying out new approaches to get the biggest bang for their buck. In this […] The post The Definitive Guide to Influencer PR in 2024 appeared first on Prowly Blog.

Agency 196

Agency Blogging Brand Branding 196

5W PR

MARCH 25, 2024

It was also named Agency of the Year at the 2023 American Business Awards®. The Manifest has named us as one of the most-reviewed TikTok Marketing Agencies in New York and we are beyond excited to share this with all of you. To be crowned as a leading company on The Manifest’s platform is surely a huge milestone for us.

Agency 88

Agency Marketing Advertising Advertising 88

Communications Conversations

DECEMBER 3, 2014

Two Facebook posts in the last week got me thinking: Should I really keep blogging? First, Geoff Livingston talked about how if he had to do it all over again, and start his social presence from the ground up, he would NOT blog. And, it got me thinking: Should I keep blogging in 2015? I started my blog almost six years ago now.

Blogging 144

Blogging Writing Creativity Meeting 144

Sword and the Script

FEBRUARY 12, 2019

Writers that report success with blogging share the following characteristics: They are more likely to write longer or more in-depth content; They tend to spend six or more hours writing a post; They are 2.5 1) How long should a blog post be? Today the average blog post is 1151 words. So, how long should a blog post be?

Blogging 107

Blogging Survey B2B Analysis 107

5W PR

MAY 10, 2023

5W is very excited to share that we have launched a new digital agency, HOW, which is a wholly-owned subsidiary of the 5WPR family. After 20 years of delivering best in class communications and integrated services to clients across the B2B and B2C landscape, the agency is launching HOW as an extension of its existing digital team.

Agency 88

Agency B2C B2B Journalism 88

Ishmael's Corner

AUGUST 24, 2014

Such dot-connecting points to blogging as one of the best platforms for thought leadership. At the risk of stating the obvious, defining the objectives for a company blog goes a long way toward determining whether a blog truly delivers on the promise of thought leadership. Brands in Sales Mode at Super Bowl.

Leadership 164

Leadership Blogging Storytelling SEO 164

Solo PR Pro

FEBRUARY 20, 2024

This blog post is your guide in navigating these waters. Below are three strategies that can help you make the transition from agency to solo: Clear Communication : Whether it’s clients, stakeholders, or colleagues, convey your intent with clarity and assurance. Retain its essence but don’t shy away from reinvigorating its identity.

Agency 96

Agency Exercises Strategy Internal 96

Onclusive

FEBRUARY 9, 2021

A strong PR agency that aligns with and understands your business can be an invaluable strategic adviser and resource for your brand in this endeavor. However, not all brand and PR agency relationships are created equal. Why work with a PR agency, and is it right for your organization?

Agency 195

Agency Strategy Communications How To 195

Shift Communications

SEPTEMBER 17, 2014

The same could be asked about a blog: If a blog is written but has no readers, does it exist at all? Don’t let your blog fall into the cobwebs of your website. Content creation can be one of the hardest things to plan when you first begin blogging. Your readers are already on your website to read the blog.

Blogging 161

Blogging How To SEO Analytics 161

Ronn Torossian

SEPTEMBER 25, 2020

Additionally, there are plenty of ways that an ICO can be promoted through public platforms – through blog posts and articles, to speeches at conferences, to pitching the […]. The post ICO Public Relations: PR Agency Strategy for Initial Coin Offerings appeared first on.

Agency 150

Agency Strategy Publicity Conference 150

Critical Mention

NOVEMBER 9, 2018

Blogs are an effective way for PR and marketing pros to get information quickly and easily. With so many blogs out there, the challenge becomes which ones to choose while you’re on your daily commute, coffee break or even at your desk. So we’ve done the research for you and listed our top six blogs that will keep you in the know!

Blogging 61

Blogging Resources Internal International 61

5W PR

FEBRUARY 20, 2024

They now seek purposeful brands that create a meaningful impact. Companies must adapt and embrace sustainable brands and mission-driven branding. Consumers now make purchasing decisions based on a brand’s values and impact on the world. Building community Sustainable brands don’t just sell products.

