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Stumbling into Tech PR

The Hoffman Agency

I decided to give journalism a try and in my introductory course quickly realized that perhaps I wouldn’t be the best news reporter. Unfortunately, my pitches like “Best Coffee Spots in the City,” weren’t exactly newsworthy enough.) Industry terms such as SaaS, wireless, etc.,

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Stumbling into Tech PR

The Hoffman Agency

I decided to give journalism a try and in my introductory course quickly realized that perhaps I wouldn’t be the best news reporter. Unfortunately, my pitches like “Best Coffee Spots in the City,” weren’t exactly newsworthy enough.) Industry terms such as SaaS, wireless, etc.,

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11 Shrewd PR and Marketing Predictions You Can Bank On

Sword and the Script

The ability to touch and feel is a novelty to a generation weaned on wireless.”. Press releases also provide the important background reporters need after reading the email pitch that initially hooks them. Sales of physical books are once again on the rise. Laurie Petersen , RoseComm: 10 Predictions for 2016.

Banking 60
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The Evolution of Event Marketing; Off Script #27: Mark Granovsky on Why Events are a Microcosm of Industry

Sword and the Script

Event marketing is now far more refined in terms of the science and data analysis enabled by all the technology advancements with mobile and wireless. PR, marketing, sales and journalism. You don’t need to be a big shot so send us a pitch ! They’re having experiences. Want to be part of the Off Script series?