The Hoyt Organization

MARCH 25, 2024

With constant advancements in medicine and technology, healthcare organizations must have effective communication strategies to reach and engage with their target audience. The strategies outlined below can be applied to any healthcare organization, from hospitals and clinics to pharmaceutical companies and health insurance providers.

Healthcare 63

Healthcare Strategy Publicity Pharmaceuticals 63

ImPRessions - Crenshaw Communications

NOVEMBER 15, 2016

Backlinks from top-rated domains major newspapers or news sites boost SEO to high levels, and a good content marketing program can amplify glowing earned media like product reviews or feature stories. In pharmaceutical PR, they call it “conditioning the market.” Start content well head of a key launch or event.

Content Marketing 120

Content Marketing Pharmaceuticals Marketing Software 120

Cision

JULY 28, 2016

I then became an editor of the school newspaper, and later, a reporter in college. Jump ahead 30 years, and I’ve been leading strategic health care programming for every type of client in the health care industry—hospitals, payer groups, national healthcare nonprofits and major pharmaceutical companies.

Pharmaceuticals 120

Pharmaceuticals Nonprofit Healthcare Travel 120

NewsWhip

JULY 14, 2020

Paul: Could you speak about that and how do you think agencies should think about adopting tools and technology and doing it well and getting adoption of the tools? Everyone’s aware that public affairs and communications is not just about influencing MPs direct or getting newspapers to cover your story. Darika: It’s hard.

Data 176

Data Public Affairs Engineering Pharmaceuticals 176

ISEBOX

APRIL 10, 2015

Few people will be enticed to read “Pharmaceutical Company Announces New Drug.” “90% of investors are using this breakthrough technology” Some other rules include: Do not use all caps and avoid putting their name in the subject. If you are sending it to a local newspaper, is it a local story?).

Pharmaceuticals 70

Pharmaceuticals Local Writing Newspapers 70

Maxim Behar

NOVEMBER 16, 2020

At the time, there were whole pages of such obituaries in the newspapers. Host: If you see the bigger picture, you would be left with the impression that the main business here is related to restaurants and clubs, and the rest is the pharmaceutical test business. Maxim Behar: Maybe there are such medical technologies.

Government 52

Government Measurement Crisis Radio 52