Consumer 78

Consumer Brand Branding Ethics 78

Steve Barrett on PR

JANUARY 25, 2024

A bold merger of WPP’s two most iconic PR agency brands could leapfrog the newly combined entity above Edelman into the No. 1 position, based on last year’s PRWeek rankings.

Agency 144

Agency Brand Branding Blogging 144

ImPRessions - Crenshaw Communications

JUNE 20, 2019

The PR team or agency’s prime directive is to manage the reputation of the brand – and it does that from many angles. The agency will take any company’s broad or vague notions about what it wants from a PR program and translate it into a clear, tailored strategy, which will inform a set of specific tactics. PR strategy.

Agency 188

Agency Publicity Media Training Training 188

HMA Public Relations

OCTOBER 25, 2023

Effective communication, both within an organization, between a client and an agency, and with the public, is necessary for amplifying a brand's key messages. Rayna Burgett discusses the power of purpose driven communications and draws insights from a recent client event in this blog post.

Communications 76

Communications Brand Branding Agency 76

Landis PR

OCTOBER 2, 2023

By Brianne Murphy Miller Note: This is a reposted blog by Public Relations Global Network. For the original blog, please visit here. All relationships take effort, and that includes the one between client and communications agency. Setting things up correctly at the start is key. Setting things up correctly at the start is key.

Agency 64

Agency Technology Meeting Software 64

Shift Communications

NOVEMBER 11, 2014

Blogging isn’t going out of style any time soon; with the ascent of content marketing, blogging, podcasting and video are on the minds of marketers and PR professionals all the time. Part 1: Blog Core Values. Part 10: How To Get Blogging Ideas. Blogging Content Marketing Marketing Strategy Writing'

Blogging 128

Blogging Chemicals Content Marketing Writing 128

PRSay

APRIL 25, 2024

Our professional brands are not dissimilar from the brands of companies or products. Like brand managers, time, thought and energy must be carefully invested in establishing a professional brand that reflects the career path we have chosen to walk. Call it a professional brand strategy if you will.

Strategy 86

Strategy Brand Branding Leadership 86

5W PR

MAY 10, 2023

Customer loyalty is essential for baby brands in a competitive market. Offering Exceptional Customer Service Exceptional customer service is crucial for building customer loyalty for baby brands. Offering Exceptional Customer Service Exceptional customer service is crucial for building customer loyalty for baby brands.

Brand 88

Brand Branding Customer Service Guidelines 88

5W PR

SEPTEMBER 14, 2023

In today’s highly competitive business landscape, building and maintaining brand loyalty is essential for the long-term success of any company. Brand loyalty represents a customer’s commitment to repeatedly choose and advocate for a specific brand over its competitors. What is brand loyalty?

Consumer 148

Consumer Brand Branding How To 148

Konnect Agency

AUGUST 10, 2022

“Thought leadership” is a buzzy phrase that is often thrown around in business circles, but when executed correctly it can be very beneficial in driving awareness and trust for your brand. Why is social media a key part of your thought leadership strategy and how a social media agency can help. Identify Which Platforms to Focus On.

Leadership 98

Leadership Social Media Agency Strategy 98

5W PR

JANUARY 24, 2024

How UGC Benefits Health and Wellness Brands User-generated content (UGC) has become a powerful tool for health and wellness brands , fostering authenticity, community engagement, and trust among consumers. User-generated content is created by individuals who are not professionally associated with the brand. What is UGC?

Brand 78

Brand Branding Community Consumer 78

5W PR

JANUARY 3, 2024

In the dynamic landscape of con͏sumer he͏alth brands , understanding the needs, prefere͏nces, and expectations of the target audience is paramount. Consume͏r surveys emerge ͏as a strategic tool, providing valuable ͏insights that empower brands to͏ tailor their offerings, enhance customer experiences, and foster trust.

