5W PR

SEPTEMBER 9, 2021

In today’s competitive brick and mortar and digital marketplaces, a strong public relations strategy has never been more important for small businesses. As a result, more and more small business owners are turning to public relations to help raise brand awareness and to achieve their growth objectives.

Small Business 158

Small Business Publicity Social Media Web 158

ImPRessions - Crenshaw Communications

JANUARY 26, 2016

With 68 percent of users saying they engage with brands on Instagram, big brands, small businesses, and influencers alike have embraced the social media platform, producing content that professional communicators can learn much from. Here are some PR lessons we gleaned from some of our favorite Instagrammers.

Instagram 159

Instagram Reddit Transportation Creativity 159

PR Fuel

JANUARY 24, 2022

Use them to create a media narrative for your brand and control information spread. Running an impactful PR campaign can open doors for your business. Use press releases to spread awareness for a product launch or an important business milestone. Include bits of information that will grab a journalist’s attention.

Creativity 109

Creativity Data Measurement Product Launch 109

Prohibition

JULY 7, 2023

Others focus on food and beverage product launches, working closely with food companies to generate excitement and media coverage around new offerings. They bring valuable expertise and insights to the table, helping businesses navigate the ever-evolving landscape and make informed PR decisions.

Agency 62

Agency Case Study How To Crisis 62

Contently - Strategy

DECEMBER 29, 2022

The right workflows for content help measure performance accurately and inform key stakeholders of its progress. Keep in mind that larger organizations may have many more employees involved in the post-publication process compared with a startup or small business. Steps to Take After You Hit the “Publish” Button.

eBook 145

eBook Product Launch Software Internal 145