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The Most Underrated Skill in Content Marketing? Fact-Checking

Contently - Strategy

Whether I’m penning a reported piece, ghostwriting, or composing a blog post for a brand, there are a few fact-checking measures I always take. Do I need to parse the fine print of a scientific study every time I cite a statistic? Why accuracy in content marketing is important. But after that, it gets more nuanced.

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Your Ultimate Guide to Online Marketing Techniques: 18 Blogs You’ll Want To Bookmark Today

MaccaPR

How to reap the benefits – and avoid the pitfalls – of working with bloggers and YouTube influencers? Buffer Blog – Produced by the social media firm Buffer, this blog is especially strong on advice for success with YouTube and Instagram. How to Partner with YouTube Influencers: Tips for Success ”.

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A Look at the Media Monitoring Tool Truescope is Bringing to the U.S. [PR Tech Briefing]

Sword and the Script

It provides monitoring for print news, online news, broadcasts, podcasts and social media. In terms of social media monitoring, the company checks off the important boxes: Twitter, Facebook, Instagram, Reddit, TikTok, YouTube and forums. This also works for viral content – like a retweet on Twitter. Truescope product overview.

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Financial Services Content Report: Industry Benchmarks & 5 Keys to Success

Contently - Strategy

[If you prefer to view a PDF version of the report that’s easier to print, we’ve got you covered here.]. The industry benchmark statistics in the first part of the report came from an internal dataset of 86,270 pieces of content across all industries, measured by Contently’s content marketing platform. Key Findings.

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