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SHIFT Shares: Websites to Help You Stay Smart

Shift Communications

Check them out below and start building up your knowledge base. Social Media Explorer. Social Media Today. Wall Street Journal / WSJ Off Duty. As you can see, the responses ranged from Bloomberg to BuzzFeed. Your brain (and coworkers like me) will thank you! When you want all the latest around the industry.

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PR 101: How to Pitch The New York Times

Cision

Cision’s Media Research team reaches out to thousands of journalists each day in an effort to enhance our knowledge base. It’s The Newspaper of Record, The Grey Lady, and a journalism institution. Absolutely avoid blanketing the entire newsroom with the same release, a good practice with any media outlet.

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Could It Be? Is PR Becoming Unnecessary?

Bad Pitch Blog

The media began to tell their readers and viewers how much spin they receive. My colleagues at Columbia Business School (I was PR Director) as well as the Stepfordish public-affairs director thought what I did was special and incomprehensible: "Richard got us on the front page of the Journal and the Times on the same day.

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AMA Q&A: Marketer’s Confidence, Leadership Opps & Pokémon Plays

wiredPRworks

As technology, culture, media and marketing converge, it’s an intriguing time to be a marketer. 30% plan on increasing the size of their marketing budget over the next six months – more money will be put toward media placement, new product development, sponsorships, and market research and analytics.

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PR 101: Five Tips for Pitching USA Today

Cision

Cision’s Media Research team reaches out to thousands of journalists each day in an effort to enhance our knowledge base. The Cision Media Research Team maintains a database of more than 1.6 million records, including social influencers, traditional media contacts, outlets and opportunities. Image via Pixabay.

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