Survey 78

Survey Consumer Brand Branding 78

5W PR

SEPTEMBER 27, 2023

Influencer partnerships have become a valuable marketing tool for brands. They help brands connect with their target audience in an authentic and engaging way. Skincare brands, in particular, benefit from influencer collaborations. This helps them build brand awareness, credibility, and loyalty among consumers.

Brand 78

Brand Branding How To Analytics 78

ImPRessions - Crenshaw Communications

APRIL 18, 2023

Gartner calls reputation management “the practice of influencing stakeholder perceptions and public conversations about an organization and its brands.” That’s why some reputation management firms offer PR services and PR agencies often address reputation management. Take a look at Dorothy’s seven tips to crisis-proof your brand.

Reputation 333

Reputation Crisis Customer Service B2B 333

Mediagraphix PR

JANUARY 16, 2023

With the emergence of social media and other digital platforms, it has become easier than ever to market a jewellery brand online. Digitization has made it important for jewellery brands to stay relevant and in front of consumers’ minds.

Agency 52

Agency Brand Branding Consumer 52

Polaris

JANUARY 2, 2015

Here are some of Polaris’ most popular blog posts from 2014, along with the lessons they taught us. I certainly found his answers helpful, publishing them as a Q&A blog post in February titled What Canadian PR Agencies Should Know About New Anti-Spam Legislation. Content Marketing Lesson #1: Make it useful and timely.

Content Marketing 100

Content Marketing Blogging Marketing Storytelling 100

Onclusive

AUGUST 9, 2021

Owned media consists of publishing content on brand-owned channels such as a customer-facing blog, email campaign, or social media outreach. PR pros will need to either write content themselves or help to drive strategy with a team of writers, editors and guest blog contributors. Owned Media & Content Strategy. PR Reporting.

Training 370

Training Media Training Reputation Crisis Communications 370

5W PR

FEBRUARY 28, 2024

For brands that are considering jumping in, they should prepare for the ride of their lives. With the right strategies, companies can transform their brand presence from a passive attendee to a vibrant player, riding the Austin vortex to new heights of success. What is SXSW? This event can be a great launchpad for many companies.

Brand 78

Brand Branding How To Film 78

5W PR

JANUARY 19, 2023

According to research, not only does investing in brand awareness content drive ROI itself, but it also helps the performance of content created for later stages in the buying journey. Brand awareness is a long game What does successful brand awareness content need to do?

Brand 88

Brand Branding Consumer Company 88

5W PR

FEBRUARY 14, 2023

The pet care market is very broad, as it includes everything from big pet supply brands to vet practices and even local pet grooming salons. Brands within the space have the opportunity to connect with a massive target audience through effective marketing efforts.

Brand 78

Brand Branding Communications Education 78

5W PR

JANUARY 24, 2024

Brands can show support for this parenting trend through various strategies. Building trust and authenticity Brands aligned with values like empathy, open communication, and child-led discovery can resonate with permissive parents. By showcasing inclusivity, brands can resonate with the values of many permissive parents.

Trends 78

Trends Brand Branding Policies 78

ReimaginePR

NOVEMBER 13, 2020

Smiling black businesswoman leader tells a story as part of her B2B Brand Storytelling Strategy. A fav client of ours asked me to review a pitch recently because they wanted to try out some brand spanking new B2B Brand Storytelling. They’re a big digital agency that builds and maintains websites you know and use frequently.

Storytelling 296

Storytelling B2B Brand Branding 296

5W PR

FEBRUARY 19, 2024

These days, consumers are more selective with where they spend and brands looking to reach customers face a very specific challenge. Share the brand story , values, and mission. Let the brand’s purpose shine through. Authenticity builds trust and shows the brand can be human, just like its customers.

Consumer 78

Consumer Industry Brand Branding 78

5W PR

MARCH 24, 2023

As spring approaches, brands look for ways to engage with their audiences and stand out from the competition. Hosting unique and memorable brand events is one such way – these capture the essence of the season. Here are some creative event branding ideas for spring that can help brands make a lasting impression.

Creativity 97

Creativity Brand Branding Fashion 97