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Newsjacking with David Meerman Scott

PR for Anyone

David's expertise is backed by real-world experience building businesses, running marketing and sales teams, and advising highly successful companies. and as an international speaker in over 40 countries and on all seven continents. And if you're in the real estate business, perhaps they forgot about real estate.

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Maxim Behar for the Polish Magazine PR Manager: Modern PR Globally

Maxim Behar

In order to do it correctly, we must have a completely different level of understanding of the company's activities, we must know the internal organizational structure, and even to put ourselves in the CEO’s place. I write about this in my last book, which I already published during the pandemic - The Morning After.

Meeting 98
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Maxim Behar for MeTV: PR is Changing Every Single Day

Maxim Behar

When I was a teenager, something like 13-14 years old, I was publishing a neighborhood newspaper on a typewriting machine. Meanwhile, I was also learning the news I was writing. And then, I became a journalist, although I studied International Business and graduated in Prague, the Czech Republic. Maxim: It came naturally.

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Pretty Decent Pitch: From The Laermer Files

Bad Pitch Blog

We scanned those pages for weeks before writing this. Those benefiting from the sources found in this empire of a magazine include: business consultants, legal and accounting agencies, banks and financial services organizations, construction firms, real estate agencies, media companies and service organizations in the New York region.

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PR Agency Best Practices for Common Content Roadblocks

Beyond PR

Verbiage like “Company Y, the world’s largest leading thought-leader in innovative, robust, ground-breaking thoughts, and world record holder for dynamic, out-of-the-box records, announces…” is often better served in a boilerplate than the first paragraph, which is precious real estate for grabbing attention.

Agency 40
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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

Way before newspapers, the Romans and Greeks used scrolls, Egyptians used papyrus, and ancient China used a form of paper to distribute information, even if that information was limited to an inner circle of elites or an educated few in those cases. China is credited with starting the world's first newspaper.

Ethics 52