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Suppliers Can Rev Up Auto’s Future at CAR MBS

Bianchi Biz Blog

Author: Mark Garrison Mark is the Vice President of Marketing and Communications at the Center for Automotive Research. He has over 20 years of experience in marketing, strategy, and communications with experience in the political, education, small business, and non-profit sectors.

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Successful Branding: Lessons Learned from Iconic Brands

Konnect Agency

Whether owning a small business or launching a large venture, valuable branding insights can be drawn from successful global corporations that can help shape impactful marketing initiatives. Tesla’s innovative automotive technology and focus on sustainability have redefined how transportation is perceived.

Brand 52
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Lockdown letter: brainstorming second order COVID-19 effects

Stephen Waddington

We need local, decentralised responses to arts, culture, education and transport. The college and university campus - the market for international students won’t recover until we learn to live with COVID-19. Teaching will shift online for all but small discussions and seminars. The latter is a huge opportunity.

Tourism 118
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5 PR Lessons From Our Favorite Instagrammers

ImPRessions - Crenshaw Communications

With 68 percent of users saying they engage with brands on Instagram, big brands, small businesses, and influencers alike have embraced the social media platform, producing content that professional communicators can learn much from. Here are some PR lessons we gleaned from some of our favorite Instagrammers. When possible, mix media.

Instagram 159
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Brand conversations during COVID-19

Stephen Waddington

Industrialised marketing techniques have been retrofitted onto the internet. Businesses in lockdown The lockdown has had a dramatic impact on entertainment, events, retail, travel and transport. Businesses in these markets have cut costs and sought government help in order to survive the crisis.

Brand 157