Masters in Communications

DECEMBER 10, 2018

In the past, you received the majority of your news and information from your local newspaper published every morning. Add in a few national newspapers, and that was it. Newspapers are still around today, but we have so much more to go along with them. It often involves the use of statistics, charts, and infographics.

Journalism 65

Journalism Newspapers Web Data 65

Sword and the Script

NOVEMBER 29, 2016

The web has obviously changed that – a few quick product searches on a mobile device leads a buyer to reviews and commentary from sources other than the brand. I was worried as to whether or not the servers would hold up with all the web traffic surely headed our way. Mr. Pink’s example is the car dealership and its salespeople.

Content Marketing 60

Content Marketing Publicity Marketing Television 60

Norton's Notes

JULY 17, 2014

Several years have now passed since the birth of Web 2.0 The BBC plans to spend £8m on hiring extra specialist editors and correspondents, local political reporters and city correspondents; with the remaining £4m going into social and mobile news, data journalism, online analysis and enhancing News Labs.

Journalism 50

Journalism Digital PR SEO Wikipedia 50

Sword and the Script

JUNE 11, 2016

Earlier this week I used two free online tools test a hunch and audit the social shares and traffic to three communications vehicles used as part of the announcement: 1) a CMI blog post; 2) a UBM press release; and 3) traditional news to coverage in a highly credible local business publication. Why the Blog Post is Killing the Press Release.

Blogging 60

Blogging Marketing SEO Content Marketing 60

MaccaPR

DECEMBER 19, 2016

For content marketers seeking to generate leads from that new blog post, white paper, case study, event, infographic, research report, or webinar, here are 33 ways to ensure that your content is found, downloaded, clicked-on and consumed. Landing Page - Maximize the web visibility of your content with a dedicated landing page.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

PR Fuel

MARCH 17, 2020

It might mean providing quick tips in a video or on an infographic. SEO, or search engine optimization, came into existence as a collection of strategies to make web content look like what the search engines wanted to find. It may be a literal space like a billboard or a section of a newspaper or magazine page.

Publicity 64

Publicity Small Business Advertising Advertising 64