PR in High Definition

SEPTEMBER 30, 2016

This week, the News Media Association (NMA) wrote to ministers to say that it is becoming “increasingly difficult” to fund quality journalism, and the diversion of advertising revenues is to blame. Marketing spend going to the likes of Facebook and Google doesn’t cease to increase whilst newspaper advertising revenue plummets.

Journalism 48

Journalism Advertising Advertising Google 48

HMA Public Relations

DECEMBER 16, 2020

The Jewish News covers news of interest to and about the Jewish community throughout the Valley. Since I also loved reading the newspapers and magazines that my parents kept around our house (the Arizona Republic, The Atlantic, The Economist), I decided to pursue journalism – and here I am! So, Ellen, time to share!

Local 52

Local Pitching Community Journalism 52

Mora Communications

NOVEMBER 28, 2017

PR is not about selling, it’s about story – telling. For example, your story might be a good fit he Wall Street Journal, Elle magazine and your local newspaper, but you definitely don’t want to pitch each of those the same story in the same way. Don’t sell. Understand who your story is aimed at.

Pitching 40

Pitching Newspapers Meeting Journalism 40

MaccaPR

MAY 12, 2016

Research published by the Academy of Management Journal found that workers in the NASA space shuttle program, according to Fortune , “not only learned more from failure than from success, but also retained the lessons longer.”. What will people you’ve worked with say about you, in private, in confidence? Your LinkedIn profile?

Reputation 48

Reputation Newspapers Meeting Blogging 48