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5 Smart PR & Marketing Trends for 2024

The Proactive Report

It’s time to start thinking about your 2024 marketing and PR strategies. These PR and marketing trends can help you thrive in 2024. Brand Visibility in 2024 “The only thing I’d really be thinking about is, can I get my brand name next to more mentions of the words and phrases I want to be associated with all around the web.”

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How to Measure Brand Equity: Step-by-Step Guide

Prowly

No matter what industry you’re in, one thing is certain in 2024: budgets are getting tighter and you need to do more with less. But to find out if your efforts are paying off, you need to […] The post How to Measure Brand Equity: Step-by-Step Guide appeared first on Prowly Blog.

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2024’s Top 5 PR Trends: What to Watch

Newsfile

Understanding what to prioritize can be daunting and 2024’s top 5 PR trends sift through the constant advancements and shifts in the industry. This article highlights the top five PR trends for 2024, offering insights to refine and modernize your PR strategies. 74% of PR pros report an increase in work quality when using AI.

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Helping Your PR Team Succeed in 2024 with Burrelles

Burrelles Fresh Ideas

Today’s PR pros must not only navigate, research and pitch in an increasingly complex media environment but also track (monitor) and measure the results in a way that resonates with stakeholders. Here are some (but not all) updates, improvements, and additions we launched in 2023 to help you and your PR team succeed in 2024.

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Crafting a Robust Communications Strategy to Propel 2024 Company Growth

Landis PR

Note: This is a reposted blog by our Public Relations Global Network Partner, Nick Leighton – NettResults. For the original blog, please visit here. Now is the time to plan for 2024. Bonus points if you can make your goals SMART (Specific, Measurable, Achievable, Relevant, and Time-bound.)

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2024’s Top 5 PR Trends: What to Watch

Newsfile

The public relations field covers a wide array of tools and you may find it hard to know how to prioritize your PR efforts in 2024. So, to help you out, we’ve identified the top 5 PR trends in 2024. Muck Rack, January 2024 ) Muck Rack also reports below that a signifcant number of PR pros are editing AI output. #AI

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15 Must-Have Blogger Outreach Tools for 2024 (Free and Paid)

Buzzstream

Over 70 million new blog posts are published each month — and that’s just WordPress alone. With so much content getting produced, it’s easier than ever to find relevant blogs and bloggers open to sharing your content. Prospecting and Blog Discovery Tools The first step to blogger outreach is finding blogs to pitch.

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